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Entrepreneurial Renaissance - Cities Striving Towards an Era of Rebirth and Revival (Hardcover, 1st ed. 2017)
Loot Price: R3,888
Discovery Miles 38 880
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Entrepreneurial Renaissance - Cities Striving Towards an Era of Rebirth and Revival (Hardcover, 1st ed. 2017)
Series: Innovation, Technology, and Knowledge Management
Expected to ship within 12 - 17 working days
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This book explores the parallels between the Renaissance during the
14th to 16th centuries and the upheavals in human and physical
sciences in the 21st Century that herald an insurgent
entrepreneurial renaissance. The first Renaissance, conceived and
developed in an urban environment, with the Medici family in
Florence as pioneers, was a melting pot of art, culture, science
and technology. It is in that context that entrepreneurship derived
from artisan tradition and, hence, customized, was born to meet the
demands and anticipate the needs of individual consumers. Starting
with the mechanical technologies of the first industrial
revolution, art, culture and science became separated from
entrepreneurship. The latter took on Fordist features which
depersonalized and, therefore, standardized the producer-consumer
relationship. The emerging model of entrepreneurship returns to its
origins in customization (e.g., 3D printing technologies,
sharing/on-demand economy) strongly linked to the sequence
"art-culture-science-technology." The road to a new entrepreneurial
renaissance is traveled by cities with creative communities. These
communities actively participate in promoting international talent
mobility, encouraging connections among the knowledge nomads who
move around the world and the resources and talents rooted locally.
Brought back to life under the conditions of the current age,
entrepreneurship is once again woven into the fabric of art,
culture, science and technology, and contributing to civic identity
and pride. Featuring case studies from local experts that highlight
innovative initiatives and developments in diverse cities around
the world, this book aims to stimulate deep thought, theories and
applications in the fields of entrepreneurship and innovation.
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