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The Routledge Companion to Innovation Management (Paperback): Jin Chen, Alexander Brem, Eric Viardot, Poh-Kam Wong The Routledge Companion to Innovation Management (Paperback)
Jin Chen, Alexander Brem, Eric Viardot, Poh-Kam Wong
R1,758 Discovery Miles 17 580 Ships in 12 - 17 working days

Innovation contributes to corporate competitiveness, economic performance and environmental sustainability. In the Internet era, innovation intelligence is transferred across borders and languages at an unprecedented rate, yet the ability to benefit from it seems to become more divergent among different corporations and countries. How much an organization can benefit from innovation largely depends on how well innovation is managed in it. Thus, there is a discernible increase in interest in the study of innovation management. This handbook provides a comprehensive guide to this subject. The handbook introduces the basic framework of innovation and innovation management. It also presents innovation management from the perspectives of strategy, organization and resource, as well as institution and culture. The book's comprehensive coverage on all areas of innovation management makes this a very useful reference for anyone interested in the subject.

The Routledge Companion to Innovation Management (Hardcover): Jin Chen, Alexander Brem, Eric Viardot, Poh-Kam Wong The Routledge Companion to Innovation Management (Hardcover)
Jin Chen, Alexander Brem, Eric Viardot, Poh-Kam Wong
R6,585 Discovery Miles 65 850 Ships in 12 - 17 working days

Innovation contributes to corporate competitiveness, economic performance and environmental sustainability. In the Internet era, innovation intelligence is transferred across borders and languages at an unprecedented rate, yet the ability to benefit from it seems to become more divergent among different corporations and countries. How much an organization can benefit from innovation largely depends on how well innovation is managed in it. Thus, there is a discernible increase in interest in the study of innovation management. This handbook provides a comprehensive guide to this subject. The handbook introduces the basic framework of innovation and innovation management. It also presents innovation management from the perspectives of strategy, organization and resource, as well as institution and culture. The book's comprehensive coverage on all areas of innovation management makes this a very useful reference for anyone interested in the subject. Chapter 5 of this book is freely available as a downloadable Open Access PDF under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license available at http://www.taylorfrancis.com/books/9781315276670

Frugal Innovation and Its Implementation - Leveraging Constraints to Drive Innovations on a Global Scale (Hardcover, 1st ed.... Frugal Innovation and Its Implementation - Leveraging Constraints to Drive Innovations on a Global Scale (Hardcover, 1st ed. 2021)
Nivedita Agarwal, Alexander Brem
R3,998 Discovery Miles 39 980 Ships in 12 - 17 working days

This book discusses several product development strategies and tools employed by organizations around the world to implement frugal innovations. Over the past decade, frugal innovations have caught the attention of countless management scholars. This book comes at the right time for academics and practitioners alike, as it explores how the concept of frugal innovation has evolved over the past several years and is shifting its focus from merely featuring 'cost' driven innovations to being more 'resourceful' and 'sustainable' at its core. Furthermore, in light of the ongoing digital revolution and emergence of new business models such as sharing economy and circular economy, the book highlights recent and upcoming trends and their impacts on frugal innovation strategies.

Frugal Innovation and Its Implementation - Leveraging Constraints to Drive Innovations on a Global Scale (Paperback, 1st ed.... Frugal Innovation and Its Implementation - Leveraging Constraints to Drive Innovations on a Global Scale (Paperback, 1st ed. 2021)
Nivedita Agarwal, Alexander Brem
R4,746 Discovery Miles 47 460 Ships in 10 - 15 working days

This book discusses several product development strategies and tools employed by organizations around the world to implement frugal innovations. Over the past decade, frugal innovations have caught the attention of countless management scholars. This book comes at the right time for academics and practitioners alike, as it explores how the concept of frugal innovation has evolved over the past several years and is shifting its focus from merely featuring 'cost' driven innovations to being more 'resourceful' and 'sustainable' at its core. Furthermore, in light of the ongoing digital revolution and emergence of new business models such as sharing economy and circular economy, the book highlights recent and upcoming trends and their impacts on frugal innovation strategies.

