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Books > Language & Literature > Language & linguistics > Sociolinguistics
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Global Leadership Talk - Constructing Good Governance in Indonesia (Hardcover)
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Global Leadership Talk - Constructing Good Governance in Indonesia (Hardcover)
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How do certain ideas and practices become socially valued in
particular times and places? Why do we see some countries as having
better governance or leadership than others? In Global Leadership
Talk, Zane Goebel addresses these questions through a study of
leadership language in the uniquely diverse post-colonial nation of
Indonesia. This book examines global flows of ideologies about
leadership and good governance, how these ideologies are localized
in Indonesia, and how all of this related to changing political,
bureaucratic, and market regimes in Indonesia between 1998 and
2004. Drawing on five months of fieldwork and a corpus of hundreds
of online newspaper articles regarding the Indonesian bureaucracy,
Goebel analyzes how leadership ideas expressed in the early
twenty-first century have been re-used and redefined in the
media-and most importantly, how and why these ideas were received
and believed in local face-to-face talk in the Indonesian civil
service. Deftly engaging with decades of theoretical innovation,
from indexicality to enregisterment, from globalization to
superdiversity, Goebel moves beyond his empirical analysis to argue
for a new methodology that constantly moves between data from
different times and places. Both concretely and conceptually,
Goebel shows how communicative events are connected, how this
impacts the gathering and interpretation of data, and how this
approach is key for understanding the sociolinguistic complexity of
today's world.
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