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Originally published in 1991. "A photojournalist is a mixture of a
cool, detached professional and a sensitive, involved citizen. The
taking of pictures is much more than F-stops and shutter speeds.
The printing of pictures is much more than chemical temperatures
and contrast grades. The publishing of pictures is much more than
cropping and size decisions. A photojournalist must always be aware
that the technical aspects of the photographic process are not the
primary concerns." This book addresses ethics in photojournalism in
depth, with sections on the philosophy in the discipline, on
pictures of victims or disaster scenes, on privacy rights and on
altering images. As important and interesting today as when it was
first in print.
An indispensable guide to visual ethics, this book addresses the
need for critical thinking and ethical behavior among students and
professionals responsible for a variety of mass media visual
messages. Written for an ever-growing discipline, authors Paul
Martin Lester, Stephanie A. Martin, and Martin Rodden-Smith give
serious ethical consideration to the complex field of visual
communication. The book covers the definitions and uses of six
philosophies, analytical methods, cultural awareness, visual
reporting, documentary, citizen journalists, advertising, public
relations, typography, graphic design, data visualizations,
cartoons, motion pictures, television, computers and the web,
augmented and virtual reality, social media, the editing process,
and the need for empathy. At the end of each chapter are case
studies for further analysis and interviews with thoughtful
practitioners in each field of study, including Steven Heller and
Nigel Holmes. This second edition has also been fully revised and
updated throughout to reflect on the impact of new and emerging
technologies. This book is an important resource for students of
photojournalism, photography, filmmaking, media and communication,
and visual communication, as well as professionals working in these
fields.
An indispensable guide to visual ethics, this book addresses the
need for critical thinking and ethical behavior among students and
professionals responsible for a variety of mass media visual
messages. Written for an ever-growing discipline, authors Paul
Martin Lester, Stephanie A. Martin, and Martin Rodden-Smith give
serious ethical consideration to the complex field of visual
communication. The book covers the definitions and uses of six
philosophies, analytical methods, cultural awareness, visual
reporting, documentary, citizen journalists, advertising, public
relations, typography, graphic design, data visualizations,
cartoons, motion pictures, television, computers and the web,
augmented and virtual reality, social media, the editing process,
and the need for empathy. At the end of each chapter are case
studies for further analysis and interviews with thoughtful
practitioners in each field of study, including Steven Heller and
Nigel Holmes. This second edition has also been fully revised and
updated throughout to reflect on the impact of new and emerging
technologies. This book is an important resource for students of
photojournalism, photography, filmmaking, media and communication,
and visual communication, as well as professionals working in these
fields.
Originally published in 1991. "A photojournalist is a mixture of a
cool, detached professional and a sensitive, involved citizen. The
taking of pictures is much more than F-stops and shutter speeds.
The printing of pictures is much more than chemical temperatures
and contrast grades. The publishing of pictures is much more than
cropping and size decisions. A photojournalist must always be aware
that the technical aspects of the photographic process are not the
primary concerns." This book addresses ethics in photojournalism in
depth, with sections on the philosophy in the discipline, on
pictures of victims or disaster scenes, on privacy rights and on
altering images. As important and interesting today as when it was
first in print.
In every field of mass communications-advertising, entertainment
studies, journalism, public relations, radio-television-film,
tourism, and visual reporting-professionals understand the
importance of storytelling. Regardless of whether the finished
product is a commercial, an in-depth investigative piece, a public
service campaign, an independent documentary, a travelogue, or a
collection of photographs, effective storytelling requires a
combination of creativity, empathy, and expertise. Through the
innovative technologies and techniques described in this textbook,
students will learn how to turn passive readers and viewers into
engaged and regular users. The sixteen chapters each include a
brief introduction, assignments, simple-to-follow step-by-step
exercises, and sources for additional information in which users
will learn to produce apps, informational graphics, quick response
codes, quizzes, simulations, smartphone and table icons, social
media campaigns, three-dimensional pictures, and video. Students
will work with the following programs: Blogger, Dreamweaver, Excel,
Facebook, GeoCommons, Google Maps, Illustrator, Imgur, iMovie,
Infogram, iShowU, JavaScript, JustGive, Kaywa, Kickstarter,
LinkedIn, Onvert, Photoshop, Pixel Resort, QuickTime, Reddit,
Second Life, SurveyMonkey, TheAppBuilder, Twitter, Vizualize,
Wikipedia, Word, WordPress, and YouTube. When digital innovations
are added to traditional print and screen presentations, a media
user is not only allowed to interact with the information but can
also physically engage with the story displayed. Giving students
the tools they need to transform their storytelling in this manner
is the ultimate goal of this textbook.
In every field of mass communications-advertising, entertainment
studies, journalism, public relations, radio-television-film,
tourism, and visual reporting-professionals understand the
importance of storytelling. Regardless of whether the finished
product is a commercial, an in-depth investigative piece, a public
service campaign, an independent documentary, a travelogue, or a
collection of photographs, effective storytelling requires a
combination of creativity, empathy, and expertise. Through the
innovative technologies and techniques described in this textbook,
students will learn how to turn passive readers and viewers into
engaged and regular users. The sixteen chapters each include a
brief introduction, assignments, simple-to-follow step-by-step
exercises, and sources for additional information in which users
will learn to produce apps, informational graphics, quick response
codes, quizzes, simulations, smartphone and table icons, social
media campaigns, three-dimensional pictures, and video. Students
will work with the following programs: Blogger, Dreamweaver, Excel,
Facebook, GeoCommons, Google Maps, Illustrator, Imgur, iMovie,
Infogram, iShowU, JavaScript, JustGive, Kaywa, Kickstarter,
LinkedIn, Onvert, Photoshop, Pixel Resort, QuickTime, Reddit,
Second Life, SurveyMonkey, TheAppBuilder, Twitter, Vizualize,
Wikipedia, Word, WordPress, and YouTube. When digital innovations
are added to traditional print and screen presentations, a media
user is not only allowed to interact with the information but can
also physically engage with the story displayed. Giving students
the tools they need to transform their storytelling in this manner
is the ultimate goal of this textbook.
