Would You Like to Become More Commanding, Convincing, And
Charismatic?
In this book, Steve Cohen, master magician and star of the
long-running Chamber Magic show in New York City, will reveal the
secrets of all great showmen and magicians--how to persuade,
influence, and charm, and ultimately accomplish the things you've
always wanted to do. As Cohen writes, "You'll discover how to take
over a room, read people, and build anticipation to a feverish
pitch so people are burning to hear what you have to say."
"Win the Crowd" will teach you Steve Cohen's Maxims of Magic,
simple rules you can use to take charge of practically any
situation, from on-the-job disagreements to dating to important
cocktail parties. The Maxims of Magic will wash away insecurities
and hesitations, and replace them with confidence, poise, and
leadership. What's more, Steve Cohen will show you: How to Create a
Magic Moment. Capturing people's imaginations and attention so they
listen carefully to every word you say. How to Command a Room.
Showing everyone in the room that you are speaking right to them,
making them all feel unique--and completely focused on you. How to
Read People. Learning to sense what people are feeling and thinking
as you speak, what they want from you, and how to make them feel
like they are getting it. Misdirection. The most important trick in
all of magic--getting inside people's heads, and directing what
they are thinking at every minute.
When you strip away the sleight of hand tricks, magicians are
essentially masters of attracting and holding attention and
impressing audiences, exactly the psychological secrets you need to
be successful in life and business.
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