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Subsistence Entrepreneurship - The Interplay of Collaborative Innovation, Sustainability and Social Goals (Hardcover, 1st ed. 2019)
Loot Price: R3,943
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Subsistence Entrepreneurship - The Interplay of Collaborative Innovation, Sustainability and Social Goals (Hardcover, 1st ed. 2019)
Series: Contributions to Management Science
Expected to ship within 12 - 17 working days
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This book focuses on the role of subsistence entrepreneurs in
creating social and sustainable business opportunities on the
global marketplace. Subsistence entrepreneurs use scarce resources
to create new business opportunities, often in developing or
emerging economies. In addition, subsistence entrepreneurship is
increasingly being used as a way to facilitate market entry for
small and medium-sized business enterprises that focus on
collaborative innovation. The interdisciplinary contributions
gathered here will expand readers' understanding of the nature and
characteristics of subsistence entrepreneurs, as well as the
challenges they face. The central connection between subsistence,
sustainability and social entrepreneurship is also explored.
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