Revolution of Innovation Management - Volume 1 The Digital Breakthrough (Paperback, 1st ed. 2017): Alexander Brem, Eric Viardot Revolution of Innovation Management - Volume 1 The Digital Breakthrough (Paperback, 1st ed. 2017)
Alexander Brem, Eric Viardot
R2,448 Discovery Miles 24 480 Ships in 10 - 15 working days

This edited collection explores how digitalization is changing the management of innovation, and the subsequent implications for the next phases in its development. The authors identify and examine relevant phenomena which are related to the ongoing digital breakthrough in the context of innovation management such as user innovation, crowd sourcing and crowd funding, as well as social media. In line with the constant globalization of innovation, the first volume of Revolution of Innovation Management offers a variety of international perspectives on these topics with illustrations and analysis coming from Asia, America, and Europe.

Digital Entrepreneurship - Interfaces Between Digital Technologies and Entrepreneurship (Hardcover, 1st ed. 2019): Ronny... Digital Entrepreneurship - Interfaces Between Digital Technologies and Entrepreneurship (Hardcover, 1st ed. 2019)
Ronny Baierl, Judith Behrens, Alexander Brem
R4,492 Discovery Miles 44 920 Ships in 10 - 15 working days

Digital technologies have become a new economic and social force, reshaping traditional business models, strategies, structures, and processes. Digital entrepreneurship, which focuses on creating new ventures and transforming existing businesses by developing novel digital technologies or their novel usage, is seen as a critical pillar for economic growth, job creation, and innovation by many countries. Further, digital technologies have also enabled the growth of the sharing economy, linking owners and users and disrupting the previous dualism of businesses and customers.This volume discusses the management of new technology-based firms and technology projects initiated in academic or industrial contexts. The contributions feature new theoretical concepts, ethical considerations, empirical data analysis (qualitative and quantitative), archival and historical methods, design science approaches, action and field research, as well as management science methods, informatics and cybernetics.

Revolution of Innovation Management - Volume 2 Internationalization and Business Models (Paperback, Softcover reprint of the... Revolution of Innovation Management - Volume 2 Internationalization and Business Models (Paperback, Softcover reprint of the original 1st ed. 2017)
Alexander Brem, Eric Viardot
R3,212 Discovery Miles 32 120 Ships in 10 - 15 working days

This edited volume explores how the rapid development of business model innovation changes innovation management at an international level. It discusses the next phases in its development, and the impact that this could have on the field. The authors identify and examine recent trends which have the potential to disrupt the traditional way of managing innovation, notably in terms of creativity, product development, and process change. In line with the constant globalization of innovation, the second volume of Revolution of Innovation Management offers a variety of international perspective on these topics with illustrations and analysis coming from Asia, America, and Europe.

Revolution of Innovation Management - Volume 1 The Digital Breakthrough (Hardcover, 1st ed. 2017): Alexander Brem, Eric Viardot Revolution of Innovation Management - Volume 1 The Digital Breakthrough (Hardcover, 1st ed. 2017)
Alexander Brem, Eric Viardot
R4,103 Discovery Miles 41 030 Ships in 10 - 15 working days

This edited collection explores how digitalization is changing the management of innovation, and the subsequent implications for the next phases in its development. The authors identify and examine relevant phenomena which are related to the ongoing digital breakthrough in the context of innovation management such as user innovation, crowd sourcing and crowd funding, as well as social media. In line with the constant globalization of innovation, the first volume of Revolution of Innovation Management offers a variety of international perspectives on these topics with illustrations and analysis coming from Asia, America, and Europe.

Adoption of Innovation - Balancing Internal and External Stakeholders in the Marketing of Innovation (Paperback, Softcover... Adoption of Innovation - Balancing Internal and External Stakeholders in the Marketing of Innovation (Paperback, Softcover reprint of the original 1st ed. 2015)
Alexander Brem, Éric Viardot
R3,632 Discovery Miles 36 320 Ships in 10 - 15 working days

This edited volume brings together academics from both innovation and marketing fields to explore the additional value for companies that can be generated with the innovations in marketing and the marketing of innovations. If ideas need to reach the marketplace, then marketing strategies, concepts and tools - such as the continuous development of new product and services - become vital for their success. On the other hand, marketing management is influenced by innovation as illustrated by the way social media and Internet have revolutionized the traditional marketing-mix. Such linkages between innovation and marketing research need to be much stronger as companies have to convince internal and external stakeholders to achieve successful innovation strategies. State-of-the-art research output from different perspectives would suit the needs of a researcher as well as the company CEO alike.

