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Culture and Public Relations - Links and Implications (Hardcover): Krishnamurthy Sriramesh, Dejan Vercic Culture and Public Relations - Links and Implications (Hardcover)
Krishnamurthy Sriramesh, Dejan Vercic
R4,087 Discovery Miles 40 870 Ships in 12 - 17 working days

Culture and Public Relations explores the impact of culture societal and organizational through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the culture of PR globally; and the impact of PR on culture -- the editors bring together compelling discussions on such questions as how spirituality, religion, and culture have affected public relations, and how public relations culture has been affected by the "corporate cultures" of business enterprises. Additionally, the volume provides studies on the effect of culture on public relations practice in specific countries.

With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on a topic that is growing increasingly important in public relations study and practice. It will be required reading for scholars, researchers, and students in public relations and also has much to offer the business discipline, for those seeking to integrate culture and communication to their practices.

Culture and Public Relations - Links and Implications (Paperback, New): Krishnamurthy Sriramesh, Dejan Vercic Culture and Public Relations - Links and Implications (Paperback, New)
Krishnamurthy Sriramesh, Dejan Vercic
R1,680 Discovery Miles 16 800 Ships in 12 - 17 working days

Culture and Public Relations explores the impact of culture societal and organizational through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the culture of PR globally; and the impact of PR on culture -- the editors bring together compelling discussions on such questions as how spirituality, religion, and culture have affected public relations, and how public relations culture has been affected by the "corporate cultures" of business enterprises. Additionally, the volume provides studies on the effect of culture on public relations practice in specific countries.

With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on a topic that is growing increasingly important in public relations study and practice. It is required reading for scholars, researchers, and students in public relations and also has much to offer the business discipline, for those seeking to integrate culture and communication to their practices.

Public Relations and Communication Management - Current Trends and Emerging Topics (Hardcover): Krishnamurthy Sriramesh, Ansgar... Public Relations and Communication Management - Current Trends and Emerging Topics (Hardcover)
Krishnamurthy Sriramesh, Ansgar Zerfass, Jeong-Nam Kim
R5,430 Discovery Miles 54 300 Ships in 12 - 17 working days

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articles, book chapters, and various academic and professional publications, and have supervised 34 doctoral dissertations and 105 master's theses. This volume recognizes the Grunig's contributions to public relations scholarship over the past four decades. To honor the Grunig's scholarship, this volume continues to expand their body of work with essays from renowned colleagues, former students, and research associates. The chapters discuss current trends in the field as well as emerging issues that drive the field forward. Sample topics include theories and future aspects of the behavioral, strategic management approach to managing public relations, and its linkages and implications to related subfields and key field issues. Contributions stimulate academic discussion and demonstrate the relevance of applied theories for the practice of public relations and communication management with up-to-date concepts, theories, and thoughts.

The Global Public Relations Handbook - Theory, Research, and Practice (Hardcover, 3rd edition): Margery Kraus The Global Public Relations Handbook - Theory, Research, and Practice (Hardcover, 3rd edition)
Margery Kraus; Edited by Dejan Vercic, Krishnamurthy Sriramesh; Foreword by Richard Edelman
R6,889 Discovery Miles 68 890 Ships in 12 - 17 working days

In this third edition, The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both academics and practitioners. This edition's 28 essays in three sections take into account changes in the global communication landscape especially in the last ten years. The first section contains essays that provide conceptual linkages between public relations and international political systems, economic systems and levels of development, societal culture, different media systems including digital media, and activism. Essays in the second section discuss the communication of various global actors such as corporations (including family-owned enterprises), non-profits, governments (and public sector enterprises), global public relations agencies, IGOs such as the European Union and NATO and "informal" organizations such as hactivist groups, terrorists, and failed states. The third section discusses key global communication issues such as climate change, character assassination as a communication tool, internal communication, risk and crisis communication, public affairs, and public diplomacy. This will be an essential resource for students and researchers of public relations, strategic communication, and international communication.

