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Executive Economics - Ten Tools for Business Decision Makers (Paperback)
Loot Price: R465
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Executive Economics - Ten Tools for Business Decision Makers (Paperback)
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List price R527
Loot Price R465
Discovery Miles 4 650
You Save R62 (12%)
Expected to ship within 10 - 15 working days
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What do economists know that business executives find useful?
Economics "ought" to be indispensable for business decision-makers
because it deals with the issues executives face daily: what to pro
duce, how and how much, at what price, how best to use resources
(time, labor, capital), how to understand markets. Why, then, do
managers often think that economists' theories are ivory-tower and
impractical? Perhaps because most economics texts are mystifying,
jargon-rid den, and written from every perspective "except" that of
the line manager.
In "Executive Economics: Ten Essential Tools for Managers, " Shlomo
Maital brings economics down to earth, back to the hard day-to-day
decisions that executives have to make. He shows how all decisions
can be organized around two key questions: What is it worth? What
must I give up to get it? Answering these questions depends upon
finding and maintaining the right relation in the "triangle of
profit" -- cost, price, and value.
Each of "Executive Economics" ten chapters focuses on one or more
legs of the triangle of profit, defines a decision tool, and
illustrates how it can be used to improve the quality of executive
decisions. Drawing on recent examples from both Fortune 500 firms
and smaller companies, Maital shows why economics main contribution
is to deepen executives' understanding of the structure of their
costs, and to explain why some of a business's highest expenses are
those that never appear on a check stub or in a profit-and-loss
statement.
"Executive Economics" is written "for" executives, "about"
executives, and by an author who has both taught executives at
MIT's Sloan School of Management for over a decade and served as a
consultant to small and large businesses. It is must reading for
executives who need simple, effective decision-making tools to give
them an edge in today's competitive global economy.
General
Imprint: |
The Free Press
|
Country of origin: |
United States |
Release date: |
November 2010 |
First published: |
2011 |
Authors: |
Shlomo Maital
|
Dimensions: |
229 x 152 x 20mm (L x W x T) |
Format: |
Paperback - Trade
|
Pages: |
286 |
ISBN-13: |
978-1-4516-3159-3 |
Categories: |
Books >
Business & Economics >
Business & management >
General
|
LSN: |
1-4516-3159-6 |
Barcode: |
9781451631593 |
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