Adoption of Innovation - Balancing Internal and External Stakeholders in the Marketing of Innovation (Hardcover): Alexander... Adoption of Innovation - Balancing Internal and External Stakeholders in the Marketing of Innovation (Hardcover)
Alexander Brem, Eric Viardot
R3,878 Discovery Miles 38 780 Ships in 10 - 15 working days

This edited volume brings together academics from both innovation and marketing fields to explore the additional value for companies that can be generated with the innovations in marketing and the marketing of innovations. If ideas need to reach the marketplace, then marketing strategies, concepts and tools - such as the continuous development of new product and services - become vital for their success. On the other hand, marketing management is influenced by innovation as illustrated by the way social media and Internet have revolutionized the traditional marketing-mix. Such linkages between innovation and marketing research need to be much stronger as companies have to convince internal and external stakeholders to achieve successful innovation strategies. State-of-the-art research output from different perspectives would suit the needs of a researcher as well as the company CEO alike.

Digital Entrepreneurship - Interfaces Between Digital Technologies and Entrepreneurship (Paperback, 1st ed. 2019): Ronny... Digital Entrepreneurship - Interfaces Between Digital Technologies and Entrepreneurship (Paperback, 1st ed. 2019)
Ronny Baierl, Judith Behrens, Alexander Brem
R4,459 Discovery Miles 44 590 Ships in 10 - 15 working days

Digital technologies have become a new economic and social force, reshaping traditional business models, strategies, structures, and processes. Digital entrepreneurship, which focuses on creating new ventures and transforming existing businesses by developing novel digital technologies or their novel usage, is seen as a critical pillar for economic growth, job creation, and innovation by many countries. Further, digital technologies have also enabled the growth of the sharing economy, linking owners and users and disrupting the previous dualism of businesses and customers.This volume discusses the management of new technology-based firms and technology projects initiated in academic or industrial contexts. The contributions feature new theoretical concepts, ethical considerations, empirical data analysis (qualitative and quantitative), archival and historical methods, design science approaches, action and field research, as well as management science methods, informatics and cybernetics.

Gender Differences in Technology and Innovation Management - Insights from Experimental Research (Hardcover): Alexander Brem,... Gender Differences in Technology and Innovation Management - Insights from Experimental Research (Hardcover)
Alexander Brem, Peter M Bican, Christine Wimschneider
R2,043 Discovery Miles 20 430 Ships in 12 - 17 working days

Even though the number of working women has steadily increased over the last few years, women are still significantly under-represented in STEM activities (i.e. mathematics, informatics, science and technology). In order to eliminate this under-representation, numerous education policies and corporate initiatives, particularly in the recent past, have been aimed at increasing women's enthusiasm for STEM activities and professions. According to the latest surveys, however, it is clear that these efforts have not yet led to the desired success. Compared to their male counterparts, women continue to do fewer STEM activities. One possible reason for this is that relatively little is yet known about the concrete impact of the above education policies on working with innovation and technology: What are the gender differences between women and men? Is it enough to recognize these differences, or should these differences ideally not only be recognized, but also treated appropriately or even encouraged? This anthology deals with current topics in technology and innovation management against the background of these and other gender-relevant aspects. Empirical analyses and experiments in collaboration with companies from various sectors provide a sound scientific basis on which new results and findings are presented: How do women and men deal with creativity and competition? How are technologies applied and how can differences in access to technology be deduced? Answers to these and other questions help decision-makers in politics and business to proactively use the differences between women and men to motivate women to work in the STEM field and to strengthen them by acknowledging existing differences.

The Boundaries of Innovation and Entrepreneurship 2008 - Conceptual Background and Essays on Selected Theoretical and Empirical... The Boundaries of Innovation and Entrepreneurship 2008 - Conceptual Background and Essays on Selected Theoretical and Empirical Aspects (Paperback, 2008 ed.)
Alexander Brem; Foreword by Kai-Ingo Voigt
R1,525 Discovery Miles 15 250 Ships in 10 - 15 working days

Alexander Brem presents a comprehensive overview of the theoretical background and recent models in the context of innovation and entrepreneurship. Based on a process-oriented innovation-entrepreneurship framework, the author investigates the integration of market pull and technology push activities in the innovation process.