Public Relations Research - European and International Perspectives and Innovations (Paperback, 2008 ed.): Ansgar Zerfass, A.A.... Public Relations Research - European and International Perspectives and Innovations (Paperback, 2008 ed.)
Ansgar Zerfass, A.A. van Ruler, Krishnamurthy Sriramesh
R1,603 Discovery Miles 16 030 Ships in 10 - 15 working days

This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This books honours Guenter Bentele, one of the international spearheads of public relations research, and gives academics, students and communication managers a focussed insight into the field.

The Global Public Relations Handbook - Theory, Research, and Practice (Paperback, 3rd edition): Margery Kraus The Global Public Relations Handbook - Theory, Research, and Practice (Paperback, 3rd edition)
Margery Kraus; Edited by Dejan Vercic, Krishnamurthy Sriramesh; Foreword by Richard Edelman
R2,522 Discovery Miles 25 220 Ships in 12 - 17 working days

In this third edition, The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both academics and practitioners. This edition's 28 essays in three sections take into account changes in the global communication landscape especially in the last ten years. The first section contains essays that provide conceptual linkages between public relations and international political systems, economic systems and levels of development, societal culture, different media systems including digital media, and activism. Essays in the second section discuss the communication of various global actors such as corporations (including family-owned enterprises), non-profits, governments (and public sector enterprises), global public relations agencies, IGOs such as the European Union and NATO and "informal" organizations such as hactivist groups, terrorists, and failed states. The third section discusses key global communication issues such as climate change, character assassination as a communication tool, internal communication, risk and crisis communication, public affairs, and public diplomacy. This will be an essential resource for students and researchers of public relations, strategic communication, and international communication.

Public Relations Research - European and International Perspectives and Innovations (Hardcover, 2008 ed.): Ansgar Zerfass, A.A.... Public Relations Research - European and International Perspectives and Innovations (Hardcover, 2008 ed.)
Ansgar Zerfass, A.A. van Ruler, Krishnamurthy Sriramesh
R2,469 R1,363 Discovery Miles 13 630 Save R1,106 (45%) Ships in 12 - 17 working days

This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This books honours Guenter Bentele, one of the international spearheads of public relations research, and gives academics, students and communication managers a focussed insight into the field.

Public Relations and Communication Management - Current Trends and Emerging Topics (Paperback, New): Krishnamurthy Sriramesh,... Public Relations and Communication Management - Current Trends and Emerging Topics (Paperback, New)
Krishnamurthy Sriramesh, Ansgar Zerfass, Jeong-Nam Kim
R1,694 Discovery Miles 16 940 Ships in 12 - 17 working days

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articles, book chapters, and various academic and professional publications, and have supervised 34 doctoral dissertations and 105 master's theses. This volume recognizes the Grunig's contributions to public relations scholarship over the past four decades. To honor the Grunig's scholarship, this volume continues to expand their body of work with essays from renowned colleagues, former students, and research associates. The chapters discuss current trends in the field as well as emerging issues that drive the field forward. Sample topics include theories and future aspects of the behavioral, strategic management approach to managing public relations, and its linkages and implications to related subfields and key field issues. Contributions stimulate academic discussion and demonstrate the relevance of applied theories for the practice of public relations and communication management with up-to-date concepts, theories, and thoughts.

The Global Public Relations Handbook, Revised and Expanded Edition - Theory, Research, and Practice (Paperback, 2nd New... The Global Public Relations Handbook, Revised and Expanded Edition - Theory, Research, and Practice (Paperback, 2nd New edition)
Krishnamurthy Sriramesh, Dejan Vercic
R495 R465 Discovery Miles 4 650 Save R30 (6%) Out of stock

Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the first volume on the history, development, and current status of the public relations industry from a global perspective. This revised edition offers twenty new chapters in addition to the original contents. It includes fourteen additional country- or regionally-focused chapters exploring public relations practice in Africa, Asia, Europe, and the Americas. Contributors use a theoretical framework to present information on the public relations industry in their countries and regions. They also focus on such factors as the status of public relations education in their respective countries and professionalism and ethics. Each country-specific chapter includes a case study typifying public relations practice in that country. Additional new chapters discuss political economy, activism, international public relations, and United Nations public affairs.


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