A year of HBR's essential thinking on tech—all in one place. Generative AI, Web3, neurotech, reusable rockets to power the space economy—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2024: The Insights You Need from Harvard Business Review will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment. Business is changing. Will you adapt or be left behind? Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow. You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

Combining emerging trends in collaboration, democratization, and urbanization, this book examines the emergence of entrepreneurship and innovation as a primarily urban phenomenon, explains why urban environments are rapidly attracting global innovators across three distinct forms of "urbanpreneurship," and lights the path forward for entrepreneurs, innovators, and city governments. The world is urbanizing rapidly. Currently, 600 cities account for 60 percent of the global economy; by 2025, it is predicted that the top 100 cities will account for 35 percent of the world's economy. Emerging trends in collaboration, the sharing economy, and innovation are opening up new opportunities for entrepreneurs in urban environments-"urbanpreneurs"-to participate in everything from tech startups in cities (instead of suburban tech parks) to makers and on-demand service providers to roles in civic entrepreneurship for those interested in solving the challenges that growing cities are facing. Readers of this book will understand how the converging trends of collaboration, democratization, and urbanization are rapidly attracting global innovators to cities capable of creating the enabling environment for aspiring innovators. The book discusses how entrepreneurs can best capitalize on the opportunities in urban settings, identifies what large and small cities can do to encourage more urbanpreneurship, and concludes with a consideration of the future of entrepreneurship in urban environments. Documents how the integration of three converging trends-collaboration, democratization, and urbanization-contribute to what the author calls the "Urbanpreneur Spiral" Presents eye-opening insights and reflections on the current and future state of entrepreneurship and innovation in society Explains why today's cities are the primary source of opportunities for new entrepreneurs Pays much-needed attention to the growing role of local governments in fostering entrepreneurship and innovation

Never before have our cities been as important as they are now. The drivers of innovation and growth, they are essential to the prosperity of nations. But they are also destructive, plunging us into housing crises and deepening inequality. How can we keep the good and break free of the bad?

In this bracingly original work of research and analysis, leading urbanist Richard Florida explores the roots of this new crisis and puts forward a plan to make this the century of the fairer, thriving metropolis.

The whole landscape of research in urban studies was revolutionized by the publication of Richard Florida's The Rise of the Creative Class in 2002, and his subsequent book entitled The Flight of the Creative Class has helped to maintain a decade-long explosion of interest in the field. While these two books examine the creative class in the context of the United States, research has emerged which investigates the creative class worldwide. This book brings together detailed studies of the creative class in cities across the globe, examining the impact of the creative class on growth and development. The countries covered include the United Kingdom, the Netherlands, Germany, Australia, China, Japan and Canada, in addition to the United States. Taken together, the contributions deepen our understanding of the creative class and the various factors that affect regional development, highlighting the similarities and differences between the creative class and economic development across countries. This book will be of great interest to scholars of economic geography, regional economics, urban sociology and cultural policy, as well as policy makers involved in urban development.

This volume explores how consumption and entertainment change cities, but it reverses the 'normal' causal process. That is, many chapters analyze how consumption and entertainment drive urban development, not vice versa. People both live and work in cities and where they choose to live shifts where and how they work. Amenities enter as enticements to bring new residents or tourists to a city and so amenities have thus become new public concerns for many cities in the U.S. and much of Northern Europe. Old ways of thinking, old paradigms - such as 'location, location, location' and 'land, labor, capital, and management generate economic development' - are too simple. So is 'human capital drives development'. To these earlier questions we add, 'How do amenities and related consumption attract talented people, who in turn drive the classic processes which make cities grow?' This new question is critical for policy makers, urban public officials, business, and non-profit leaders who are using culture, entertainment, and urban amenities to enhance their locations - for present and future residents, tourists, conventioneers, and shoppers. The City as an Entertainment Machine details the impacts of opera, used bookstores, brew pubs, bicycle events, Starbucks' coffee shops, gay residents, and other factors on changes in jobs, population, inventions, and more. It is the first study to assemble and analyze such amenities for national samples of cities (and counties). It interprets these processes by showing how they add new insights from economics, sociology, political science, public policy, and geography. Considerable evidence is presented about how consumption, amenities, and culture drive urban policy by encouraging people to move to or from different cities and regions.

