Researching Discourse in Business Genres - Cases and Corpora (Paperback, New edition)

The contributions of this volume approach the genres of employee, CEO and organizational communication from different angles. They analyze how the author's position in the company influences the construction of these genres, what content and linguistic style characterize them, and how the discourse of these genres is related to other resources. They look at linguistic and rhetorical strategies in a range of communicative settings: email correspondence among (male versus female) co-workers, collaborative writing of formats in the workplace, leadership messaging by the CEO, financial disclosures for (non-)financial audiences and expressions of the corporate philosophy. Two methodologies in particular are prominent in the genre-based chapters: corpus analyses and case studies.

General

Imprint:	Peter Lang AG, Internationaler Verlag der Wissenschaften
Country of origin:	Switzerland
Series:	Linguistic Insights, 152
Release date:	March 2012
First published:	2012
Editors:	Sylvain Dieltjens • Paul Gillaerts • Priscilla Heynderickx • Geert Jacobs • Elizabeth de Groot
Dimensions:	225 x 150 x 14mm (L x W x T)
Format:	Paperback
Pages:	215
Edition:	New edition
ISBN-13:	978-3-03-431092-5
Categories:	Books > Language & Literature > Language & linguistics > General Books > Business & Economics > Business & management > Business strategy Books > Language & Literature > Language teaching & learning (other than ELT) > Specific skills > Speaking / pronunciation skills > Public speaking / elocution
LSN:	3-03-431092-7
Barcode:	9783034310925

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