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Drones and the Creative Industry - Innovative Strategies for European SMEs (Hardcover, 1st ed. 2018) Loot Price: R1,535
Discovery Miles 15 350
Drones and the Creative Industry - Innovative Strategies for European SMEs (Hardcover, 1st ed. 2018): Virginia Santamarina...

Drones and the Creative Industry - Innovative Strategies for European SMEs (Hardcover, 1st ed. 2018)

Virginia Santamarina Campos, Marival Segarra-Ona

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Loot Price R1,535 Discovery Miles 15 350 | Repayment Terms: R144 pm x 12*

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This open access, interdisciplinary book presents innovative strategies in the use of civil drones in the cultural and creative industry. Specially aimed at small and medium-sized enterprises (SMEs), the book offers valuable insights from the fields of marketing, engineering, arts and management. With contributions from experts representing varied interests throughout the creative industry, including academic researchers, software developers and engineers, it analyzes the needs of the creative industry when using civil drones both outdoors and indoors. The book also provides timely recommendations to the industry, as well as guidance for academics and policymakers.

General

Imprint: Springer International Publishing AG
Country of origin: Switzerland
Release date: August 2018
First published: 2018
Editors: Virginia Santamarina Campos • Marival Segarra-Ona
Dimensions: 235 x 155mm (L x W)
Format: Hardcover
Pages: 161
Edition: 1st ed. 2018
ISBN-13: 978-3-319-95260-4
Categories: Books > Arts & Architecture > Performing arts > General
Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Business & Economics > Economics > General
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed
Books > Business & Economics > Business & management > Management of specific areas > Research & development management
LSN: 3-319-95260-9
Barcode: 9783319952604

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