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The Strategy of Small Firms - Strategic Management and Innovation in the Small Firm (Hardcover): Tim Mazzarol, Sophie Reboud The Strategy of Small Firms - Strategic Management and Innovation in the Small Firm (Hardcover)
Tim Mazzarol, Sophie Reboud
R4,013 Discovery Miles 40 130 Ships in 12 - 17 working days

Throughout the book, the authors offer a conceptual framework supported by original case study data to explain how and why a small firm should approach strategic planning, the forces influencing the planning process, and the nexus between innovation and planning. The majority of all businesses throughout the world are small firms, which play a crucial role in the growth of the world's economies. Tim Mazzarol and Sophie Reboud address questions such as: what is the value of planning for small firms, and how should these firms approach strategic planning? This book provides an in-depth analysis of the theory and conceptual frameworks associated with planning and strategy in small firms. It also explores key issues linked with why and how small firms should plan and the benefits they gain. This timely book will be invaluable to academics, postgraduate research students and professional advisors working in the field of small business management and entrepreneurship. Supported by original research and comprehensive key theories, entrepreneurs and practicing managers with an interest in understanding the foundations of planning and strategy will find this book of great importance to them.

The Global Market for Higher Education - Sustainable Competitive Strategies for the New Millennium (Hardcover, illustrated... The Global Market for Higher Education - Sustainable Competitive Strategies for the New Millennium (Hardcover, illustrated edition)
Tim Mazzarol, Geoffrey N. Soutar
R2,794 Discovery Miles 27 940 Ships in 12 - 17 working days

The economic and social impact of international education is substantial with many educational institutions now dependent on the recruitment of overseas students for their survival. The authors of The Global Market for Higher Education discuss this industry from a strategic and services marketing perspective and suggest a model to explain how to obtain and maintain a competitive advantage. The book draws on more than ten years of research with students and educational institutions in a number of countries, using both secondary and primary data to develop the model. The results presented suggest that an institution's internal resources are key determinants of its appropriate strategy. The authors also suggest that decision makers and education marketers take account of the appropriate market literature when developing international plans and considering new international markets. This book will prove a valuable contribution to the literature and resources for academics and students, university and college administrators, government officials and policy makers focused on higher education as well as recruitment and marketing offices of higher education institutions themselves.

Co-operative and Mutual Enterprises Research - A Comprehensive Overview: Tim Mazzarol Co-operative and Mutual Enterprises Research - A Comprehensive Overview
Tim Mazzarol
R3,972 Discovery Miles 39 720 Ships in 12 - 17 working days

Co-operative and mutual enterprise is one of the oldest and most enduring forms of business, encompassing co-operatives, mutual firms, friendly societies, and credit unions. This book provides an expert overview of contemporary research in this important field. Governments around the world have encouraged the development of Co-operative and mutual enterprises (CMEs), yet relatively little attention has been given to them within the mainstream business and economics research literature. In this book, the author summarises the origins, impacts, and structure of the research field. The book does so by focusing on the CME business model and is structured around a conceptual framework for research into CMEs. It also explores the historical evolution of the CME research field and presents a systematic review of the literature. Foundation theories relevant to CMEs are discussed before detailed discussions of the research from a systems, enterprise, and member level perspective. This book critically analyses the state of knowledge in the field of CMEs which delivers a concise and valuable book for scholars and students in the fields of business and management around the world.

Entrepreneurship and Innovation - Theory, Practice and Context (Hardcover, 4th ed. 2020): Tim Mazzarol, Sophie Reboud Entrepreneurship and Innovation - Theory, Practice and Context (Hardcover, 4th ed. 2020)
Tim Mazzarol, Sophie Reboud
R2,926 R2,005 Discovery Miles 20 050 Save R921 (31%) Ships in 12 - 17 working days

This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader's thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is aimed at students studying advanced levels of entrepreneurship, innovation and related fields as well as practitioners (for example, managers, business owners). As entrepreneurship and innovation are largely indivisible elements and cannot be adequately understood if studied separately, the book provides the reader with an overview of these elements and how they combine to create new value in the market. This edition is updated with recent international research, including research and examples from Europe, the US, and the Asia-Pacific region.