A year of HBR's essential thinking on tech—all in one place. Generative AI, Web3, neurotech, reusable rockets to power the space economy—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2024: The Insights You Need from Harvard Business Review will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment. Business is changing. Will you adapt or be left behind? Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow. You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

In his compelling follow-up to The Rise of the Creative Class, Richard Florida outlines how certain cities succeed in attracting members of the 'creative class' - the millions of people who work in information-age economic sectors and in industries driven by innovation and talent.

Winner of the Gold Award in the Tenth Annual Robert Bruss Real Estate Book Competition 24 Hour Cities is the very first full length book about America's cities that never sleep. Over the last fifty years, the nation's top live-work-play cities have proven themselves more than just vibrant urban environments for the elite. They are attracting a cross-section of the population from across the U.S. and are preferred destinations for immigrants of all income strata. This is creating a virtuous circle wherein economic growth enhances property values, stronger real estate markets sustain more reliable tax bases, and solid municipal revenues pay for better services that further attract businesses and talented individuals. Yet, just a generation ago, cities like New York, Boston, Washington, San Francisco, and Miami were broke (financially and physically), scarred by violence, and prime examples of urban dysfunction. How did the turnaround happen? And why are other cities still stuck with the hollow downtowns and sprawling suburbs that make for a 9-to-5 urban configuration? Hugh Kelly's cross-disciplinary research identifies the ingredients of success, and the recipe that puts them together.

More than half the world's population lives in cities, and that proportion is expected to rise to three-quarters by 2050. Urbanization is a global phenomenon, but the way cities are developing, the experience of city life, and the prospects for the future of cities vary widely from region to region. The "Atlas of Cities" presents a unique taxonomy of cities that looks at different aspects of their physical, economic, social, and political structures; their interactions with each other and with their hinterlands; the challenges and opportunities they present; and where cities might be going in the future.

Each chapter explores a particular type of city--from the foundational cities of Greece and Rome and the networked cities of the Hanseatic League, through the nineteenth-century modernization of Paris and the industrialization of Manchester, to the green and "smart" cities of today. Expert contributors explore how the development of these cities reflects one or more of the common themes of urban development: the mobilizing function (transport, communication, and infrastructure); the generative function (innovation and technology); the decision-making capacity (governance, economics, and institutions); and the transformative capacity (society, lifestyle, and culture).

Using stunning info-graphics, maps, charts, tables, and photographs, the "Atlas of Cities" is a comprehensive overview of the patterns of production, consumption, generation, and decay of the twenty-first century's defining form.Presents a one-of-a-kind taxonomy of cities that looks at their origins, development, and future prospectsFeatures core case studies of particular types of cities, from the foundational cities of Greece and Rome to the "smart" cities of todayExplores common themes of urban development, from transport and communication to lifestyle and cultureIncludes stunning info-graphics, maps, charts, tables, and photos

Additional material for this book:

Cities Featured:

Abuja, Alexandria, Amsterdam, Athens, Augsburg, Babylon, Beijing, Berlin, Brasilia, Bruges, Budapest, Cairo, Canberra, Chandigarh, Chicago, Constantinople, Curitiba, Detroit, Dubai, Dublin, Dusseldorf, Florence, Frankfurt, Freiburg, Geneva, Ghent, Glasgow, Gussing, Hong Kong, Innsbruck, Istanbul, Jakarta, Karachi, Knossos, Las Vegas, London, Los Angeles, Lubeck, Manchester, Marseille, Masdar City, Mexico City, Miami, Milan, Mumba, Mumbai, Nairobi, New York, Paris, Pella, Portland, Rome, San Francisco, Santorini, Sao Paulo, Seoul, Shanghai, Sheffield, Singapore, Sparta, St. Petersburg, Stockholm, Sydney, Syracuse, Tokyo, Vancouver, Venice, Vienna, Washington, D.C., Wildpoldsried"

