Understanding consumers and the way they behave is crucial to the success of any business. In these times of economic uncertainty and reduced customer expenditure, ensuring that the consumer's wants and needs are met, forms part of the strategic planning of all organisations - big or small. Consumers, by means of their buying behaviour, exert influence on businesses and compel them to act in certain ways. Understanding consumer behaviour is therefore imperative, as it provides information to businesses on how to plan their marketing activities and sustain themselves as commercially viable and useful entities.

Macroeconomics is concerned with the economy as a whole. In macroeconomics, we develop an overall view of the economic system and we study total (or aggregate) economic behaviour. The emphasis is on topics such as total production, income and expenditure, economic growth, aggregate unemployment, the general price level, inflation and the balance of payments. Macroeconomics is therefore the world of totals.

This second edition of Understanding macroeconomics is a comprehensive revision and restructuring of the first edition, but still against a contemporary South African background. The major changes include the following: the chapter on money has been expanded and moved forward, and the material on the Keynesian model has been consolidated in two separate chapters, instead of being spread over different chapters . There is also a greater emphasis on the role of monetary and fiscal policy. New topics include the role of the ratings agencies and the notion of "radical economic transformation".

As in the first edition, the easy style and practical examples make the content extremely accessible. A wealth of relevant information about the South African economy is also provided. A companion to this book, Understanding microeconomics, is also available.

Being the best doesn’t guarantee you’ll get the business. Having the best pitch does.

Whether you’re looking for clients, investors or employees, you need to know how to pitch your products, services and ideas in a way that is most likely to secure you the deal. Justin Cohen’s internationally acclaimed six-step formula is designed to do just that. Having taught and refined his Pitch To Win programme for five years, and having helped win numerous multimillion-dollar deals in that time, Justin now shares his secrets for success in the Pitch To Win book.

In it he reveals:

• The number one reason a winning pitch gets chosen over the competition.
• The mindset of people who win the most pitches.
• A step by step guide to creating and delivering a winning pitch script.
• How to reduce nervousness and develop ‘big pitch temperament’.
• How to win without being salesy.
• How to win with integrity, by living your purpose.

A unique cocktail of personal memoir, cultural criticism and Hollywood history by the one and only Quentin Tarantino.

In addition to being among the most celebrated of contemporary filmmakers, Quentin Tarantino is possibly the most joyously infectious movie lover alive. For years he has touted in interviews his eventual turn to writing books about films. Now, with CINEMA SPECULATION, the time has come, and the results are everything his passionate fans - and all movie lovers - could have hoped for.

Organized around key American films from the 1970s, all of which he first saw as a young moviegoer at the time, this book is as intellectually rigorous and insightful as it is rollicking and entertaining.

At once film criticism, film theory, a feat of reporting, and wonderful personal history, it is all written in the singular voice recognizable immediately as QT's and with the rare perspective about cinema possible only from one of the greatest practitioners of the artform ever.

Tax Law: An Introduction deals with the fundamentals of income tax in a practical and clear manner that makes this book an ideal tool for tax teachers. Written for students, this much-needed textbook simplifies complex concepts and avoids unnecessary jargon as it explains the key objectives and principles of taxation. The book sheds light on contemporary South

African tax law and the most important tax cases. It covers the process of tax collection as well as the interpretation of tax legislation.

Tax Law: An Introduction is intended to ease the teaching and understanding of an often-daunting subject. The book includes a link to the relevant Acts for easy access by students.

Brazil, Russia, India, China, South Africa (BRICS) nations have become a strong engine of South-South Cooperation. The most significant outcome of the emergence of BRICS is the shift they have brought to the balance of power in global affairs. The past decade has steadily accelerated commercial and strategic engagements between BRICS and Africa. The BRICS countries constitute Africa’s largest trading partners and new investors. BRICS has nourished Africa’s economic emergence and elevated the continent’s contemporary global positioning. This book seeks to determine the potential of BRICS-Africa cooperation in promoting African development.

