We negotiate constantly. In work, and in life. As one side gains,
the other tends to lose, and it can feel more like a tug of war.
Yet a different approach can turn this process into something more
collaborative - and the start of a more positive working
relationship. In Do Deal, music lawyers Richard Hoare and Andrew
Gummer share their innovative approach to negotiation that builds
trust and finds hidden value. In the dynamic and constantly
evolving music industry, it has led to major record deals and
highly successful long-term creative partnerships. Now, they will
help you to: - Identify and adapt your natural negotiating style -
Recognise key traits in your counterpart - Learn strategies to
diffuse tricky situations and handle difficult people - Develop a
more collaborative mindset - Think creatively to find hidden value
and enrich deal terms. No-one is born a brilliant negotiator, but
you can learn strategies and develop your natural style so,
regardless of the cards you re holding, you approach the bargaining
table with confidence, skill and a few tricks up your sleeve. Deal?
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