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Flexible Strategies in VUCA Markets (Hardcover, 1st ed. 2018)
Loot Price: R4,378
Discovery Miles 43 780
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Flexible Strategies in VUCA Markets (Hardcover, 1st ed. 2018)
Series: Flexible Systems Management
Expected to ship within 10 - 15 working days
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This book discusses the concepts of volatility, uncertainty,
complexity, and ambiguity (VUCA) that are the core of various
paradigms used in strategic management to understand competitive
advantage as well as flexibility in organizational boundaries. It
serves as a valuable reference resource in the area of VUCA
markets. An increase in the levels and types of uncertainty has
important implications potentially for the durability of a
company's advantages, the way firms learn and adapt, approaches for
managing innovation and knowledge, and the attractiveness of
different strategies and organizational models. In today's world,
strategic flexibility in VUCA is essential for business leaders to
sustain market advantage and attain a clear vision amid the chaos.
Business leaders who stay focused and are aware of external
volatility as the prevalent characteristic are successful, while
those who are not flexible in this VUCA world and lock themselves
into fixed positions lose out. The book includes empirical and
conceptual research papers along with case studies and models
discussing strategies for emerging markets in volatile and
uncertain environments. It also covers a variety of issues,
including innovation, people and processes, financial management,
and leadership and strategies in VUCA markets. Apart from research
fraternity and academia, the contents of the book will be useful
for practitioners as well as industry watchers.
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