Some of the critical issues in this book include the following: a) What will be the impact of intra-BRICS and BRICS–Africa cooperation and partnerships, mainly through the New Industrial Revolution, financial technologies, infrastructure, economic growth and development in health; b) Determine the relevance of the BRICS New Development Bank in the post-COVID era; c) Examine the governance and accountability mechanisms required to entrench BRICS governance cooperation with the continent, and e) Determine strategies that address gender developmental disparities and inequalities in BRICS and Africa.

This book consists of five sections, preceded by an introduction and later at the end of the chapters, a conclusion. The five mentioned sections respond to the 2020 12th BRICS Summit, ‘Global Stability, Shared Security, and Innovative Growth thematic thrusts.

Athenia Sibindi (UNISA) joins Besley and Brigham on Corporate Finance: A South African Perspective. This new edition is based on the student-feedback driven CFIN3 title, and maintains its visually appealing, succinct content. Corporate Finance: A South African Perspective is designed specifically for South African students. Throughout the book, content has been made as clear as possible by being rewritten in UK English with Africanisation. This text is designed to help you understand the complex world of corporate finance, and guides you through the theory and practice of working within the South African corporate financial environment.

Gain a thorough understanding of today's supply management process from a managerial perspective with the current, complete coverage found in PURCHASING AND SUPPLY CHAIN MANAGEMENT, 7th edition.

This edition draws from the authors' extensive first-hand experiences and relationships with executives and practitioners worldwide to highlight critical developments in the field. You examine recent advancements in supply chain fraud management, artificial intelligence, analytics, procurement automation and robotic process automation.

New content also discusses supply chain fraud management and mitigation, emerging technology in real-time supply chain control towers, use of blockchain and the creation of Centers of Excellence. Carefully selected topics correspond to hiring requirements for supply chain positions today to help position you as a strong candidate.

Former students agree that this book provides solid preparation for successfully entering today's workforce in procurement and supply management.

Financial Management: Turning Theory into Practice is an accessible and principles-based financial management textbook for second-and-third-year students, as well as students enrolled in Honours courses.

The book shows that the financial decisions made by financial managers do not rely solely on economic models, but also on stakeholder behaviour and management practices. These aspects are highlighted in both the theoretical and practical aspects of the book in an understandable format.

By referring to a financial management cycle focused on creating value, the authors illuminate the connections between the activities undertaken by these managers-an emphasise the impact of their decisions on the business.

Business is a cut-throat environment. Even with an excellent idea or brilliant marketing plan, there is no guarantee of success. Besides having innovative ideas and the willpower to succeed, you need sound management and business skills, and you need to know how to apply the best business practices, whether you are an entrepreneur or professional manager.

A business is fundamentally a cash-oriented process. This means that its ideas, image or products, no matter how remarkable, are still not as important as the ability to earn an income to stay afloat and have a reliable and accessible cash flow. A manager must be able to keep track of all income, expenses, assets the business owns and the cash flow. Poor fiscal management and inadequate accounting practices produce weak or incorrect information, preventing management from making well informed decisions or adapting adequately to changes in the environment.

Basic Financial Management is written to answer the question: What does ANY manager or entrepreneur need to know to guarantee sound financial management?

Corporate Citizenship covers the various theoretical and philosophical frameworks relating to corporate citizenship.

The title provides students with a broad range of examples, cases and situations that encourage students to apply the knowledge in a critical manner.

South Africa's financial markets are consistently praised as the most advanced in Africa, while its financial regulatory system, particularly at stock exchange level, has been judged on more than one occasion to be the best in the world. Regulatory excellence was no doubt an important factor in the unusual resilience displayed by the financial sector during the global financial crisis of 2007/8. However, South African regulatory authorities, not wanting to be complacent, are continuing to follow international good-practice initiatives to enhance the resilience and integrity of the financial system. Market practitioners, too, are striving to keep up to date with financial and technical innovation, globalisation, increased competition and the blurring of traditional boundaries between financial institutions and financial products and services. Understanding South African financial markets provides a comprehensive overview of the various aspects of South African financial markets and the institutions that operate within them. Understanding South African financial markets has been compiled by practitioners from the financial markets and experienced faculty members in economics and financial management. Each chapter starts with study objectives relevant to the material covered. Jargon that may be unfamiliar is explained in lay terms, and both international and local market practices and norms are discussed where relevant. Understanding South African financial markets is an introductory text that should serve as a useful reference and guide for commerce students, public servants and members of the business fraternity alike. Karin van Wyk is the CEO of the South African Institute of Financial Markets, a professional body for the financial markets recognised by SAQA. SAIFM conducts examinations for the financial markets and the JSE Ltd. She holds a BA (Law) and an LLB from the University of Pretoria, and a BCom (Economics and Business Economics) from Unisa. She also holds a Diploma in Financial Markets from the University of Johannesburg.

