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Paris (Hardcover)
Timothy G Grammer, Jim Bell
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R781
R653
Discovery Miles 6 530
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Hundreds of deep space missions since the 1960s have captured
stunning photographs of the cosmos. Many of these scientific images
can also be classified as art. This book highlights more than 100
examples, revealing the splendor of our universe. This book is a
gallery of human accomplishment that celebrates the scientists and
engineers who push civilization--including the ways that we produce
and experience art--beyond the physical limits of our planet. The
photographs, selected by Dr. Jim Bell, represent some of the finest
examples of the art of deep space exploration, most of them
involving high-tech robotic emissaries. The images are loosely
organized by distance from the Earth, so that readers will slowly
travel on a journey farther and farther away from home, ultimately
voyaging out to vistas of the farthest-known places in the
universe.
Is marketing in crisis? Some commentators have contended that
marketing principles no longer appear relevant to the "real world"
of marketing managers. The foremost figures in the field are
marketing's most outspoken critics rather than disseminators of the
marketing message. Indeed, a number of noted academic authorities
have announced nothing less than "the end of marketing". While such
apocalyptic sentiments are very much in keeping with our degraded,
post-modern, pre-millenial times, the present volume of essays
examines the extent to which the end of marketing "is" nigh. The
authors explore the present state of marketing scholarship and put
forward a variety of visions of marketing in the 21st century.
Ranging from narratology to feminism, these suggestions aim to
enlighten, provoke and occasionally outrage.
Is marketing in crisis? Some commentators have contended that
marketing principles no longer appear relevant to the 'real world'
of marketing managers. The foremost figures in the field are
marketing's most outspoken critics rather than disseminators of the
marketing message. Indeed, a number of noted academic authorities
have announced nothing less than 'the end of marketing'. While such
apocalyptic sentiments are very much in keeping with our degraded,
postmodern, pre-millennial times, the present volume of essays
examines the extent to which the end of marketing is nigh. The
authors explore the present state of marketing scholarship and put
forward a variety of visions of marketing for the twenty-first
century. Ranging from narratology to feminism, these prophesies are
always enlightening, often provocative and occasionally outrageous.
Marketing Apocalypse is required reading for anyone interested in
the future of marketing.
This is the definitive book on the Hubble Space Telescope, written
by noted astronomer Jim Bell. Looking deep into space, by
definition, means looking back in time--and the Hubble Space
Telescope can look very far back, including at stars, nebulae, and
galaxies that are millions, even billions, of years old. If there
is a single legacy of Hubble as it turns 30 years old and nears the
end of its useful life, it is this: It has done more to chronicle
the origin and evolution of the known universe than any other
instrument ever created. Hubble has also captured an astounding
collection of ultraviolet images that include geysers of solar
light, Mars' famous dust storms, exploding stars, solar flares,
globular clusters, and actual galaxies colliding. As for scientific
milestones, Hubble has helped us learn that the universe is 13.8
billion years old, that just about every large galaxy features a
black hole at its center, and that it's possible to create 3-D maps
of dark matter. Hubble Legacy will not only feature the most
stunning imagery captured by the telescope, but also explain how
Hubble has advanced our understanding of the universe and our very
creation.
Phenomenal new observations from Earth-based telescopes and
Mars-based orbiters, landers, and rovers have dramatically advanced
our understanding of the past environments on Mars. These include
the first global-scale infrared and reflectance spectroscopic maps
of the surface, leading to the discovery of key minerals indicative
of specific past climate conditions; the discovery of large
reservoirs of subsurface water ice; and the detailed in situ roving
investigations of three new landing sites. This an important, new
overview of the compositional and mineralogic properties of Mars
since the last major study published in 1992. An exciting resource
for all researchers and students in planetary science, astronomy,
space exploration, planetary geology, and planetary geochemistry
where specialized terms are explained to be easily understood by
all who are just entering the field.
