Commercial Due Diligence - The Key to Understanding Value in an Acquisition (Hardcover, New Ed)

Commercial Due Diligence (CDD) is about telling the difference between superior businesses and poor businesses, which is why this book is a mixture of business strategy, marketing analysis and market research. However CDD is not about the bland application of analytical techniques, its about understanding how businesses and markets work, and what is really important for profits and growth. Commercial Due Diligence is written by someone with over twenty-five years experience of practical strategic analysis, who nonetheless has a strong academic grounding. For the first time here is a book that deals with the essentials of strategic analysis with the practitioners eye. If you are in the business of formulating company strategy and you want to see how to apply the theories, and understand in practical terms what works, when and what can go wrong, this is the book for you.

General

Imprint:	Gower Publishing Ltd
Country of origin:	United Kingdom
Release date:	May 2006
First published:	2006
Authors:	Peter Howson
Dimensions:	246 x 174 x 31mm (L x W x T)
Format:	Hardcover
Pages:	416
Edition:	New Ed
ISBN-13:	978-0-566-08651-9
Categories:	Books > Business & Economics > Economics > General Books > Law > Jurisprudence & general issues > General Books > Business & Economics > Finance & accounting > Finance > Corporate finance Books > Business & Economics > Business & management > Management of specific areas > General Books > Law > Laws of other jurisdictions & general law > Financial, taxation, commercial, industrial law > Company law Books > Money & Finance > Corporate finance Promotions
LSN:	0-566-08651-4
Barcode:	9780566086519

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