Review Comment Analysis For E-commerce (Paperback)

This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites. This large size of UGC is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.

General

Imprint:	World Scientific Publishing Co Pte Ltd
Country of origin:	Singapore
Series:	East China Normal University Scientific Reports, 5
Release date:	August 2016
First published:	2016
Authors:	Rong Zhang • Aoying Zhou • Wenzhe Yu • Yifan Gao • Pingfu Chao
Format:	Paperback
Pages:	172
ISBN-13:	978-981-3100-05-3
Categories:	Books > Computing & IT > Applications of computing > Databases > Data mining
LSN:	981-3100-05-2
Barcode:	9789813100053

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