Entrepreneurship and Innovation - Theory, Practice and Context (Hardcover, 4th ed. 2020)

This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader's thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is aimed at students studying advanced levels of entrepreneurship, innovation and related fields as well as practitioners (for example, managers, business owners). As entrepreneurship and innovation are largely indivisible elements and cannot be adequately understood if studied separately, the book provides the reader with an overview of these elements and how they combine to create new value in the market. This edition is updated with recent international research, including research and examples from Europe, the US, and the Asia-Pacific region.

General

Imprint:	Springer Verlag, Singapore
Country of origin:	Singapore
Series:	Springer Texts in Business and Economics
Release date:	December 2019
First published:	2020
Authors:	Tim Mazzarol • Sophie Reboud
Dimensions:	235 x 155mm (L x W)
Format:	Hardcover
Pages:	509
Edition:	4th ed. 2020
ISBN-13:	978-981-13-9411-9
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship Books > Business & Economics > Business & management > Management of specific areas > Research & development management Promotions
LSN:	981-13-9411-3
Barcode:	9789811394119

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