Praise for Mind Over Matter Why Intellectual capital is tHe Chief
Source of Wealth
"Ron Baker has written another great book on the thoughts and
theories on intellectual capital.As usual, he has an awesome depth
of content, knowledge, and thought. A great read."
--Reed Holden, founder, Holden Advisors Corp.,
www.holdenadvisors.com, and coauthor, The Strategy and Tactics of
Pricing and Pricing with Confidence: 10 Ways to Stop Leaving Money
on the Table
"At a time when the virtues that made America great--individualism,
hard work, and free trade--are openly debated by well-meaning
politicians, Ron Baker gives us Mind Over Matter. It is a story
detailing the triumph of human spirit, imagination, and creativity.
Ron tells us what the 'knowledge economy' really means. He gives a
prescription for transforming human and intellectual capital into
the foundation for sustainable prosperity. Mind Over Matter is a
provocative book deserving of a thoughtful read. It is a timeless
message to be treasured for generations."
--Robert G. Cross, Chairman and CEO, Revenue Analytics, Inc.,
www.revenueanalytics.com
"Ron Baker is an absolute master at challenging the 'physical
fallacy, ' e.g., the basis on which we assign value to businesses
by focusing on tangible rather than intangible assets. This book
builds on his previous books and helps the reader understand how
critical intellectual capital is to the key to success in the
twenty-first century. Ron pulls from the greatest business thinkers
and economists, ?from Drucker to Karl Sveiby as well as current
company success stories to fund his rich gold mine of proof. The
biggest benefit of the book is to change the paradigm of those who
are the passive keepers of the 'books.' This is a must-read for
anybody who wants to flourish in the age of intellectual capital."
--Sheila Kessler, PhD, President, Competitive Edge,
www.CompetitiveEdge.com
"This book helps us understand some of the origins and sources that
have led Ron Baker to the many contributions he has made to our
understanding of good practice in running professional businesses."
--David Maister, author and leading consultant to professional
firmswww.davidmaister.com
"Reading Ron Baker's book was the only delightful incident that
robbed my sleep on the flight to Frankfurt today. It was sheer
pleasure--I must have entertained or annoyed fellow passengers with
repeated nodding and several exclamations. Baker has a terrific
style that captures my mind while he entertains and educates by
showing lines of connection between authors, incidents, and
theories that I have never seen before. He hardly uses the 'You
have to do this and that' approach, which I despise in most
business books. I sum it up in two words: outstanding stuff "
--Friedrich Blase, Kerma Partners, www.kermapartners.com
"This is a wonderful read for anyone who wants to explore the power
of constructive thinking. In Mind Over Matter, Ron examines the
power of creative thought over the conventional wisdom that you
must make a tangible product for wealth to be created. The opening
chapter sets a wonderful stage for the book, which develops the
power of the new business equation and the underlying theory of the
various types of intellectual capital. This is a must-read book for
every business leader."
--Peter Byers, Chartered Accountant, Byers & Co. Ltd, New
Zealand
"Peter Drucker coined the term knowledge worker a half century ago.
We are all still only beginning to fully comprehend the
implications. In Mind Over Matter, Ron Baker has switched on a
beacon for us to follow. If we have the courage to embrace the
concepts Ron posits, perhaps it will be less than another half
century before we begin to reap the rewards as individuals and as a
society."
--Ed Kless, Senior Director, Partner Development and Recruitment,
Sage Software
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