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The Multinational Enterprise in Developing Countries - Local versus Global Logic (Hardcover)
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The Multinational Enterprise in Developing Countries - Local versus Global Logic (Hardcover)
Series: Routledge Studies in Development Economics
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A key distinctive feature of Multinational Enterprises (MNEs) as
organizations resides in the fact that they span across borders.
This exposes them to dissimilar and often unfamiliar social and
economic conditions as they venture in foreign countries. MNEs from
industrialized economies that are active in developing countries
and emerging markets face particularly challenging hurdles due to
both economic and institutional discrepancies between their home
and host countries. This book focuses on the uneasy interaction
between the traditional logics of developing countries and the
economic logic of MNEs. The traditional logics of most developing
countries are built around community-based legitimacy and an
intuitive but concrete epistemology. Conversely, the economic logic
of MNEs from developed economies is built around technical and
economic legitimacy and an abstract intellectual epistemology.
Unpacking the uneasy interactions between these two logics will
help achieve MNEs' objectives of competitiveness in developing
countries as well as globally. The Montreal Local Global Research
Group is a well recognized research group in formulating and
researching local and global issues in strategic management from
the perspective of integrating divergent dominant logics into the
strategy conceptualization process, and this will be the first book
to be dedicated to the study of the interaction between the
traditional logic of developing country and the economic logic of
Multinational Enterprise (MNE). The cultural diversity of the
contributing authors and the multidisciplinary approach offers a
fresh perspective from which to explore beneficial corporate and
local strategies that promote long-term economic growth consistent
with local traditional and cultural norms. This collection will be
primarily of interest to scholars of international business,
international development, and economics. Furthermore, this book is
immediately relevant to decision makers in Multinational
corporations, NGOs and political decision makers that mediate the
interaction between local actors and corporate agents in developing
and transitional economies.
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