Creating a successful strategy, and the process of strategic
thinking, is key to the growth plans of all businesses. But how do
business leaders engage with, define and manage this process? And
what do today's most successful CEOs consider to be the key
components of creating a successful strategy? Using unique and
original interviews with 6 top business leaders, Tony Grundy
examines the key components of successful strategizing, from
analysis versus synthesis, competitive strategy, economic values,
and overcoming strategic constraints. Using examples from the
manufacturing, retailing, services and trading industries, the book
provides a strategy system for every business leader, and helps
managers to develop and implement a winning strategy for their
organization.
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