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Digitalization and Asia-Pacific Business Models - At the Crossroads of Multiple Cultures, Innovation and Value Creation (Hardcover)
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Digitalization and Asia-Pacific Business Models - At the Crossroads of Multiple Cultures, Innovation and Value Creation (Hardcover)
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Owing to the convergence of multiple cultures coupled with the
unprecedented rapid development in the decades since the late
1990s, the value creation and innovation logic of Asia Pacific
business models (BMs) has been constantly altered by cultural
heterogeneity. As a result, a more complex and diverse landscape
relative to Western developed economy BMs evolved. Moreover, the
digitalization has fundamentally changed the way people do
business, which has promoted a new wave of BM evolution. Unlike a
typical linear mode of innovation driven by market demands in many
Western cultures, a large number of entrepreneurial enterprises
from the Asia Pacific with eastern religions and philosophies have
tended to adopt unconventional, culturally grounded strategies of
value creation and innovation in their BMs. However, it is
difficult to find a Western equivalent to the value-creating route
that embodies the humanitarian spirit of Confucianism accommodating
simultaneously social and economic values to accelerate innovation
during internationalization in existing literatures. This book
offers a more holistic picture and contemporary interpretation for
identifying and characterizing the unorthodox innovation patterns
and the perplexing value-creating logic of Asia Pacific BMs at the
crossroads of diverse cultures. It was originally published as a
special issue of the Asia Pacific Business Review. This book is
supported by the National Natural Science Foundation of China (No.
72272136; 71988101).
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