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Trends and Issues in Global Tourism 2010 (Paperback, 2010 ed.)
Loot Price: R1,481
Discovery Miles 14 810
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Trends and Issues in Global Tourism 2010 (Paperback, 2010 ed.)
Series: Trends and Issues in Global Tourism
Expected to ship within 10 - 15 working days
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This book offers insights into important trends and future
scenarios in the global tourism and travel industry and analyses
current challenges in the aviation and hospitality industry,
destination management and general travel behaviour. Well-known
notabilities share their points of view. For example, Norbert
Walter, chief economist of the Deutsche Bank, writes about the
financial crisis and its impact on the tourism industry. Top
executives of international operating airlines like C. Karlitekin
(Turkish Airlines), J. Hunold (Air Berlin) and E. Sims (Air New
Zealand) have much to say about the future of airlines and aviation
management. Corporate Social Responsibility is one of the top
themes to-be and therefore a focus of this book, offering the
perspective of the UN Foundation and the social inclusion concept
of RUHR.2010, European Capital of Culture. The articles are based
on presentations and panel discussions presented at the worlds
largest tourism congress, the ITB Berlin Convention.
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