Strategic Innovation in Small Firms - An International Analysis of Innovation and Strategic Decision Making in Small to Medium... Strategic Innovation in Small Firms - An International Analysis of Innovation and Strategic Decision Making in Small to Medium Sized Enterprises (Hardcover)
Tim Mazzarol, Sophie Reboud
R4,278 Discovery Miles 42 780 Ships in 12 - 17 working days

Strategic Innovation in Small Firms is an investigation of the commercialization practices of small firms across a wide range of industries in nine OECD countries. The authors examine the perspective of these firms managers on their national innovation systems and on their firm s innovation management practices. The research is focused on understanding the process of innovation management both from the perspective of the small firm and from a broader strategic perspective. Drawing on a database of 567 cases, the contributors examine the commercialization practices of small to medium sized firms across a wide range of industries. They suggest that there are more similarities than differences to be found between countries and industries with size, level of R&D intensity and type of innovation project being important points of difference. The need for increased formality in the commercialization of radical innovations is shown, although they find that most small firms are not characterized by such formality within their innovation management processes. This multinational study in which a common methodology and case study survey protocol is employed, will strongly appeal to academic researchers and research students as well as policy makers engaged in the support for innovation commercialization in SMEs. Entrepreneurs and small business owners will also find plenty of invaluable information in this unique and important resource.

Commercialisation and Innovation Strategy in Small Firms - Learning to Manage Uncertainty (1st ed. 2022): Tim Mazzarol, Sophie... Commercialisation and Innovation Strategy in Small Firms - Learning to Manage Uncertainty (1st ed. 2022)
Tim Mazzarol, Sophie Reboud, Delwyn Clark, Monique Moore, Peter Malone, …
R3,573 Discovery Miles 35 730 Ships in 10 - 15 working days

This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively little attention has been given to how small-to-medium enterprises (SMEs) engage with these issues. The book explores this topic in depth, taking a close look at the reasons why decisions are made and mapping this behaviour against established theories and “best practice” models of NPD and commercialisation. The book uses case studies to analyse the relationship between entrepreneurial decision- making and commercialisation, and investigates how and why NPD and commercialisation decisions are made, which offers valuable insights from both a theoretical and applied perspective.

Research Handbook on Sustainable Co-operative Enterprise - Case Studies of Organisational Resilience in the Co-operative... Research Handbook on Sustainable Co-operative Enterprise - Case Studies of Organisational Resilience in the Co-operative Business Model (Paperback)
Tim Mazzarol, Sophie Reboud, Elena Mamouni Limnios, Delwyn Clark
R1,544 Discovery Miles 15 440 Ships in 12 - 17 working days

Co-operatives are found in all industry sectors and almost all countries around the world. However, despite their significant economic and social contributions, the academic literature has largely ignored these important businesses. This book is a detailed examination of the co-operative enterprise business model and the factors that help to enhance its sustainability and resilience, as well as those forces that lead to its destruction. The authors synthesize theories of business model design and strategic and marketing management to examine the forces that sustain and enhance co-operative enterprise. Organised into six themes and focussed on five key research questions, the chapters explore case studies from around the world and across a wide range of industries and aim to stimulate debate. This comprehensive work expands upon existing research whilst introducing new concepts, and will appeal to both academics and practitioners. It will also interest managers of co-operative enterprises and those who seek to better understand this unique type of business.

Research Handbook on Sustainable Co-operative Enterprise - Case Studies of Organisational Resilience in the Co-operative... Research Handbook on Sustainable Co-operative Enterprise - Case Studies of Organisational Resilience in the Co-operative Business Model (Hardcover)
Tim Mazzarol, Sophie Reboud, Elena Mamouni Limnios, Delwyn Clark
R6,107 Discovery Miles 61 070 Ships in 12 - 17 working days

Co-operatives are found in all industry sectors and almost all countries around the world. However, despite their significant economic and social contributions, the academic literature has largely ignored these important businesses. This book is a detailed examination of the co-operative enterprise business model and the factors that help to enhance its sustainability and resilience, as well as those forces that lead to its destruction. The authors synthesize theories of business model design and strategic and marketing management to examine the forces that sustain and enhance co-operative enterprise. Organised into six themes and focussed on five key research questions, the chapters explore case studies from around the world and across a wide range of industries and aim to stimulate debate. This comprehensive work expands upon existing research whilst introducing new concepts, and will appeal to both academics and practitioners. It will also interest managers of co-operative enterprises and those who seek to better understand this unique type of business.

Workbook for Small Business Management - Theory and Practice (Paperback, 4th ed. 2020): Tim Mazzarol, Sophie Reboud Workbook for Small Business Management - Theory and Practice (Paperback, 4th ed. 2020)
Tim Mazzarol, Sophie Reboud
R1,709 Discovery Miles 17 090 Ships in 10 - 15 working days

This workbook accompanies the textbook Small Business Management: Theory and Practice. The textbook familiarises students with the theory and practice of small business management and challenges assumptions that may be held about the way small business management can or should adopt the management practices of larger firms. For students interested in establishing and managing their own small firm, this book helps them to focus their thinking on the realities of life as a small business owner-manager - both its challenges and its rewards. For postgraduate students that are keen to 'make a difference', this text enables them to understand how they might consult to small firms and assist owner-managers to establish and grow their ventures. In addition to students, this book is also useful to small business owner-managers as a general guide on how they might better manage their operations. Managers in large corporations and financial institutions who deal with small businesses as clients or suppliers, and professionals such as accountants, lawyers and consultants who provide advice and other services to small businesses will also find the book of interest.

