|
Books > Business & Economics > Business & management > Business communication & presentation
|
Buy Now
The Case Study Handbook - A Student's Guide (Paperback, Revised Edition)
Loot Price: R623
Discovery Miles 6 230
You Save: R53
(8%)
|
|
|
The Case Study Handbook - A Student's Guide (Paperback, Revised Edition)
Expected to ship within 12 - 19 working days
|
Each year, thousands of new MBA and executive education students
are introduced to a new learning tool: the business case. This book
provides a distinctive and useful framework for analyzing,
discussing, and writing about cases. It addresses the case method
for students, a much larger market than case method teachers. At
Harvard Business School alone, there are nearly 1,000 first-year
MBA students per year, and few of them have any prior experience
with the case method. HBS receives approximately 6,000 to 7,000 MBA
applications per year, and all of the applicants who aspire to
attend Harvard are potential customers for this book. Rather than a
hodgepodge of tools and tips, this book offers a unique, integrated
approach to case analysis, organized into three major case
categories. The book provides detailed analyses of sample cases to
demonstrate the use of the method in combination with the
specialist methods taught in MBA classes. The book includes
examples of effective student writing. The content of the book has
had extensive field testing over a long period at Harvard Business
School. A single book is a tiny investment compared to the cost of
an MBA education and the career benefits the degree can yield.
Audience: Current and potential MBA students; executive education
students. Announced first printing: 20,000 Laydown goal: 3,500
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
You might also like..
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
(2)
(1)
