Using "the combat model of leadership," this book demonstrates how
to apply the winning tactics of the military to business, while
maintaining absolute integrity. Retired Major General William S.
Cohen of the US Army Reserve Forces showcases the skills and drive
of remarkable leaders such as director Steven Spielberg, former
Intel CEO Andy Grove, and Starbucks CEO Howard Schulz, as well as
military commanders from ancient times to today. "Bill Cohen knows
more about what makes great leaders than anyone I know."-General
Frederick Kroesen, former commander of the US Army Europe "Cohen is
remarkable not only for his acumen but also for this morality and
humanity. Where Cohen leads, any entrepreneur would do well to
follow."-Entrepreneur Magazine "With driving force, Cohen nails his
points home with each sentence. . . . From the battlefield to the
boardroom, Cohen offers examples of incisive leadership under the
best and worst conditions."-Publishers Weekly
General
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