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The SAGE Handbook of Hospitality Management (Hardcover)
Loot Price: R5,095
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The SAGE Handbook of Hospitality Management (Hardcover)
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At last, a comprehensive, systematically organized Handbook which
gives a reliable and critical guide to all aspects of one of the
world's leading industries: the hospitality industry. The book
focuses on key aspects of the hospitality management curriculum,
research and practice bringing together leading scholars throughout
the world. Each essay examines a theme or functional aspect of
hospitality management and offers a critical overview of the
principle ideas and issues that have contributed, and continue to
contribute, within it. Topics include: * The nature of hospitality
and hospitality management * The relationship of hospitality
management to tourism, leisure and education provision * The
current state of development of the international hospitality
business * The core activities of food, beverage and accommodation
management * Research strategies in hospitality management *
Innovation and entrepreneurship trends * The role of information
technology The SAGE Handbook of Hospitality Management constitutes
a single, comprehensive source of reference which will satisfy the
information needs of both specialists in the field and
non-specialists who require a contemporary introduction to the
hospitality industry and its analysis. Bob Brotherton formerly
taught students of Hospitality and Tourism at Manchester
Metropolitan University. He has also taught Research Methods to
Hospitality and Tourism students at a number of international
institutions as a visiting lecturer; Roy C. Wood is based in the
Oberoi Centre of Learning and Development, India
General
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