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Books > Reference & Interdisciplinary > Communication studies > Data analysis
For many organizations data is a by-product, but for the smarter ones it is the heartbeat of their business. Most businesses have a wealth of data buried in their systems which, if used effectively, could increase revenue, reduce costs and risk and improve customer satisfaction and employee experience. Beginning with how to choose projects which reflect your organization's goals and how to make the business case for investing in data, this book then takes the reader through the five 'waves' of organizational data maturity. It takes the reader from getting started on the data journey with some quick wins, to how data can help your business become a leading innovator which systematically outperforms competitors. Data and Analytics Strategy for Business outlines how to build consistent, high-quality sources of data which will create business value and explores how automation, AI and machine learning can improve performance and decision making. Filled with real-world examples and case studies, this book is a stage-by-stage guide to designing and implementing a results-driven data strategy.
Although there has been a surge of interest in density estimation in recent years, much of the published research has been concerned with purely technical matters with insufficient emphasis given to the technique's practical value. Furthermore, the subject has been rather inaccessible to the general statistician.
THE NEW YORK TIMES BESTSELLER AN ECONOMIST BOOK OF THE YEAR 2017 Insightful, surprising and with ground-breaking revelations about our society, Everybody Lies exposes the secrets embedded in our internet searches, with a foreword by bestselling author Steven Pinker Everybody lies, to friends, lovers, doctors, pollsters - and to themselves. In Internet searches, however, people confess their secrets - about sexless marriages, mental health problems, even racist views. Seth Stephens-Davidowitz, an economist and former Google data scientist, shows that this could just be the most important dataset ever collected. This huge database of secrets - unprecedented in human history - offers astonishing, even revolutionary, insights into humankind. Anxiety, for instance, does not increase after a terrorist attack. Crime levels drop when a violent film is released. And racist searches are no higher in Republican areas than in Democrat ones. Stephens-Davidowitz reveals information we can use to change our culture, and the questions we're afraid to ask that might be essential to our health - both emotional and physical. Insightful, funny, and always surprising, Everybody Lies exposes the biases and secrets embedded deeply within us, at a time when things are harder to predict than ever.
The global data market is estimated to be worth $64 billion dollars, making it a more valuable resource than oil. But data is useless without the analysis, interpretation and innovations of data scientists. With Confident Data Science, learn the essential skills and build your confidence in this sector through key insights and practical tools for success. In this book, you will discover all of the skills you need to understand this discipline, from primers on the key analytic and visualization tools to tips for pitching to and working with clients. Adam Ross Nelson draws upon his expertise as a data science consultant and, as someone who made moved into the industry late in his career, to provide an overview of data science, including its key concepts, its history and the knowledge required to become a successful data scientist. Whether you are considering a career in this industry or simply looking to expand your knowledge, Confident Data Science is the essential guide to the world of data science. About the Confident series... From coding and data science to cloud and cyber security, the Confident books are perfect for building your technical knowledge and enhancing your professional career.
Mathematicians have skills that, if deepened in the right ways, would enable them to use data to answer questions important to them and others, and report those answers in compelling ways. Data science combines parts of mathematics, statistics, computer science. Gaining such power and the ability to teach has reinvigorated the careers of mathematicians. This handbook will assist mathematicians to better understand the opportunities presented by data science. As it applies to the curriculum, research, and career opportunities, data science is a fast-growing field. Contributors from both academics and industry present their views on these opportunities and how to advantage them.
'A necessary book for our times. But also just great fun' Saul Perlmutter, Nobel Laureate The world is awash in bullshit, and we're drowning in it. Politicians are unconstrained by facts. Science is conducted by press release. Start-up culture elevates hype to high art. These days, calling bullshit is a noble act. Based on a popular course at the University of Washington, Calling Bullshit gives us the tools to see through the obfuscations, deliberate and careless, that dominate every realm of our lives. In this lively guide, biologist Carl Bergstrom and statistician Jevin West show that calling bullshit is crucial to a properly functioning social group, whether it be a circle of friends, a community of researchers, or the citizens of a nation. Through six rules of thumb, they help us recognize bullshit whenever and wherever we encounter it - even within ourselves - and explain it to a crystal-loving aunt or casually racist grandfather.
