0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management

Buy Now

Managing Export Entry and Expansion - Concepts and Practice (Hardcover) Loot Price: R2,838
Discovery Miles 28 380
Managing Export Entry and Expansion - Concepts and Practice (Hardcover): S. Reid, Phillip Rosson

Managing Export Entry and Expansion - Concepts and Practice (Hardcover)

S. Reid, Phillip Rosson

 (sign in to rate)
Loot Price R2,838 Discovery Miles 28 380 | Repayment Terms: R266 pm x 12*

Bookmark and Share

Expected to ship within 10 - 15 working days

Small-and medium-sized manufacturing firms are commonly acknowledged to be the driving force in economic development. Oftentimes, the most crucial decision affecting their future growth is whether to expand into foreign markets, a decision that is inextricably linked to the method of market entry. "Managing Export Entry and Expansion" brings together prominent researchers representing ten countries to examine the most important issues related to how and why firms expand overseas. Presenting empirical studies conducted in the 1980's a time of sharp change in international trade, the contributors describe exporting as it is practiced by companies at different stages of development in different industries, and to and from different countries. In addition, the strategies discussed for achieving the best exporting results can be implemented by firms and by those responsible for stimulating exports, such as government and trade associations.

General

Imprint: Praeger Publishers Inc
Country of origin: United States
Release date: March 1987
First published: March 1987
Authors: S. Reid • Phillip Rosson
Dimensions: 234 x 156 x 25mm (L x W x T)
Format: Hardcover
Pages: 464
ISBN-13: 978-0-275-92361-7
Categories: Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management
Promotions
LSN: 0-275-92361-4
Barcode: 9780275923617

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

The Villager - How Africans Consume…
Feyi Olubodun Paperback R250 R223 Discovery Miles 2 230
Pitch To Win - How To Present, Persuade…
Justin Cohen Paperback R452 Discovery Miles 4 520
Sales Management
L. Erwee, M C Cant Paperback R363 Discovery Miles 3 630
Marketing Management
J.W. Strydom, C.J. Jooste, … Paperback R816 R733 Discovery Miles 7 330
Advertising Promotion and Other Aspects…
J Craig Andrews, Terence Shimp Paperback R1,178 R1,110 Discovery Miles 11 100
Marketing Communication - An Integrated…
Ludi Koekemoer Paperback R353 Discovery Miles 3 530
International Brand Management
Paperback R432 Discovery Miles 4 320
Product and Price Management
C.H. Botha, R. Machado Paperback R612 R570 Discovery Miles 5 700
Personal Selling
M C Cant, A Drotsky Paperback R397 Discovery Miles 3 970
Retail Management - A South African…
N. Terblanche Paperback  (2)
R550 Discovery Miles 5 500
Introduction To Marketing - A Southern…
Nicole Cunningham Paperback R756 Discovery Miles 7 560
Channel Management
J. Wiid Paperback  (2)
R379 Discovery Miles 3 790

See more

Partners