Forschung Und Entwicklung - Planung Und Organisation Des F&e-Managements (German, Paperback, 6th Revised ed.): Klaus Brockhoff,... Forschung Und Entwicklung - Planung Und Organisation Des F&e-Managements (German, Paperback, 6th Revised ed.)
Klaus Brockhoff, Alexander Brem
R1,345 R1,061 Discovery Miles 10 610 Save R284 (21%) Ships in 10 - 15 working days
Trends In Innovation And Entrepreneurship Research: Ecosystems, Digital Technologies And Responses To Shocks: Alexander Brem,... Trends In Innovation And Entrepreneurship Research: Ecosystems, Digital Technologies And Responses To Shocks
Alexander Brem, Jin Chen
R4,447 Discovery Miles 44 470 Ships in 10 - 15 working days

The chapters in the book focus on recent developments in the field of technological innovation and entrepreneurship. It is structured in three parts. The focus is on innovation and entrepreneurial ecosystems, digital technologies and innovation, as well as responses to pandemics resulting from external shocks.Carefully selected on the basis of relevance and rigor, the chapters in the book take the readers through various trending research topics.

Revolution of Innovation Management - Volume 2 Internationalization and Business Models (Hardcover, 1st ed. 2017): Alexander... Revolution of Innovation Management - Volume 2 Internationalization and Business Models (Hardcover, 1st ed. 2017)
Alexander Brem, Eric Viardot
R5,418 Discovery Miles 54 180 Ships in 10 - 15 working days

This edited volume explores how the rapid development of business model innovation changes innovation management at an international level. It discusses the next phases in its development, and the impact that this could have on the field. The authors identify and examine recent trends which have the potential to disrupt the traditional way of managing innovation, notably in terms of creativity, product development, and process change. In line with the constant globalization of innovation, the second volume of Revolution of Innovation Management offers a variety of international perspective on these topics with illustrations and analysis coming from Asia, America, and Europe.

Emerging Issues And Trends In Innovation And Technology Management (Hardcover): Alexander Brem Emerging Issues And Trends In Innovation And Technology Management (Hardcover)
Alexander Brem
R3,849 Discovery Miles 38 490 Ships in 12 - 17 working days

This book is a compilation of papers published in International Journal of Innovation and Technology Management. The chapters in the book focus on recent developments in the field of innovation and technology management. Carefully selected on the basis of relevance, rigor and research, the chapters in the book take the readers through various emerging topics and trends in the field.Written in a simple and accessible manner, the chapters in this book will be of interest to academics, practitioners and general public interested in knowing about emerging trends in innovation and technology management.

Managing Mobile Technologies: An Analysis From Multiple Perspectives (Hardcover): Tugrul U Daim, Alexander Brem Managing Mobile Technologies: An Analysis From Multiple Perspectives (Hardcover)
Tugrul U Daim, Alexander Brem
R3,612 Discovery Miles 36 120 Ships in 10 - 15 working days

This book captures recent research on managing mobile technologies. It provides a handbook-style reference to professionals in different industries to help them manage the very latest technologies that have become a part of every business today.The book reviews multiple perspectives of the challenges brought by the introduction of mobile technologies into our lives. The technical perspective covers major constructs at play; the organizational perspective reviews international cases; and the personal perspective investigates the adoption of emerging applications and their impact.By reviewing multiple perspectives, readers will be able to adopt a tool to manage the complexities and challenges brought by the mobile technologies.Related Link(s)

Role Of Creativity In The Management Of Innovation, The: State Of The Art And Future Research Outlook (Hardcover): Alexander... Role Of Creativity In The Management Of Innovation, The: State Of The Art And Future Research Outlook (Hardcover)
Alexander Brem, Rogelio Puente-diaz, Marine Agogue
R3,926 Discovery Miles 39 260 Ships in 10 - 15 working days

The effective management of innovation is integral to the development of any business. This book provides a collection of articles dealing with creativity in the context of innovation management from an interdisciplinary perspective of business, psychology and engineering. It takes papers from a Special Issue in the International Journal of Innovation and Management, published by World Scientific in 2016, and combines them with original articles written by some of the top academic minds in business and management. It covers topics such as creativity in innovation from a leadership perspective, creativity reduction in avoidance- and approach-oriented persons, creativity techniques and innovation, and the interplay between cognitive and organisational processes.The Role of Creativity in the Management of Innovation gives MBA graduate and undergraduate students, professors and business managers a comprehensive overview of current thinking in the field of business.

