"The way men are seen in photography, in fashion, and the way that
men look at pictures of themselves has changed in recent years. It
is a subject that has come into focus: The masculine image, a man's
personal style, changing attitudes to the male face and body." -
Mario Testino From Rio to London, Cusco to Seville, Mario Testino
is renowned for his free-spirited chronicles of dress and demeanor.
In SIR the influential photographer presents over 300 photographs
in his search to define the allure of men. Featuring an essay by
Pierre Borhan, an interview with Patrick Kinmonth, and many
previously unpublished works from Testino's archive of thousands,
this book traces the evolution of male identity over the past three
decades. Costume, tradition, gender play, portraiture,
photojournalism, and fashion collide as Testino observes
masculinity in all its modern manifestations: through the dandy and
the gentleman, the macho and the fey, the world-famous face to the
unknown passerby. Every photograph represents a unique point of
view, and a new visual connection between photographer and sitter.
With Josh Hartnett for VMAN (2005), Testino evokes the fall of
Helmut Berger in the abyss of Luchino Visconti's The Damned.
Studies of Brad Pitt, George Clooney, Jude Law and Colin Firth are
as candid as they are curious. David Beckham, David Bowie, Mick
Jagger and Keith Richards feature for the courage they have taken
in redefining male identity. Through a kaleidoscope of guises,
these portraits define a period in which men's changing role, style
and appearance has never escaped Testino's eye and impeccable
intuition. About the series TASCHEN is 40! Since we started our
work as cultural archaeologists in 1980, TASCHEN has become
synonymous with accessible publishing, helping bookworms around the
world curate their own library of art, anthropology, and aphrodisia
at an unbeatable price. Today we celebrate 40 years of incredible
books by staying true to our company credo. The 40 series presents
new editions of some of the stars of our program-now more compact,
friendly in price, and still realized with the same commitment to
impeccable production.
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