|
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Press & journalism
|
Buy Now
Social Media and Genre Studies - An Investigation of Facebook and Twitter Higher Education Web Pages (Hardcover)
Loot Price: R2,046
Discovery Miles 20 460
|
|
|
Social Media and Genre Studies - An Investigation of Facebook and Twitter Higher Education Web Pages (Hardcover)
Expected to ship within 10 - 15 working days
|
This book investigates whether Facebook and Twitter have become a
genre of media for higher education institutions. Thomas Kenny has
conducted a mixed-methods study using a combination of content
analysis and interviews with social media employees to explore the
purpose, form, and functionality of these web pages. Ultimately,
Kenny argues that while institutional web pages on Facebook and
Twitter do constitute a genre, each is a separate and distinct
platform that works differently with varying goals, structure, and
effectiveness associated with them. Scholars of communication,
information studies, media studies, journalism, and higher
education will find this book of particular interest.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
You might also like..
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
(1)
