Turning conventional wisdom on its head, a Senior Partner and an
Innovation Specialist from McKinsey & Company debunk the myth
that high-octane, built-to-last companies can continue to excel
year after year and reveal the dynamic strategies of "discontinuity
"and creative destruction these corporations "must" adopt in order
to maintain excellence and remain competitive.
In striking contrast to such bibles of business literature as In
Search of Excellence" "and Built to Las"t, "Richard N. Foster and
Sarah Kaplan draw on research they conducted at McKinsey &
Company of more than one thousand corporations in fifteen
industries over a thirty-six-year period. The industries they
examined included old-economy industries such as pulp and paper and
chemicals, and new-economy industries like semiconductors and
software. Using this enormous fact base, Foster and Kaplan show
that even the best-run and most widely admired companies included
in their sample are unable to sustain their market-beating levels
of performance for more than ten to fifteen years. Foster and
Kaplan's long-term studies of corporate birth, survival, and death
in America show that the corporate equivalent of El Dorado, the
golden company that continually outperforms the market, has never"
"existed. It is a myth.
Corporations operate with management philosophies based on the
assumption of continuity; as a result, in the long term, they
cannot change or create value at the pace and scale of the markets.
Their control processes, the very processes that enable them to
survive over the long haul, deaden them to the vital and constant
need for change. Proposing a radical new business paradigm, Foster
and Kaplan argue that redesigning the corporation to change at the
pace and scale of the capital markets rather than merely operate
well will require more than simple adjustments. They explain how
companies like Johnson and Johnson, Enron, Corning, and GE are
overcoming cultural "lock-in" by "transforming" rather than
incrementally improving their companies. They are doing this by
creating new businesses, selling off or closing down businesses or
divisions whose growth is slowing down, as well as abandoning
outdated, ingrown structures and rules and adopting new
decision-making processes, control systems, and mental models.
Corporations, they argue, must learn to be as dynamic and
responsive as the market itself if they are to sustain superior
returns and thrive over the long term.
In a book that is sure to shake the business world to its
foundations, Creative Destruction, like Re-Engineering the
Corporation before it, offers a new paradigm that will change the
way we think about business.
"From the Hardcover edition."
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
