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Brand China in the Media - Transformation of Identities (Paperback)
Loot Price: R1,236
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Brand China in the Media - Transformation of Identities (Paperback)
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This book examines China's identity transformations with a focus on
self-perceptions and their representations and communication in the
mass media. By considering the internal dynamics of change, it
explores the emerging multifaceted 'China brand'. With its growing
economic clout, China has taken a proactive stance in shaping
global economic and strategic order through ambitious programmes
such as the Asian Infrastructure Investment Bank and the 'Belt and
Road' initiative. However, as a developing country, China is at
pains to manage its own transformations while trying to carve out
an international identity. Arguably, China's unique sense of
history and identities may lead to a 'contested modernity' or
'multiple modernities'; radically different from the prevalent
classical theories of modernisation and convergence of industrial
societies. To understand China's trajectory of future development
has been a major issue in international affairs. This book is
concerned with how China's hybridised identities are articulated,
and intertwined with situational, institutional, and societal
dynamics - and how they are interwoven with China's international
outlook which converges with or diverges from China's historical
assumptions and beliefs. This book will be of interest to those
studying China's identity in the media; situated at the juncture of
past, present, and future, and between China and the wider world.
The chapters in this book were originally published in Critical
Arts.
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