Universities as Agencies - Reputation and Professionalization (Hardcover, 1st ed. 2019)

This book discusses how modern universities increasingly use reputation management in relation to internal and external challenges. Universities are increasingly characterized by social embeddedness, relating to many external stakeholders and international markets of students, researchers and research projects. This implies global pressure to standardize, formalize and rationalize their internal organization. The book uses data from China, Norway and US to show how reputation symbols are used and balanced, based on their web pages. Further, it uses extensive data from US universities to show how their internal organization structure is developing over time, related to three types of units/positions - development, diversity and legal offices and roles.

General

Imprint:	Springer International Publishing AG
Country of origin:	Switzerland
Series:	Public Sector Organizations
Release date:	August 2018
First published:	2019
Editors:	Tom Christensen • Ase Gornitzka • Francisco O. Ramirez
Dimensions:	210 x 148mm (L x W)
Format:	Hardcover
Pages:	278
Edition:	1st ed. 2019
ISBN-13:	978-3-319-92712-1
Categories:	Books > Reference & Interdisciplinary > Interdisciplinary studies > Globalization Books > Social sciences > Politics & government > Public administration Books > Social sciences > Education > Organization & management of education > General Books > Social sciences > Education > Higher & further education > Universities / polytechnics
LSN:	3-319-92712-4
Barcode:	9783319927121

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