Books > Business & Economics > Industry & industrial studies > Service industries > Sport & leisure industries
|
Buy Now
Playbooks and Checkbooks - An Introduction to the Economics of Modern Sports (Paperback)
Loot Price: R1,300
Discovery Miles 13 000
|
|
Playbooks and Checkbooks - An Introduction to the Economics of Modern Sports (Paperback)
Expected to ship within 10 - 15 working days
|
What economic rules govern sports? How does the sports business
differ from other businesses? Playbooks and Checkbooks takes a
fascinating step-by-step look at the fundamental economic
relationships shaping modern sports. Focusing on the ways that the
sports business does and does not overlap with economics, the book
uncovers the core paradox at the heart of the sports industry.
Unlike other businesses, the sports industry would not survive if
competitors obliterated each other to extinction, financially or
otherwise--without rivals there is nothing to sell. Playbooks and
Checkbooks examines how this unique economic truth plays out in the
sports world, both on and off the field. Noted economist Stefan
Szymanski explains how modern sporting contests have evolved; how
sports competitions are organized; and how economics has guided
antitrust, monopoly, and cartel issues in the sporting world.
Szymanski considers the motivation provided by prize money,
uncovers discrepancies in players' salaries, and shows why the
incentive structure for professional athletes encourages them to
cheat through performance-enhancing drugs and match fixing. He also
explores how changes in media broadcasting allow owners and
athletes to play to a global audience, and why governments continue
to publicly fund sporting events such as the Olympics, despite
almost certain financial loss. Using economic tools to reveal the
complex arrangements of an industry, Playbooks and Checkbooks
illuminates the world of sports through economics, and the world of
economics through sports.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.