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Multimedia Comprehension (Hardcover): Wolfgang Schnotz Multimedia Comprehension (Hardcover)
Wolfgang Schnotz
R2,380 R1,958 Discovery Miles 19 580 Save R422 (18%) Ships in 12 - 17 working days

Multimedia messages use combinations of texts, pictures, maps, and graphs as tools for communication. This book provides a synthesis of theory and research about how people comprehend multimedia. It adopts the perspectives of cognitive psychology, semiotics, anthropology, linguistics, education, and art. Its central idea is that information displays can be categorized into two different but complementary forms of representations, which service different purposes in human cognition and communication. Specific interaction between these representations enhances comprehension, thinking, and problem solving, as illustrated by numerous examples. Multimedia Comprehension is written for a broad audience with no special prior knowledge. It is of interest to everyone trying to understand how people comprehend multimedia, from scholars and students in psychology, communication, and education, to web- and interface-designers and instructors.

Learning with Animation - Research Implications for Design (Hardcover, New): Richard Lowe, Wolfgang Schnotz Learning with Animation - Research Implications for Design (Hardcover, New)
Richard Lowe, Wolfgang Schnotz
R2,187 R1,995 Discovery Miles 19 950 Save R192 (9%) Ships in 12 - 17 working days

The use of animations has become very common in multimedia teaching and learning. Animations are assumed to increase interest and motivation, to direct attention, to illustrate procedures, and to explain how things work. Research shows that the educational effectiveness of animations depends on how their characteristics interact with the psychological functioning of the learner. This book is a comprehensive treatment of learning with educational animation, based on research of internationally recognized experts. The authors clarify and integrate the major themes of current research into learning with animation, exploring requirements for the principled design of learning resources that incorporate animation. Such materials can only be successful if their design reflects principles governing how learners develop understandings when they work with animations. The overarching goal of the book is therefore to improve the way educational animations are designed and used within a variety of learning contexts.

Text Comprehension And Learning (Hardcover): Bernadette Van Hout-Wolters, Wolfgang Schnotz Text Comprehension And Learning (Hardcover)
Bernadette Van Hout-Wolters, Wolfgang Schnotz
R2,812 Discovery Miles 28 120 Ships in 12 - 17 working days

This book deals with the significance of different text structures and its cognitive processing in learning from texts. It discusses the effect of learning abilities and attitudes for learning from texts, and focuses on the significance of processing and learning strategies for text comprehension.

Multimedia Comprehension (Paperback): Wolfgang Schnotz Multimedia Comprehension (Paperback)
Wolfgang Schnotz
R707 Discovery Miles 7 070 Ships in 12 - 17 working days

Multimedia messages use combinations of texts, pictures, maps, and graphs as tools for communication. This book provides a synthesis of theory and research about how people comprehend multimedia. It adopts the perspectives of cognitive psychology, semiotics, anthropology, linguistics, education, and art. Its central idea is that information displays can be categorized into two different but complementary forms of representations, which service different purposes in human cognition and communication. Specific interaction between these representations enhances comprehension, thinking, and problem solving, as illustrated by numerous examples. Multimedia Comprehension is written for a broad audience with no special prior knowledge. It is of interest to everyone trying to understand how people comprehend multimedia, from scholars and students in psychology, communication, and education, to web- and interface-designers and instructors.

Understanding Multimedia Documents (Hardcover, 2008 ed.): Richard Lowe Understanding Multimedia Documents (Hardcover, 2008 ed.)
Richard Lowe; Edited by Jean-Francois Rouet; Edited by (associates) Wolfgang Schnotz
R2,961 Discovery Miles 29 610 Ships in 10 - 15 working days

Professionals who use multimedia documents as a tool to communicate concepts will find this a hugely illuminating text. It provides a comprehensive and up to date account of relevant research issues, methodologies and results in the area of multimedia comprehension. More specifically, the book draws connections between cognitive research, instructional strategies and design methodologies. It includes theoretical reviews, discussions of research techniques, ad original experimental contributions. The book highlights essential aspects of current theories, and trends for future research on the use of multimedia documents.

Learning with Animation - Research Implications for Design (Paperback): Richard Lowe, Wolfgang Schnotz Learning with Animation - Research Implications for Design (Paperback)
Richard Lowe, Wolfgang Schnotz
R945 Discovery Miles 9 450 Ships in 12 - 17 working days

The use of animations has become very common in multimedia teaching and learning. Animations are assumed to increase interest and motivation, to direct attention, to illustrate procedures, and to explain how things work. Research shows that the educational effectiveness of animations depends on how their characteristics interact with the psychological functioning of the learner. This book is a comprehensive treatment of learning with educational animation, based on research of internationally recognized experts. The authors clarify and integrate the major themes of current research into learning with animation, exploring requirements for the principled design of learning resources that incorporate animation. Such materials can only be successful if their design reflects principles governing how learners develop understandings when they work with animations. The overarching goal of the book is therefore to improve the way educational animations are designed and used within a variety of learning contexts.

Understanding Multimedia Documents (Paperback, Softcover reprint of hardcover 1st ed. 2008): Richard Lowe Understanding Multimedia Documents (Paperback, Softcover reprint of hardcover 1st ed. 2008)
Richard Lowe; Edited by Jean-Francois Rouet; Edited by (associates) Wolfgang Schnotz
R3,991 Discovery Miles 39 910 Ships in 10 - 15 working days

Professionals who use multimedia documents as a tool to communicate concepts will find this a hugely illuminating text. It provides a comprehensive and up to date account of relevant research issues, methodologies and results in the area of multimedia comprehension. More specifically, the book draws connections between cognitive research, instructional strategies and design methodologies. It includes theoretical reviews, discussions of research techniques, ad original experimental contributions. The book highlights essential aspects of current theories, and trends for future research on the use of multimedia documents.

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