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Organizational Culture and Commitment - Transmission in Multinationals (Hardcover)
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Organizational Culture and Commitment - Transmission in Multinationals (Hardcover)
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Formation of company citizenship leads to success for the
multinational companies by creating psychological alignments of the
employee. This, therefore, should be considered as the
international strategy of a multinational firm to create unique
resources for competitive success. Successful multinational firms
develop a common pattern of business performance by creating
company citizenships, which include a primary focus on such values
as organizational innovation, and a goal orientation. These values
ultimately create commitment of the employees. This book proposes
that there are some specific espoused values in every important
multinational company, which form their organizational cultures and
create values, which in turn may create enhanced performance of the
organization. We can call this interrelationship between culture
and performance as the company citizenship. This company
citizenship can be transmitted from one part of the globe to
another through the transmission of its corporate management and
operations management system as a strategy of a multinational
company.
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