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Luxury Tourism - Market Trends, Changing Paradigms, and Best Practices (Hardcover, 1st ed. 2020): Roland Conrady, David Ruetz,... Luxury Tourism - Market Trends, Changing Paradigms, and Best Practices (Hardcover, 1st ed. 2020)
Roland Conrady, David Ruetz, Marc Aeberhard
R1,751 Discovery Miles 17 510 Ships in 10 - 15 working days

Over the past two decades, through unprecedented levels of prosperity and changing values, luxury tourism has transformed into a new consumption pattern. This book analyzes the topic in detail with contributions from both recognized scientists and prominent executives in the luxury business. It shows how the concept of luxury has shifted from material to immaterial dimensions, and outlines new trends that will shape the luxury market in the future. The content includes carefully selected leading examples from the most important segments of the tourism market, along with concrete recommendations and best practices. Sharing unique insights, the book is a must-read for those working in the tourism industry, as well as lecturers and university students of tourism.

Luxury Tourism - Market Trends, Changing Paradigms, and Best Practices (Paperback, 1st ed. 2020): Roland Conrady, David Ruetz,... Luxury Tourism - Market Trends, Changing Paradigms, and Best Practices (Paperback, 1st ed. 2020)
Roland Conrady, David Ruetz, Marc Aeberhard
R1,721 Discovery Miles 17 210 Ships in 10 - 15 working days

Over the past two decades, through unprecedented levels of prosperity and changing values, luxury tourism has transformed into a new consumption pattern. This book analyzes the topic in detail with contributions from both recognized scientists and prominent executives in the luxury business. It shows how the concept of luxury has shifted from material to immaterial dimensions, and outlines new trends that will shape the luxury market in the future. The content includes carefully selected leading examples from the most important segments of the tourism market, along with concrete recommendations and best practices. Sharing unique insights, the book is a must-read for those working in the tourism industry, as well as lecturers and university students of tourism.

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