Saving Face in Business - Managing Cross-Cultural Interactions (Hardcover, 1st ed. 2018)

This book explains the subtle maneuvers of what researchers call "facework" and demonstrates the vital role it plays in the success or failure of cross-cultural interactions. Building on Geert Hofstede's seminal research on cultural dimensions, Merkin synthesizes more recent research in business, communication, cross-cultural psychology and sociology to offer a model for better understanding facework. Additionally, Merkin's model shows how particular communication strategies can facilitate more successful cross-cultural interactions. The first book of its kind to focus on the practical aspects of employing face-saving, it is a needed text for academics, students, and business professionals negotiating with organizations from different cultures.

General

Imprint:	Palgrave Macmillan
Country of origin:	United Kingdom
Release date:	September 2017
First published:	2017
Authors:	Rebecca S. Merkin
Dimensions:	210 x 148mm (L x W)
Format:	Hardcover
Pages:	285
Edition:	1st ed. 2018
ISBN-13:	978-1-137-59173-9
Categories:	Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General Books > Business & Economics > Business & management > Sales & marketing > Public relations Promotions
LSN:	1-137-59173-0
Barcode:	9781137591739

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