This title presents a fast track route to mastering shareholder
value. It covers the key areas of shareholder value, from its role
in the management process to its theory, measures, and its impact
on strategy. It features examples and lessons from some of the
world's most valuable companies and brands including BP Amoco,
Diageo and Manchester United, and ideas from the smartest thinkers
including G Bennett Stewart, Tom Copeland, James M McTaggart, Roger
A. Morin and Sherry L. Jarrell. It includes a glossary of key
concepts and a comprehensive resources guide.
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