Today, more than ever before, South Africa’s business climate is confronted with various challenges as a result of external environmental forces as well as internal nuances within the southern African context. The environment is characterised by change, turbulence and competitiveness, and therefore strategy is of the utmost importance for any organisation to survive and thrive. Many people’s lives and jobs are affected by strategic decisions and far too often, top management develops a strategy that is neither communicated to, nor fully understood by, other levels of management and employees, and may not even be relevant to the continued existence of the organisation. Strategic management explains the principles and application of the strategic management process, vital to sustaining the success of every organisation. Real southern African case studies are included to support these principles and applications.

This is the fourth edition of Strategic management, the first specifically southern African textbook on this subject. It emphasises the important role of corporate governance, with specific reference to the King IV Report. Appropriate southern African examples and case studies are used to illustrate the latest trends, particularly the history, development and strategy of Shoprite Checkers, which is used as a cohesion case study throughout this textbook. Key terms, summary questions and answers, relevant websites and recommended reading lists are also provided.

Strategic management: southern African concepts and cases will be invaluable not only to students of business management but also to organisations, from corporate companies with management training programmes to small business ventures struggling to hold their ground in a competitive environment.

'The Bible of business and personal productivity' Lifehack

'A completely revised and updated edition of the blockbuster bestseller from 'the personal productivity guru' Fast Company

Since it was first published almost fifteen years ago, David Allen's Getting Things Done has become one of the most influential business books of its era, and the ultimate book on personal organization. 'GTD' is now shorthand for an entire way of approaching professional and personal tasks, and has spawned an entire culture of websites, organizational tools, seminars, and offshoots.

Allen has rewritten the book from start to finish, tweaking his classic text with important perspectives on the new workplace, and adding material that will make the book fresh and relevant for years to come. This new edition of Getting Things Done will be welcomed not only by its hundreds of thousands of existing fans but also by a whole new generation eager to adopt its proven principles.

Entrepreneurship and small businesses are vital determinants of sustainable economic growth, particularly in emerging economies, and are acknowledged as engines driving competitiveness and job creation. Countries that have encouraged and nurtured both of these have stronger economies and are more resilient. Entrepreneurship and small business management focuses on developing the important skills necessary for entrepreneurs to succeed at doing business in emerging economies. Entrepreneurship and small business management provides a balanced theory and practical approach to help budding entrepreneurs develop thriving businesses. Fundamental aspects such as innovation and creativity are discussed as well as entrepreneurial strategies. The concluding section covers the essence of the business plan as well as relevant case studies, which are presented as a way of ensuring understanding.

Ryan Holiday’s bestselling trilogy—The Obstacle Is the Way, Ego is the Enemy, and Stillness is the Key—captivated professional athletes, CEOs, politicians, and entrepreneurs and helped bring Stoicism to millions of readers. Now, in the first book of an exciting new series on the cardinal virtues of ancient philosophy, Holiday explores the most foundational virtue of all: Courage.

Almost every religion, spiritual practice, philosophy and person grapples with fear. The most repeated phrase in the Bible is “Be not afraid.” The ancient Greeks spoke of phobos, panic and terror. It is natural to feel fear, the Stoics believed, but it cannot rule you. Courage, then, is the ability to rise above fear, to do what’s right, to do what’s needed, to do what is true. And so it rests at the heart of the works of Marcus Aurelius, Aristotle, and CS Lewis, alongside temperance, justice, and wisdom.