Small Business Management - Theory and Practice (Hardcover, 4th ed. 2020): Tim Mazzarol, Sophie Reboud Small Business Management - Theory and Practice (Hardcover, 4th ed. 2020)
Tim Mazzarol, Sophie Reboud
R2,768 Discovery Miles 27 680 Ships in 12 - 17 working days

This textbook familiarises students with the theory and practice of small business management and challenges assumptions that may be held about the way small business management can or should adopt the management practices of larger firms. For students interested in establishing and managing their own small firm, this book helps them to focus their thinking on the realities of life as a small business owner-manager - both its challenges and its rewards. For postgraduate students that are keen to 'make a difference', this text enables them to understand how they might consult to small firms and assist owner-managers to establish and grow their ventures. In addition to students, this book is also useful to small business owner-managers as a general guide on how they might better manage their operations. Managers in large corporations and financial institutions who deal with small businesses as clients or suppliers, and professionals such as accountants, lawyers and consultants who provide advice and other services to small businesses will also find the book of interest.

Commercialisation and Innovation Strategy in Small Firms - Learning to Manage Uncertainty (Hardcover, 1st ed. 2022): Tim... Commercialisation and Innovation Strategy in Small Firms - Learning to Manage Uncertainty (Hardcover, 1st ed. 2022)
Tim Mazzarol, Sophie Reboud, Delwyn Clark, Monique Moore, Peter Malone, …
R3,066 Discovery Miles 30 660 Ships in 12 - 17 working days

This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively little attention has been given to how small-to-medium enterprises (SMEs) engage with these issues. The book explores this topic in depth, taking a close look at the reasons why decisions are made and mapping this behaviour against established theories and "best practice" models of NPD and commercialisation. The book uses case studies to analyse the relationship between entrepreneurial decision- making and commercialisation, and investigates how and why NPD and commercialisation decisions are made, which offers valuable insights from both a theoretical and applied perspective.

Workbook for Entrepreneurship and Innovation - Theory, Practice and Context (Paperback, 4th ed. 2020): Tim Mazzarol, Sophie... Workbook for Entrepreneurship and Innovation - Theory, Practice and Context (Paperback, 4th ed. 2020)
Tim Mazzarol, Sophie Reboud
R1,696 Discovery Miles 16 960 Ships in 12 - 17 working days

This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader's thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is aimed at students studying advanced levels of entrepreneurship, innovation and related fields as well as practitioners (for example, managers, business owners). As entrepreneurship and innovation are largely indivisible elements and cannot be adequately understood if studied separately, the book provides the reader with an overview of these elements and how they combine to create new value in the market. This edition is updated with recent international research, including research and examples from Europe, the US, and the Asia-Pacific region.

Entrepreneurship and Innovation - Theory, Practice and Context (Paperback, 4th ed. 2020): Tim Mazzarol, Sophie Reboud Entrepreneurship and Innovation - Theory, Practice and Context (Paperback, 4th ed. 2020)
Tim Mazzarol, Sophie Reboud
R2,619 Discovery Miles 26 190 Ships in 10 - 15 working days

This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader's thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is aimed at students studying advanced levels of entrepreneurship, innovation and related fields as well as practitioners (for example, managers, business owners). As entrepreneurship and innovation are largely indivisible elements and cannot be adequately understood if studied separately, the book provides the reader with an overview of these elements and how they combine to create new value in the market. This edition is updated with recent international research, including research and examples from Europe, the US, and the Asia-Pacific region.

Small Business Management - Theory and Practice (Paperback, 4th ed. 2020): Tim Mazzarol, Sophie Reboud Small Business Management - Theory and Practice (Paperback, 4th ed. 2020)
Tim Mazzarol, Sophie Reboud
R1,597 Discovery Miles 15 970 Ships in 12 - 17 working days

This textbook familiarises students with the theory and practice of small business management and challenges assumptions that may be held about the way small business management can or should adopt the management practices of larger firms. For students interested in establishing and managing their own small firm, this book helps them to focus their thinking on the realities of life as a small business owner-manager - both its challenges and its rewards. For postgraduate students that are keen to 'make a difference', this text enables them to understand how they might consult to small firms and assist owner-managers to establish and grow their ventures. In addition to students, this book is also useful to small business owner-managers as a general guide on how they might better manage their operations. Managers in large corporations and financial institutions who deal with small businesses as clients or suppliers, and professionals such as accountants, lawyers and consultants who provide advice and other services to small businesses will also find the book of interest.

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