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Consumer Culture Theory (Hardcover) Loot Price: R4,350
Discovery Miles 43 500
Consumer Culture Theory (Hardcover): Russell W. Belk, Linda Price, Lisa Penaloza

Consumer Culture Theory (Hardcover)

Russell W. Belk, Linda Price, Lisa Penaloza

Series: Research in Consumer Behavior

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Loot Price R4,350 Discovery Miles 43 500 | Repayment Terms: R408 pm x 12*

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The chapters in this volume have been selected from the best papers presented at the 8th Annual Consumer Culture Theory Conference held at the home of University of Arizona in Tucson, AZ in June 2013. The theme of the conference was Building Community Across Borders. The diverse interpretive research and theory represented in this volume provides the reader with intellectually stimulating opportunities to examine the intersections between a variety of theories and methods that represent the cutting edge in consumer research. These studies draw on an array of qualitative methodologies including ethnography, netnography, narrative and visual analysis, phenomenology, and semiotics. The substantive topics represent crucial issues for our times including understanding and navigating cultural diversity and cultural perspectives on co-creating market value.

General

Imprint: Emerald Publishing Limited
Country of origin: United Kingdom
Series: Research in Consumer Behavior
Release date: December 2013
First published: 2013
Editors: Russell W. Belk • Linda Price • Lisa Penaloza
Dimensions: 229 x 152 x 36mm (L x W x T)
Format: Hardcover
Pages: 396
ISBN-13: 978-1-78190-810-5
Categories: Books > Social sciences > Sociology, social studies > Social issues > Consumer issues
Books > Social sciences > Psychology > Philosophy & theory of psychology > Behavioural theory (Behaviourism)
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LSN: 1-78190-810-9
Barcode: 9781781908105

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