In Courage Is Calling, Ryan Holiday breaks down the elements of fear, an expression of cowardice, the elements of courage, an expression of bravery, and lastly, the elements of heroism, an expression of valor. Through engaging stories about historic and contemporary leaders, including Charles De Gaulle, Florence Nightingale, and Dr. Martin Luther King Jr., Holiday shows you how to conquer fear and practice courage in your daily life.

You’ll also delve deep into the moral dilemmas and courageous acts of lesser-known, but equally as important, figures from ancient and modern history, such as Helvidius Priscus, a Roman Senator who stood his ground against emperor Vespasian, even in the face of death; Frank Serpico, a former New York City Police Department Detective who exposed police corruption; and Frederick Douglass and a slave named Nelly, whose fierce resistance against her captors inspired his own crusade to end slavery.

In a world in which fear runs rampant—when people would rather stand on the sidelines than speak out against injustice, go along with convention than bet on themselves, and turn a blind eye to the ugly realities of modern life—we need courage more than ever. We need the courage of whistleblowers and risk takers. We need the courage of activists and adventurers. We need the courage of writers who speak the truth—and the courage of leaders to listen.

We need you to step into the arena and fight.

Why do boys instinctively bullsh*t more than girls? How do economic recessions shape a generation's confidence? Can we have too much confidence and, if so, what are the consequences?

Imagine we could discover something that could make us richer, healthier, longer-living, smarter, kinder, happier, more motivated and more innovative. Ridiculous, you might say... What is this elixir? Confidence. If you have it, it can empower you to reach heights you never thought possible. But if you don't, it can have a devastating effect on your future.

Confidence lies at the core of what makes things happen. Exploring the science and neuroscience behind confidence that has emerged over the last decade, clinical psychologist and neuroscientist Professor Ian Robertson tells us how confidence plays out in our minds, our brains and indeed our bodies. He explains where it comes from and how it spreads - with extraordinary economic and political consequences. And why it's not necessarily something you are born with, but something that can be learned.

An introductory title for accounting students.

Contemporary issues in human resource management 4e, is written by a team of international authors presenting the latest thinking on HRM in today's organisations. There is a strong focus on applying current theories and models to successful companies, both within the global and local contexts. The latest research in the field of HRM is used to demonstrate topical issues with a strategic and innovative perspective.

When facing life’s questions, who do you turn to for advice? We all need mentors, particularly when the odds seem stacked against us. To find his own, bestselling author and podcast guru Tim Ferriss tracked down more than 100 eclectic experts to help him, and you, navigate life. Through short, action-packed profiles, he shares their secrets for success, happiness, meaning, and more. No matter the challenge or opportunity, something in these pages can help.

You will learn:

- The three books legendary investor Ray Dalio recommends most often

- Lessons and tips from elite athletes like Maria Sharapova, Kelly Slater, Tony Hawk and Dan Gable

- How and why Facebook co-founder Dustin Moskovitz says no to most incoming requests

- The meditation and mindfulness practices of David Lynch, Jimmy Fallon, Sharon Salzberg, Rick Rubin, Sarah Elizabeth Lewis and others

- The high-school loss that motivated actor Terry Crews for life . . . and how you can use the lesson

- Why TED curator Chris Anderson thinks ‘pursue your passion’ is terrible advice

- How Yuval Noah Harari’s Sapiens went from repeated rejections to global mega-bestseller

- Why comedian Patton Oswalt wishes at least one catastrophic failure on anyone in the arts

- Astrophysicist Janna Levin’s unique reframe that helps her see obstacles as opportunities

- Why actor Ben Stiller likes to dunk his head in a bucket of ice in the morning

TIM FERRISS is one of Fast Company’s ‘Most Innovative Business People’ and an early-stage tech investor/advisor in Uber, Facebook, Twitter, Alibaba and more. He is also the author of The 4-Hour Work Week, The 4-Hour Body, The 4-Hour Chef and Tools of Titans. The Observer and other media have named him ‘the Oprah of audio’ due to the influence of his podcast, The Tim Ferriss Show, which has exceeded 200 million downloads.