In his modern classic The Rise of the Creative Class, urbanist Richard Florida identifies the emergence of a new social class that is reshaping the twenty-first century's economy, geography, and workplace. This Creative Class is made up of people-engineers and managers, academics and musicians, researchers, designers, entrepreneurs and lawyers, poets and programmers-whose work turns on the creation of new forms. Increasingly, Florida observes, this Creative Class determines how workplaces are organized, which companies prosper or go bankrupt, and which cities thrive. Florida offers a detailed occupational, demographic, psychological, and economic profile of the Creative Class, examines its global impact, and explores the factors that shape "quality of place" in our changing cities and suburbs. Now updated with a new preface that considers the latest developments in our changing cities, The Rise of the Creative Class is the definitive edition of this foundational book on our contemporary economy.

The whole landscape of research in urban studies was revolutionized by the publication of Richard Florida's The Rise of the Creative Class in 2002, and his subsequent book entitled The Flight of the Creative Class has helped to maintain a decade-long explosion of interest in the field. While these two books examine the creative class in the context of the United States, research has emerged which investigates the creative class worldwide. This book brings together detailed studies of the creative class in cities across the globe, examining the impact of the creative class on growth and development. The countries covered include the United Kingdom, the Netherlands, Germany, Australia, China, Japan and Canada, in addition to the United States. Taken together, the contributions deepen our understanding of the creative class and the various factors that affect regional development, highlighting the similarities and differences between the creative class and economic development across countries. This book will be of great interest to scholars of economic geography, regional economics, urban sociology and cultural policy, as well as policy makers involved in urban development.

In the seven essays of Cities and the Creative Class - four of which have been previously published - Richard Florida outlines how certain cities succeed in attracting members of the creative class. This class, roughly speaking, is composed of the millions of people who work in information-age economic sectors and in industries driven by innovation and talent. Cities that succeed, Florida argues, are those that are able to attract and retain creative class members. They don't do this through the traditional strategies of tax incentives, suburban housing developments, and loose regulation, though - creative class members don't care about that. Rather, they care about amenities and tolerance and are hence drawn to cities with thriving bohemias and large gay populations. It is no coincidence, Florida argues, that places like Austin and San Francisco are at the forefront of the new US economy - they play up their bohemian edge and their tolerance. Cities like Detroit, in contrast, won't stand a chance unless they can become a magnet for the new class. To prove his point, Florida has amassed a wealth of data, including gay and bohemian indices for cities. economy and the presence of these subcultures. In contrast to Florida's earlier book, Cities and the Creative Class provides a more academic explanation of why this has occurred, focusing in particular on the economic geography of place. It also lays out what cities need to do to have a chance at success. The book's structure is a logical progression, moving from a general political-economic theory of the creative class to a discussion of the components of success to, finally, places themselves. Florida closes the book with a prescriptive chapter on a specific place and the path it should follow - present day lower Manhattan.

Not long ago, American manufacturing was in sharp decline. The Big Three carmakers closed dozens of plants, mostly in Michigan and other surrounding states, eliminating more than 250,000 jobs. Another quarter of a million workers lost their jobs in related industries. Now United States manufacturing is making a comeback--thanks, in part, to the transplanting of Japanese corporations of over 25 billion dollars worth of heavy industry and 100,000 jobs. The Japanese companies are making long-term commitments where United States business leaders had seemed to give up hope. The success of these ventures is the result of the sweeping revolution in the organization of technology, work, and production that lies at the heart of the Japanese model of production. This book explores the rise of this Japanese model and provides a detailed examination of the processes which have brought about its transfer to the United States. It presents new and original data on the extent of Japanese investment in both United States heavy industry and high technology and provides an empirically-grounded discussion of the reasons why this has occurred. The authors focus on the transfer of basic elements of Japanese production organization and develop a broad conceptual theme contrasting the Japanese model of production organization with that of United States Fordism. With a wealth of illustrations and straightforward examples, this work will appeal to those interested in urban and regional economics, industrial organization, labor relations, and economic geography.

