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Tourism Management (Hardcover, 6th edition)
Loot Price: R5,384
Discovery Miles 53 840
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Tourism Management (Hardcover, 6th edition)
Expected to ship within 12 - 17 working days
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One of the leading texts in the field, Tourism Management is the
ideal introduction to the fundamentals of tourism as you study for
a degree, diploma or single module in the subject with a global
focus. This 6th edition has been revised and updated to include:
new content on: sports, festivals and event tourism including the
impact of the Olympic Games, social media impacts on tourism and
the growth of medical tourism contemporary issues affecting
businesses such as disruptive technology, the rise of Airbnb, the
impact of terrorism on destination instability and safety and the
potential effect of BREXIT updated case studies on BRIC markets and
an enhanced focus on Asia as well as emerging markets such as the
Middle East and South America enhanced sustainable development
coverage highlighting the challenge of climate change and future
tourism growth including new debates such as Last Chance Tourism
and overtourism a transport section with more international
perspectives from China and South America and globalised transport
operators and a case study on using taxation to limit air travel
behavior an updated companion website with: additional case
studies, quizzes, PPTs, further reading, web reading and video
links. It is written in an engaging style that assumes no prior
knowledge of tourism and builds up your understanding as you
progress through this wide ranging global review of the principles
of managing tourism. It traces the evolution and future development
of tourism and the challenges facing tourism managers in this fast
growing sector of the world economy. This book is highly
illustrated with diagrams and colour images, and contains short
case studies of contemporary themes of interest, as well as new
data, statistics, weblinks to key reports and industry studies.
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