B2B Produkt-Dienstleistungskombinationen - Kriterien einer erfolgreichen Einfuhrung produktbegleitender Dienstleistungen bei... B2B Produkt-Dienstleistungskombinationen - Kriterien einer erfolgreichen Einfuhrung produktbegleitender Dienstleistungen bei Industriegutern (German, Paperback)
Alexander Brem, Lukas Neubauer, Matthias Buttner
R1,151 Discovery Miles 11 510 Ships in 10 - 15 working days

Wissenschaftlicher Aufsatz aus dem Jahr 2013 im Fachbereich BWL - Unternehmensfuhrung, Management, Organisation, Note: -, Friedrich-Alexander-Universitat Erlangen-Nurnberg, Sprache: Deutsch, Abstract: Der verstarkte Einsatz von Dienstleistungen zur Produktions- und Absatzunterstutzung ist ein mittlerweile weit verbreitetes Phanomen und kann gar als langfristiger Trend im Industriebereich angesehen werden. Lange schon beobachtet man vor allem in westlichen Industrienationen die sektorale Verschiebung hin zu einer Dienstleistungsgesellschaft. So betrug bereits im Jahr 2004 das Umsatzvolumen von Dienstleistungen des verarbeitenden Gewerbes in Deutschland 52,6 Mrd. Euro (Modinger & Redling, 2004, S.1). Produktbegleitende Dienstleistungen sind dabei ein genanntes Schlagwort, ohne dass dies jedoch im Detail beschrieben wird. Fur den Endverbraucher sind Kombinationen aus einem Produkt- und einem Dienstleistungsangebot vor allem aus dem B2C Bereich bekannt. In diesem Zusammenhang wird sehr haufig das Angebot verbraucherorientierter Losungen thematisiert. Ein einfaches Beispiel ist hier das Aufbauen und Einrichten des heimischen Computers durch den Computerhandler (Ahlert et al., 2010, S.44). An dieser Schnittstelle zwischen Endkunden und Unternehmen werden produktbegleitende Dienstleistungen vor allem zur Absatzunter-stutzung, Individualisierung und Differenzierung von Wettbewerbern eingesetzt. Diese Arbeit konzentriert sich auf produktbegleitende Dienstleistungen im B2B Bereich, da gerade hier noch enorme Potenziale, aber auch hohe Wettbewerbsrisiken entstehen konnen.

Perspectives On Supplier Innovation: Theories, Concepts And Empirical Insights On Open Innovation And The Integration Of... Perspectives On Supplier Innovation: Theories, Concepts And Empirical Insights On Open Innovation And The Integration Of Suppliers (Hardcover, New)
Alexander Brem, Joe Tidd
R6,866 Discovery Miles 68 660 Ships in 10 - 15 working days

Hardly anybody outside a company knows its products and processes better than its suppliers. Research confirms that intensive integration of suppliers in the value creation process positively influences the success of the company, particularly in highly competitive industries. This is a result of the progressing reduction in the depth of value creation of manufacturers and the increasing transferof know-how towards suppliers. In multilevel business-to-business relationships, suppliers often have the best or the only access and comprehensive knowledge about the end users. Therefore, suppliers determine the scope of possible innovations, which most companies do not actively use. This unique volume provides a comprehensive overview of theories, concepts and especially empirical results on open innovation and the integration of suppliers. For this, authors from all over the world present their latest research results offering fascinating insights into collaborative approaches with suppliers.

Innovationskommunikation - Theorie und empirische Untersuchung der externen Kommunikation von Innovationen uber das Internet... Innovationskommunikation - Theorie und empirische Untersuchung der externen Kommunikation von Innovationen uber das Internet und sozialen Medien (German, Paperback)
Alexander Brem, Daniel Gerhard, Christian Gudd
R994 Discovery Miles 9 940 Ships in 10 - 15 working days