Winner of the Gold Award in the Tenth Annual Robert Bruss Real Estate Book Competition 24 Hour Cities is the very first full length book about America's cities that never sleep. Over the last fifty years, the nation's top live-work-play cities have proven themselves more than just vibrant urban environments for the elite. They are attracting a cross-section of the population from across the U.S. and are preferred destinations for immigrants of all income strata. This is creating a virtuous circle wherein economic growth enhances property values, stronger real estate markets sustain more reliable tax bases, and solid municipal revenues pay for better services that further attract businesses and talented individuals. Yet, just a generation ago, cities like New York, Boston, Washington, San Francisco, and Miami were broke (financially and physically), scarred by violence, and prime examples of urban dysfunction. How did the turnaround happen? And why are other cities still stuck with the hollow downtowns and sprawling suburbs that make for a 9-to-5 urban configuration? Hugh Kelly's cross-disciplinary research identifies the ingredients of success, and the recipe that puts them together.

We've weathered tough times before. History teaches us that periods of "creative destruction," like the Great Depression of the 1930s, also present opportunities to remake our economy and society and to generate whole new eras of economic growth and prosperity. In "The Great Reset," bestselling author and economic development expert Richard Florida provides an engaging and sweeping examination of these previous economic epochs, or "resets," while looking toward the future to identify the patterns that will drive the next Great Reset and transform virtually every aspect of our lives. He distills the deep forces that alter physical and social landscapes--how and where we live, how we work, how we invest in individuals and infrastructure, how we shape our cities and regions--and shows the ways in which these forces, when combined, will spur a fresh era of growth and prosperity, define a new geography of progress, and create surprising opportunities for all of us.

Dynamic problems require dynamic collaboration and technology. Our communities today face difficult issues—such as climate change, access to health care, and homelessness—which are tangled, complicated, and constantly evolving. Coined “wicked problems” more than 40 years ago by the University of California’s professors Horst Rittel and C. West Churchman, these issues exceed the capacity of any one sector, instead demanding the kind of creative thinking, democratized engagement, and integrated action that come from government, nonprofits, businesses, and citizens working in concert. These different stakeholders, however, don’t always agree on the best approach, strategy, or goals. But their commonality in driving social outcomes relies on place: where problems are happening, where people need assistance and help defining the issues. Maps combine complex and relational information that can be visualized and analyzed to deal with these issues. When used with technological developments in data analytics, visualization, connectivity, and the Internet of Things (IoT), mapping can promote effective cross-sector collaboration. Written for citizens and city leaders, Collaborative Cities: Mapping Solutions to Wicked Problems guides readers into using location intelligence to derive public value from action. Co-authors Stephen Goldsmith (former mayor of Indianapolis and deputy mayor of New York) and Kate Markin Coleman (former executive vice president for branding and strategy at the YMCA) use their combined years of experience to analyze the best civic examples of geospatial technology working across cross-sector networks. Divided into eight chapters, Collaborative Cities addresses the formation, operation, and adaptation of cross-sector collaborations, including five chapters dedicated to specific wicked problems such as public safety, homelessness, and sustainability. Starting with Collaborative Cities, government officials, nonprofit leaders, and citizens alike who are acting for social value can learn how to use a geospatial approach to improve insight, trust, and the efficacy of their combined efforts to solve wicked problems.

What are the forces that are driving firms and industries to globalize their operations? This volume explores how specific industries have organized their global operations through case studies of seven manufacturing industries: garments and textiles, automobiles and auto parts, televisions, hard disk drives, flat panel displays, semiconductors, and personal computers. Based on long-term research sponsored by the Sloan Foundation, the chapters provide readers with a nuanced understanding of the complex matrix of factor costs, access to inimitable capabilities, and time-based pressures that influence where firms decide to locate particular segments of the value chain.
The book examines globalization within the context of five factors affecting locational decisions: advances in transportation and communication; the clustering of knowledge assets; the drive to reduce cycle times; the commodification of existing products; and the relative advantages of proximity to customers. The case studies are framed by Paul Deguid's Preface on the significance of power in value chains and Bruce Kogut's conclusion on the importance of knowledge in locational decisions. Together, the chapters reveal a remarkable diversity of responses across industries to these forces, and suggest that any understanding of globalization must appreciate this diversity.
This volume is ideal for both MBA and undergraduate students studying the location of economic activities by multinational firms.

