Provides a comprehensive overview of the key themes surrounding
luxury brand management and the core issues faced by luxury firms
today; Each chapter is illustrated by well-recognized contemporary
cases and examples to demonstrate how the theory translates to
practice and provide an exciting teaching resource; Includes
insights from a range of expert contributors from both research and
consulting backgrounds
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
