Small Business Clustering Technologies - Applications in Marketing, Management, IT and Economics (Hardcover)

Small Business Clustering Technology: Applications in Marketing, Management, Finance and IT examines the development and role of small business clusters from a variety of disciplines - economics, marketing, management, and information systems. Unlike many issues that are hampered by ideological problems between disciplines, this book proves that there is an approach suggesting that cluster analysis is truly interdisciplinary. ""Small Business Clustering Technology: Applications in Marketing, Management, Finance and IT"" brings together perspectives on small business clusters from a range of disciplines and countries, highlights the commonalities in the literature, and gives a range of case studies illustrating the variety of clusters throughout the world.

General

Imprint:	Igi Publishing
Country of origin:	United States
Release date:	November 2006
First published:	2007
Dimensions:	254 x 178 x 20mm (L x W x T)
Format:	Hardcover
Pages:	356
ISBN-13:	978-1-59904-126-1
Categories:	Books > Computing & IT > General theory of computing > General Books > Computing & IT > Applications of computing > General Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed Books > Business & Economics > Business & management > Sales & marketing > General Promotions
LSN:	1-59904-126-X
Barcode:	9781599041261

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