In the age of globalization, some claim that where you live doesn't matter: Alaska, Idaho, and Alabama are interchangeable. The world is, after all, flat.

Not so fast. Place, argues the great urbanist Richard Florida, is not only important, it's more important than ever. In fact, choosing a place to live is as important to your happiness as choosing a spouse or career. And some regions, recent surveys show, really are happier than others. In "Who's Your City," Creative Class guru Richard Florida reports on this growing body of research that tells us what qualities of cities and towns actually make people happy--and he explains how to use these ideas to make your own choices. This indispensable guide to how people can choose where to live and what those choices mean to their lives and their communities is essential reading for everyone from urban planners and mayors to recent graduates.

Planetizen's Insider's Guide gives you a guided look at the variety of fascinating careers available in planning, design and development. Interviews with professionals from A (Architect) to Z (Zoning Administrator) reveal the challenges and rewards of their work, and their advice on how to get a job. We've included lists of significant employers and additional resources for every area of practice, and salary examples.

From the best-selling author of "The Rise of the Creative Class" comes a brilliant new book on the surprising importance of place, with advice on how to find the right place for you. It's a mantra of the age of globalization that where we live doesn't matter. We can innovate just as easily from a ski chalet in the Alps or a cottage in Provence as in the office of a Silicon Valley start-up. According to Richard Florida, this is wrong. Globalization is not flattening the world; in fact, place is increasingly relevant to the global economy and our individual lives. Where we live determines the jobs and careers we have access to, the people we meet and the 'mating markets' in which we participate. And everything we think we know about cities and their economic roles is up for grabs."Who's Your City?" is the first book to report on the growing body of research on what qualities of cities and towns actually make people happy in their lives. Choosing a place to live is as important as choosing a spouse or career, but until now, no one has rigorously explored this powerful component of subjective well-being to uncover what people want, need, and get out of the places they live. London to Paris to Cape Town to Sydney, this book will be the essential guide to how people choose where to live, and what those choices mean to their lives and their communities.

What are the forces that are driving firms and industries to globalize their operations? This volume explores how specific industries have organized their global operations through case studies of seven manufacturing industries: garments and textiles, automobiles and auto parts, televisions, hard disk drives, flat panel displays, semiconductors, and personal computers. Based on long-term research sponsored by the Sloan Foundation, the chapters provide readers with a nuanced understanding of the complex matrix of factor costs, access to inimitable capabilities, and time-based pressures that influence where firms decide to locate particular segments of the value chain.
The book examines globalization within the context of five factors affecting locational decisions: advances in transportation and communication; the clustering of knowledge assets; the drive to reduce cycle times; the commodification of existing products; and the relative advantages of proximity to customers. The case studies are framed by Paul Deguid's Preface on the significance of power in value chains and Bruce Kogut's conclusion on the importance of knowledge in locational decisions. Together, the chapters reveal a remarkable diversity of responses across industries to these forces, and suggest that any understanding of globalization must appreciate this diversity.
This volume is ideal for both MBA and undergraduate students studying the location of economic activities by multinational firms.

The most valued workers today are what the economist Richard Florida calls the Creative Class, skilled individuals ranging from money managers to make-up artists, software programmers to steady-cam operators who are in constant demand around the world. Florida's bestselling The Rise of the Creative Class identified these workers as the source of economic revitalization in American cities. In that book, he shows that investment in technology and a civic culture of tolerance (most-often marked by the presence of a large gay community) are the key ingredients to attracting and maintaining a local creative class. In The Flight of the Creative Class, Florida expands his research to cover the global competition to attract the Creative Class. The United States was, up until 2002, the unparalleled leader in creative capital. But several key events--the Bush administrations emphasis on smokestack industries, heightened security concerns after 9/11 and the growing cultural divide between conservatives and liberals--have put the US at a substantial dis-advantage.

The USA has often failed to capitalise on its technological breakthroughs. This analysis of the weaknesses and strengths of US high technology warns that until the US learns to reconnect research and development with production, foreign companies will continue to prevail in the world marketplace.