Wissenschaftlicher Aufsatz aus dem Jahr 2011 im Fachbereich BWL - Unternehmensfuhrung, Management, Organisation, Friedrich-Alexander-Universitat Erlangen-Nurnberg, Sprache: Deutsch, Abstract: Diverse Studien zeigen, dass zwischen 40 und 90 Prozent aller neu eingefuhrten Produkte, je nach Branche, nach der Markteinfuhrung scheitern (Gourville, 2006, S. 100). Ernst (2001, S. 2f) beziffert die Misserfolgsquote bei der erfolgreichen Umsetzung und Markteinfuhrung innovativer Produkte sogar auf 50 bis 80 Prozent. Vor diesem Hintergrund gewinnt das Marketing von Innovationen - unternehmensintern wie auch unternehmensextern - immer mehr an Bedeutung. Der Innovationskommunikation fallt hierbei eine Schlusselrolle zu, da uber dieses Instrument die Innovation nicht nur an den potentiellen Anwender, sondern auch an Kooperationspartner etc. herangetragen wird. Im Rahmen dieses Aufsatzes wird zunachst der theoretische Hintergrund zu Innovationskommunikation aufgezeigt. Daruber hinaus wird detailliert auf die externe Innovationskommunikation eingegangen, welche die Verbreitung von Innovationen uber Kommunikationskanale und die Erfolgsfaktoren fur die Kommunikation von Innovationen umfasst. Darauf basierend wurde eine empirische Erhebung durchgefuhrt, welche die Innovationskommunikation uber das Internet und Web 2.0 zum Gegenstand hat. Als Untersuchungsobjekt wurden insgesamt 21 deutsche und auslandische Unternehmen ausgewahlt, die unterschiedlichen Branchen angehoren, ihren Schwerpunkt aber jeweils in der industriellen Fertigung besitzen. Untersucht wurden die Innovationskommunikation anhand der Kriterien Vermittlungsbotschaft, Personifizierung, Gestaltung der Website sowie Integration von sozialen Medien. Die Ergebnisse der Auswertung werden in mehreren Teilergebnissen im Detail dargestellt.

Innovationsportfolio-Management - Theorie und Praxis des Managements von Innovationsportfolios (German, Paperback): Alexander... Innovationsportfolio-Management - Theorie und Praxis des Managements von Innovationsportfolios (German, Paperback)
Alexander Brem, Maximilian Maier, Veronika Storch
R949 Discovery Miles 9 490 Ships in 10 - 15 working days

Wissenschaftlicher Aufsatz aus dem Jahr 2011 im Fachbereich BWL - Unternehmensfuhrung, Management, Organisation, Friedrich-Alexander-Universitat Erlangen-Nurnberg (Fachbereich Wirtschaftswissenschaften), Sprache: Deutsch, Abstract: Das Management von Innovationen beschaftigt Theorie und Praxis bereits seit vielen Jahren. Insbesondere bei grossen Unternehmen wird immer wieder auf die Notwendigkeit eines Innovationsportfolios hingewiesen, was oft jedoch nicht umgesetzt wird. Dieser Beitrag gibt einen Uberblick zum Hintergrund des Innovationsportolio-Managements, stelle einige wissenschaftliche Erkenntnisse hierzu dar, und gibt abschliessend Hinweise zur Umsetzung in der Praxi

Make-or-Buy-Entscheidungen im strategischen Technologiemanagement (German, Paperback): Alexander Brem Make-or-Buy-Entscheidungen im strategischen Technologiemanagement (German, Paperback)
Alexander Brem
R1,305 Discovery Miles 13 050 Ships in 10 - 15 working days
Managing Medical Technological Innovations: Exploring Multiple Perspectives (Hardcover): Tugrul U Daim, Alexander Brem Managing Medical Technological Innovations: Exploring Multiple Perspectives (Hardcover)
Tugrul U Daim, Alexander Brem
R4,994 Discovery Miles 49 940 Ships in 10 - 15 working days

This book addresses the issue of modern medical innovations management through an inductive approach by looking into cases before putting forward solutions in terms of strategies and tools. It provides a model for the designing and implementation of effective healthcare technology management (HTM) systems in hospitals and healthcare provider settings, as well as promotes a new method of analysis of hospital organization for decision-making regarding technology to show how systematic management using a strategy that balances bottom-up and top-down driven innovations, can deliver better medical technological advances.Managing Medical Technological Innovations is organized in three parts. Part 1 covers innovation strategies, laying the groundwork and concepts in design thinking. Part 2 follows by presenting the tools available for implementation. And finally, Part 3 uses the case studies of pharmaceutical firms in China and hospital medical record management in Holland to illustrate how these ideas and methodologies have been applied.This book is suitable for healthcare administrators, management, and IT personnel involved in the planning, expansion and maintaining of healthcare technology management and organisation seeking a reference with most recent approaches and cases from an international context; researchers seeking new approaches to apply to emerging medical technologies in different regions; and graduate students who are either doing their research or taking introductory as well as advanced courses in engineering and technology management in different parts of the world.

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