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Books > Business & Economics > Business & management > Management & management techniques > Management decision making

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Creative Computer Software for Strategic Thinking and Decision Making - A Guide for Senior Management and MIS Professionals (Hardcover, New) Loot Price: R2,805
Discovery Miles 28 050
Creative Computer Software for Strategic Thinking and Decision Making - A Guide for Senior Management and MIS Professionals...

Creative Computer Software for Strategic Thinking and Decision Making - A Guide for Senior Management and MIS Professionals (Hardcover, New)

Robert J Thierauf

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Loot Price R2,805 Discovery Miles 28 050 | Repayment Terms: R263 pm x 12*

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Current thinking about how to improve strategic planning (now upgraded to strategic thinking) and decision making by managers at all levels is to employ some aspect of information systems technology. Although this approach has worked well for most organizations, chief executives are now asking their managers to do what they do best but to do it better. But how? Future thinking about improving strategic thinking and decision making involves integrating creativity with the latest in information systems. Hence, the power of the computer can be an important means to assist managers in doing what they do better when employing a creative computer software approach.

Initially, the text looks at a number of areas that are impacted by creativity, with special emphasis on creative computer software. Management decision making is examined from a problem-finding or a forward-looking viewpoint that can benefit from utilizing creative computer software. Not only is this software useful for organizing ideas, but also for getting managers involved in networking ideas in different locations of a company. But more importantly, this software centers on the generation of new ideas. To demonstrate the generation of these ideas, the final part of the text gives a number of real-world applications of creative computer software. Particular emphasis is placed on Idea Fisher 4.0, an effective software package for generating new products and services.

General

Imprint: Praeger Publishers Inc
Country of origin: United States
Release date: 1993
First published: 1993
Authors: Robert J Thierauf
Dimensions: 234 x 156 x 20mm (L x W x T)
Format: Hardcover
Pages: 344
Edition: New
ISBN-13: 978-0-89930-758-9
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Computing & IT > Computer programming > Software engineering
Books > Business & Economics > Business & management > Business mathematics & systems > General
Books > Business & Economics > Business & management > Management & management techniques > Management decision making > General
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LSN: 0-89930-758-2
Barcode: 9780899307589

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