Easy, practical guidance on how to make the most out of your mentorship journey.

Being a great mentor leads to thriving, engaged employees on both sides of the mentor-mentee relationship and helps drive renewed purpose. There are growing expectations and interest in business today that leaders will make themselves available as mentors to provide future leaders growth opportunities and help them grow in their roles. There is also plenty of evidence that shows how impactful mentorship can be for the mentors when approached with the right mindset.

The Ultimate Guide to Great Mentorship walks mentors through the mentorship journey, from setting initial expectations and goals, to tracking progress, to identifying when it is time to find new opportunities. Filled with practical sample plans and forms to make the experience much more impactful for all parties, this timely guide takes the ambiguity out of how to be a great mentor.

• Learn how mentor-mentee relationships work best for both parties.
• See how other top leaders approach mentorship and what works and what doesn’t.
• Keep your mentorship journey on track with practical forms and timelines to work on with your mentee.
• See how being a great mentor leads to personal and professional growth and renewal for you as well as your mentee!

IFRS for Small and Medium-Sized Entities: A tutorial book consists of over 100 questions dealing with the application of IFRS to SMEs issued by the International Accounting Standards Board.

Short topic-specific questions are designed to encourage learners to work through the relevant sections of the IFRS for SMEs. These are complemented by full-length questions dealing with multiple aspects of specific sections of the IFRS for SMEs including recognition, measurement and disclosure issues. For more advanced learners, exam-style questions, with varying degrees of integration, are also available. Students will benefit, not only from the comprehensive analysis, but also from detailed recommended solutions which have been carefully referenced to the relevant section of the IFRS and form recommended mark and time allocations to improve exam technique.

Key Features:

• A mix of short and full-length questions with varying degrees of complexity and integration;
• Recommended solutions and mark plans;
• Easy-to-print solution packs for prescribing institutions; and
• A sample of case studies for prescribing institutions

The effective management of employment relations is not only integral to organisational success but also addresses the socioeconomic needs of all South Africans. Labour, employers and the government have a responsibility to balance, integrate and reconcile their partly common and partly divergent interests. South African employment relations therefore adopts a broader perspective to Employment Relations as a field of study and practice. Rather than focussing only on the traditional formal and collective dimensions of the field, all aspects of the employment relationship are incorporated.

This 9th edition of South African employment relations continues to build on its long-standing success, spanning more than 30 years, by including current events in the South African employment relations and wider socioeconomic and political environments. It furthermore deals with the latest legislative developments and other contemporary issues. Case studies and short inserts entitled “ER in practice” highlight the challenges posed by industry and the business community, with the goal of instilling confidence in daily business and employment relations activities in the real world. A new addition to the book is a sensitisation toward the African context in which South African organisations operate. The challenges experienced by employment relations practitioners in this unique environment are highlighted throughout the chapters and incorporated in the case studies.

Contents include the following:

• Fundamentals of employment relations
• Role-players and stakeholders in employment relations
• The development of employment relations in South Africa
• Labour legislation impacting on the employment relationship
• Conflict, collective bargaining and negotiation
• Industrial action and strike handling
• Organisation-level strategies, policies, procedures, processes and practices
• Employee involvement and participation
• The interplay between aspects of human resource management and labour relations dynamics

South African employment relations is aimed at both students and practitioners in this field.

Entrepreneurship and New Venture Management provides comprehensive coverage of all facets of entrepreneurship, including marketing, finance, HR, and operations management. The book discusses various theoretical aspects to be considered when starting a new business venture and offers practical examples to show the real-life application of the theory.

This new edition has been streamlined to ensure all the relevant theoretical aspects to be considered when starting a new business venture are easily accessible to students. The theory is supported with example and case studies, including South Africa success stories. In particular, there is a focus on digital marketing and technology which can enable and support small businesses.

Using an applied approach and accessible language, the book is written for students in their second and third year of studies at universities and universities of technology.