Presidents Herbert Clark Hoover and George Walker Bush were
challenged many times during their political careers. "On Floods
and Photo Ops: How Herbert Hoover and George W. Bush Exploited
Catastrophes" focuses on the visual record of two such tests: the
relief efforts led by Commerce Secretary Hoover during the 1927
Mississippi River flood and the Bush team's response to Hurricane
Katrina?. By concentrating on these two historic events, Paul
Martin Lester? discusses political photography, particularly the
use of photo ops during catastrophes. He illuminates the evolution
of a genre and explores the differences and similarities between
these two American politicians. Hoover and Bush reached the
pinnacle of political achievement, only to lose in the court of
popular opinion.From two photo ops that occurred almost eighty
years apart, Lester offers a model for close readings and
comparisons of images in practicing visual history. Under Lester's
examination, these otherwise unremarkable photographs speak volumes
about political response to natural disasters. He offers readers
not just a deeper appreciation of these pictures but a methodology
for seriously studying photographs and what they can reveal about a
historical moment.
This expanded collection of new and fully revised explorations of
media content identifies the ways we all have been negatively
stereotyped and demonstrates how careful analysis of media
portrayals can create more beneficial alternatives. Not all
damaging stereotypes are obvious. In fact, the pictorial
stereotypes in the media that we don't notice could be the most
harmful because we aren't even aware of the negative, false ideas
they perpetrate. This book presents a series of original research
essays on media images of groups including African Americans,
Latinos, women, the elderly, the physically disabled, gays and
lesbians, and Jewish Americans, just to mention a few. Specific
examples of these images are derived from a variety of sources,
such as advertising, fine art, film, television shows, cartoons,
the Internet, and other media, providing a wealth of material for
students and professionals in almost any field. Images That Injure:
Pictorial Stereotypes in the Media, Third Edition not only
accurately describes and analyzes the media's harmful depictions of
cultural groups, but also offers creative ideas on alternative
representations of these individuals. These discussions illuminate
how each of us is responsible for contributing to a sea of meaning
within our mass culture. 33 distinguished authors as well as new
voices in the field combine their extensive and varied expertise to
explain the social effects of media stereotyping. Includes
historical and contemporary illustrations that range from editorial
cartoons to the sinking of the Titanic Richly illustrated with
historical and up-to-date photographic illustrations Every
chapter's content is meticulously supported with numerous sources
cited A glossary defines key words mentioned in the chapters
Presidents Herbert Clark Hoover and George Walker Bush were
challenged many times during their political careers. "On Floods
and Photo Ops: How Herbert Hoover and George W. Bush Exploited
Catastrophes" focuses on the visual record of two such tests: the
relief efforts led by Commerce Secretary Hoover during the 1927
Mississippi River flood and the Bush team's response to Hurricane
Katrina. By concentrating on these two historic events, Paul Martin
Lester discusses political photography, particularly the use of
photo ops during catastrophes. He illuminates the evolution of a
genre and explores the differences and similarities between these
two American politicians. Hoover and Bush reached the pinnacle of
political achievement, only to lose in the court of popular
opinion.
From two photo ops that occurred almost eighty years apart,
Lester offers a model for close readings and comparisons of images
in practicing visual history. Under Lester's examination, these
otherwise unremarkable photographs speak volumes about political
response to natural disasters. He offers readers not just a deeper
appreciation of these pictures but a methodology for seriously
studying photographs and what they can reveal about a historical
moment.
Most web design books developed for the trade market are a series
of exercises without a theoretical, aesthetic, or historic
framework. In this book, Visual Communication on the Web, web
design exercises are accompanied by concise introductions that
relate history, design principles, and visual communication
theories to the practice of designing for the web. Over the course
of its 14 chapters, Visual Communication on the Web teaches the
reader to develop one dynamic web page using Dreamweaver.
Incorporating a cumulative-learning approach, exercises build upon
each other so the reader creates and revises the work while
learning new code and tools. In addition, predictable mistakes are
purposely included so that readers learn to 'fix' the project while
working on it-an invaluable skill for anyone interested in coding.
By the end of this course-in-a-book, readers will have created a
web page with a centered container div, a Lightbox image gallery,
and an external style sheet using HTML, CSS, and copy-pasted and
modified code. This package includes a free one-year subscription
to an enhanced Interactive eTextbook and provides short videos of
burrough detailing some of the more complex step-by-step
instructions, along with original chapter introductions by Lester.
Users of the eTextbook may also engage in a traditional assessment
exercise to test their knowledge of new material. For those who
aren't reading electronically, many of these resources are freely
available on the book's blog, viscommontheweb.wordpress.com. With
its easy to follow instruction and witty introductions, Visual
Communication on the Web makes an excellent companion to xtine
burrough's Digital Foundations and Net Works as well as Paul Martin
Lester's Visual Communication: Images with Messages. Key features
of the interactive eTextbook: Includes one-year access to the
interactive eTextbook Anytime, anywhere access - Made possible by a
partnership between Routledge and VitalSource (R), your interactive
eTextbook is accessible via VitalSource's Bookshelf, the most used
eTextbook platform in the world. Narrated videos by Lester to
introduce chapters End-of-chapter interactive exercises;
multiple-choice exercises to encourage students to test their
understanding of key concepts Note-taking and sharing function
Clickable glossary definitions Hyperlinked "further reading"
section with links to key websites selected by the authors A
full-colour version of the text.
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