Ten years ago small and medium enterprises would have needed to
invest significantly to contemplate moving out of their domestic
environment into the global arena. The advent of the Internet has
changed all that. International E-Business Marketing focuses on
Global Marketing in the Internet age. It examines in detail the
characteristics of E-business are likely to apply in the
international domain including the constraints imposed by both the
medium and the environment. It also explores what changes may be
necessary to firm's current E-business activities when their focus
is on the global as opposed to being primarily on the domestic
market.
About the CoverThe image on the cover (NGC 6240) is a well-studied
nearby ultra luminous infrared galaxy in the constellation
Ophiuchus. This galaxy is the remnant of a merger between two
smaller galaxies. The collision between the two galaxies has
resulted in a single larger galaxy with two distinct
nuclei.Colliding galaxies are pairs of galaxies caught by the tug
of their own mutual gravitational attraction. Just like a Man and a
Woman some colliding galaxies eventually merge to form a new whole
or become one, while other colliding galaxies eventually part. In
the process of becoming one these galaxies will continue to pull
and tug at one another for several billion years, before they
eventually merge together to form a new galaxy. In the same way a
husband and wife pull and tug at each other to bring the change
that makes them one. Like the galaxies if they achieve this union
the glory of God will be seen in all its splendor!
A beautifully illustrated presentation of 250 milestones in the
history of our home planet, from celebrated geologist and planetary
scientist Jim Bell. Spanning Earth's entire history, from its birth
4.6 billion years ago to its inevitable destruction billions of
years into the future, this stunning volume chronicles the life of
our home planet in 250 well-chosen milestones. Jim Bell leads us on
a tour of the events, processes, people, and places that have
shaped our growing knowledge of Earth, from the oceans' formation
and the first perilous polar expeditions to deadly volcanoes and
Earth "selfies" from space. He covers relevant topics in a range of
fields, including physics, chemistry, biology, astronomy, geology,
mineralogy, planetary science, life science, public policy,
atmospheric/climate science, and engineering, along with notes on
key scientists and inventors. At a time when it's crucial to
understand Earth as a complex interdependent system, and our role
in that system, The Earth Book will enhance your appreciation of
our home.
The Near Earth Asteroid Rendezvous (NEAR) was the first dission to orbit and eventually land on an asteroid. A phenomenal success, the mission returned with hundreds of thousands of images, spectra, and other measurements about the large near-Earth asteroid 433 Eros. Some of the scientists and engineers who made NEAR such a success describe the mission here in their own words, from the initial concept studies, through the development phase, launch, cruise operations, the flyby of asteroid Mathilde, the near-catastrophic main engine failure in 1998, the heroic rescue and recovery of the spacecraft, the amazing year-long up-close look at one of Earth's most primitive celestial neighbors, and, finally, the daring attempt to land the spacecraft on Eros at the end of the mission. The book is illustrated throughout with images from the mission and explanatory diagrams. Jim Bell is an Assistant Professor in the Cornell University Astronomy Department whose research focuses on the geology, chemistry, and mineralogy of planets, asteroids, and comets using data obtained from telescopes and spacecraft missions. He is a member of a number of space science teams, including the NASA Mars Pathfinder and NEAR. Author of some 70 first and co-authored journal publications, he is a frequent contributor to popular astronomy magazines and radio shows. The International Astronomical Union recently awarded him the honor of having asteroid 8146 Jimbell named after him. Jacqueline Mitton is the Press Officer and a fellow of the Royal Astronomical Society, a member of the International Astronomical Union, and a Member of the Division of Planetary Sciences of the American Astronomical Society. She is the author or co-author of 16 astronomy books; her most recent being The Cambridge Dictionary of Astronomy (2001).
Voyager 1 left the solar system in 2012; its sister craft, Voyager 2, will do so in 2015. The fantastic journey began in 1977, before the first episode of Cosmos aired. The mission was planned as a grand tour beyond the moon; beyond Mars, Jupiter, and Saturn; and maybe even into interstellar space. The fact that it actually happened makes this humanity's greatest space mission. In The Interstellar Age, award-winning planetary scientist Jim Bell reveals what drove and continues to drive the members of this extraordinary team.
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