Anyone involved in sales faces huge challenges these days, from fierce global competition and increased pressure on margins to the power of internet-savvy buyers and difficulties with getting time with prospective buyers. To succeed in sales, something more than the traditional techniques is needed. Neuro-Sell presents an effective, brain-based approach to selling that is sensitive to what's going on in the customer's mind. Neuro-Sell helps readers understand the importance of the unconscious and get below the surface of what people say to recognise what they really mean. Packed with examples, quizzes, templates and interactive exercises, it develops readers' skills in building sales relationships with the four main types of buyer and outlines the five stages of neuro-negotiating that will help give readers the competitive edge.

Anyone involved in sales faces huge challenges these days, from fierce global competition, pressure on margins, difficulties of getting time with prospective buyers and the power of internet-savvy buyers. To succeed in sales, you need something more than the traditional techniques. Neuro-Sell gives you the edge through a brain-based perspective, process and approach to selling that is sensitive to what's going on in your customers' minds. You can learn how to really relate to your prospects and sell in a way that is comfortable for both buyer and seller. You can understand the importance of the unconscious and find out how to get below the surface level of what people say to recognise what they really mean. You can develop your skills in building sales relationships with the four main types of buyer by fully understanding their needs. And discover the five stages of neuro-negotiating that will see your sales rates rocket.

Expert Advice from Top Speakers to Build Your Speaking Career. Revealed: the Secrets of How to Build a Successful Professional Speaking Business! If you want to be a successful speaker, this book will take you there! This unique collection of tips and strategies from some of the UK's most successful speakers will show you exactly how to: become known as a 'speaker of choice', make more money every time you speak, generate lots more speaking engagements, deliver more compelling, entertaining speeches, featuring the collective wisdom of seasoned speakers who have been there and done it, this book contains all the secrets to make you one of the highest paid and in demand public speakers around!

The Essential Guide to Achieving Exceptional Levels of Performance in Business, Sport and Life! The Inner Winner contains proven performance psychology tactics that you can use to enhance your performance in sport, business and life in general! No matter what level of performance you are currently operating at, these psychological tactics can enhance it further. You can, and will, get a boost from the most powerful performance enhancer of all - your mind. This book takes powerful performance tactics and makes them easy to understand and use. Inside you will learn how to: Get focused on what you want to achieve in your life; Motivate yourself to succeed; Develop supreme levels of confidence in yourself; Have more commitment and self discipline; Put yourself into any state of mind you desire - within seconds; Dramatically improve your concentration and focus; Cope with stress and tension; Relax easily and quickly; Use self-hypnosis to programme your mind for success. Ideal for the athlete, martial artist, business person or for anyone who wants to achieve more in their life. The Inner Winner gives you the essential information you need to achieve exceptional levels of performance in every area of your life.

"Customer service has been central to Dell's success - this book is packed with practical techniques and proven insights for improving performance." - Michael Dell, CEO, Dell When You Get This One Thing Right You'll Literally Obliterate The Competition...How you treat your customers and what you do to keep them coming back for more will have the biggest impact on your bottom line. Get the service right and you'll benefit from lower future sales costs and increased market share as the 'good word' spreads. Get it wrong though and you can kiss goodbye to future business success as ever more sophisticated and demanding customers take their money elsewhere. With this in mind 'Bare Knuckle' persuasion expert Simon Hazeldine has joined forces with savvy customer service veteran Chris Norton to show you how to transform your organisation into a world beating customer led cash machine. Drawing on their own hard-won experience and modeling the best customer service principles today, Simon and Chris strip customer service back to the bone giving you the essential tools you really need to become your customers' true champion. Inside you will learn...* How To Find Out What Your Customers Really Want * The Right Way To Build A Customer Service Culture * How To Implement A Customer Service Strategy * The Bare Knuckle Customer Service Model * How To Benefit From Customer Complaints * What Customer Relationship Management Really Does * How To Set Up & Run A World Class Call Centre * The 5 Most Stupid Things To Say To A Customer * ...and much more

The Street-Smart Guide For Entrepreneurs, Sales People and Professional Negotiators. Written by a veteran salesman and negotiator with a track record spanning millions in sealed deals, this book draws on the most advanced techniques used today by elite negotiators and professional influencers. Inside, negotiating is stripped back to the bone, providing you with the tools, insights and tactics you really need to win at the, often brutal, game of business negotiation. You will discover... * How To Get More of What You Want * The 7 Stages of Successful Negotiation In-Depth * Sneaky Tricks and Dirty Tactics * What All Exceptional Negotiators Have in Common * The Dark Side of Negotiation Revealed * The 2 Main Negotiating Styles * Techniques To Deal With Power Plays * Your Responsibilities As A Negotiator * How To Give A Little To Gain A Lot * Ways To Gain A Psychological Edge * ...and much more Ideal for professional purchasers, buyers, sales people, business owners and entrepreneurs, Bare Knuckle Negotiating gives you a decidedly unfair advantage as a "board-room brawler."

The Essential Sales and Persuasion Manual For All Self-Respecting Sales Professionals. Written by a sales veteran with a track record spanning millions in sealed deals, this book blends the best psychological, NLP (Neuro Linguistic Programming) and classical persuasion techniques with a street-wise, gritty success system based on the author's own hard-won experience in selling and training sales professionals at the highest level. This book strips selling back to the bone giving you the essential tools you really need to beat your competition to a pulp and win the admiration of your customers, clients and peers. Inside you will learn... * Surefire Objection Handling Techniques * Sneaky Tricks For Dodging The Gatekeepers * How To Tap Into Your 'Top 10 State' For Success * Hypnotic Sales Techniques * Killer Closes and The Art of The Finishing Move * How To Hook For Powerful Results * How Using The 'ABC Principle' Will Boost Your Sales * Vital Tips From A Pro For 'Big Game Hunting' * ...and much more Ideal for the veteran sales person or for those just starting out in the wonderful world of selling, Bare Knuckle Selling gives you the essential information you'll need to be the best in your class.