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Consumers are increasingly looking to invest in experiences rather
than simply a product. With innovation research moving away from
the traditional focus on manufacturing towards services, this book
develops a much-needed integrated approach for improving analysis
of both experience and service innovation. This impressive book
makes a substantial and compelling contribution to research on the
interdependencies between innovation, services and experiences.
Split into clear and thematically separate categories, the
contributors explore systemic innovation, practice-based
innovation, technology and innovation, and experiences as a
catalyst for innovation. Examples are taken from the tourism
industry, entrepreneurial ventures, online gaming and digital
services, to provide readers with a thorough overview of the
extensive impact of these innovations. Using organizational,
systemic, conceptual and empirical examinations of the experience
and service economies, the authors identify how top class
innovation research can be extended and integrated further with
other research areas. Presenting a state-of-the-art analysis of the
topic, this timely book will benefit teachers of innovation, the
experience economy, and information systems. Researchers of
business economics, and marketing will also find this an essential
foundation volume for future research on topics of innovation in a
globalizing world. Contributors include: J.O. Baerenholdt, C.A.
Billing, J.R. Bryson, P. Corvo, P. den Hertog, F. Djellal, L.
Fuglsang, F. Gallouj, N.N. Grunbaum, M. Janssen, J.F. Jensen, M.-F.
Lee, R. Matacena, I. Miles, J.K. Moller, G. Nardelli, L. Rubalcaba,
K. Sawatwarakul, A. Scupola, F. Sorensen, J.K. Sorensen, M.
Stenger, M. Toivonen, L. Uljala
Mobile technology continues to shape our society, delivering
information and knowledge right to our finger tips. It is only
fitting that these advancements and opportunities are applied to
the area of electronic services. Mobile Opportunities and
Applications for E-Service Innovations brings together different
perspectives on the understanding of e-service and mobile
communication, as well as their effects on the fields of marketing,
management, and information systems. The growth of e-services as it
relates to business -to-business, business-to-consumer,
consumer-to-consumer, are essential to the interests of
professionals, academics, and researchers, as well as industry
consultants.
In the ever-growing world of technology, it is becoming more
important to understand the developments of new electronic services
and mobile applications. Innovative Mobile Platform Developments
for Electronic Services Design and Delivery is a comprehensive look
at all aspects of production management, delivery and consumption
of e-services, self services, and mobile communication including
business-to-business, business-to-consumer, government-to-business,
government-to-consumer, and consumer-to-consumer e-services. This
volume is perfect for the interest of professionals, academic
educators, researchers, and industry consultants by providing the
latest interdisciplinary research as a new platform for learning
and research dissemination.
Central to the study of e-services is the ability to evaluate
critical success factors, which include quality, effectiveness,
accessibility, and societal implications. Developing Technologies
in E-Services, Self-Services, and Mobile Communication: New
Concepts presents perspectives on the management, delivery and
consumption, and creation of new e-services technologies and tools.
This book reviews specific e-services such as e-banking and
e-health initiatives and offers new perspectives useful to industry
professionals and academicians interested in the creation,
application, and evaluation of a number of different mobile and
electronic services.
After the first wave of e-commerce and e-business implementations,
we are witnessing an e-services paradigm shift in the way
businesses, governments and consumers are using Internet-based
technologies and mobile communications to innovate and produce new
products and services. Cases on Managing E-Services presents a wide
range of real-life case studies in e-services in fields such as
e-libraries, e-medicine, and e-insurance. Providing concrete
examples of successes and pitfalls of e-services management, this
unprecedented scholarly contribution also offers a much-needed
definition and typology of e-services and their main
characteristics through theoretical papers and case studies.
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