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The Design Imperative - The Art and Science of Design Management (Paperback, Softcover reprint of the original 1st ed. 2019) Loot Price: R2,879
Discovery Miles 28 790
Repayment Terms: R270 pm x 12*
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The Design Imperative - The Art and Science of Design Management (Paperback, Softcover reprint of the original 1st ed. 2019):...

The Design Imperative - The Art and Science of Design Management (Paperback, Softcover reprint of the original 1st ed. 2019)

Steven Chen

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Loot Price R2,879 Discovery Miles 28 790 | Repayment Terms: R270 pm x 12*

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This book examines how to optimize design management processes in order to produce innovation within organizations. It first looks at how to harvest a culture of design and then examines topics specific to product and service design. Individual chapters provide anecdotes drawn from leading design-oriented firms, and best practices based on cutting-edge, scientific research. This book's unique blend of theory and application will offer students, scholars, and managers valuable insight on how organizations can revolutionize their design processes and leverage their approach to create groundbreaking products and services.

General

Imprint: Springer Nature Switzerland AG
Country of origin: Switzerland
Release date: February 2019
First published: 2019
Authors: Steven Chen
Dimensions: 210 x 148 x 13mm (L x W x T)
Format: Paperback
Pages: 233
Edition: Softcover reprint of the original 1st ed. 2019
ISBN-13: 978-3-03-008733-3
Categories: Books > Business & Economics > Business & management > Management of specific areas > Research & development management
Books > Business & Economics > Business & management > Sales & marketing > General
Books > Business & Economics > Industry & industrial studies > Service industries > General
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LSN: 3-03-008733-6
Barcode: 9783030087333

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