This is a book about how ecologists can integrate remote sensing and GIS in their research. It will allow readers to get started with the application of remote sensing and to understand its potential and limitations. Using practical examples, the book covers all necessary steps from planning field campaigns to deriving ecologically relevant information through remote sensing and modelling of species distributions. An Introduction to Spatial Data Analysis introduces spatial data handling using the open source software Quantum GIS (QGIS). In addition, readers will be guided through their first steps in the R programming language. The authors explain the fundamentals of spatial data handling and analysis, empowering the reader to turn data acquired in the field into actual spatial data. Readers will learn to process and analyse spatial data of different types and interpret the data and results. After finishing this book, readers will be able to address questions such as "What is the distance to the border of the protected area?", "Which points are located close to a road?", "Which fraction of land cover types exist in my study area?" using different software and techniques. This book is for novice spatial data users and does not assume any prior knowledge of spatial data itself or practical experience working with such data sets. Readers will likely include student and professional ecologists, geographers and any environmental scientists or practitioners who need to collect, visualize and analyse spatial data. The software used is the widely applied open source scientific programs QGIS and R. All scripts and data sets used in the book will be provided online at book.ecosens.org. This book covers specific methods including: what to consider before collecting in situ data how to work with spatial data collected in situ the difference between raster and vector data how to acquire further vector and raster data how to create relevant environmental information how to combine and analyse in situ and remote sensing data how to create useful maps for field work and presentations how to use QGIS and R for spatial analysis how to develop analysis scripts
1) This book presents a comprehensive overview of the exponential increase in the use of technology in business operations. 2) With case studies from India and Sudan, it showcases the use of data analytics and data mining techniques in business operations. 3) This book will be of interest to departments of business analytics and business management in UK.
This book aims to explain Data Analytics towards decision making in terms of models and algorithms, theoretical concepts, applications, experiments in relevant domains or focused on specific issues. It explores the concepts of database technology, machine learning, knowledge-based system, high performance computing, information retrieval, finding patterns hidden in large datasets and data visualization. Also, it presents various paradigms including pattern mining, clustering, classification, and data analysis. Overall aim is to provide technical solutions in the field of data analytics and data mining. Features: Covers descriptive statistics with respect to predictive analytics and business analytics. Discusses different data analytics platforms for real-time applications. Explain SMART business models. Includes algorithms in data sciences alongwith automated methods and models. Explores varied challenges encountered by researchers and businesses in the realm of real-time analytics. This book aims at researchers and graduate students in data analytics, data sciences, data mining, and signal processing.
Explores basic and high-level concepts, thus serving as a manual for those in the industry while also helping beginners to understand both basic and advanced aspects Based on the latest technologies, covering the major challenges, issues, and advances of big data and data analytics in green computing Covers intelligent data management and automated systems through big data and data analytics Presents the use of machine learning using big data Provides advanced system implementation for smart cities
Fundamentals of Data Science is designed for students, academicians and practitioners with a complete walkthrough right from the foundational groundwork required to outlining all the concepts, techniques and tools required to understand Data Science. Data Science is an umbrella term for the non-traditional techniques and technologies that are required to collect, aggregate, process, and gain insights from massive datasets. This book offers all the processes, methodologies, various steps like data acquisition, pre-process, mining, prediction, and visualization tools for extracting insights from vast amounts of data by the use of various scientific methods, algorithms, and processes Readers will learn the steps necessary to create the application with SQl, NoSQL, Python, R, Matlab, Octave and Tablue. This book provides a stepwise approach to building solutions to data science applications right from understanding the fundamentals, performing data analytics to writing source code. All the concepts are discussed in simple English to help the community to become Data Scientist without much pre-requisite knowledge. Features : Simple strategies for developing statistical models that analyze data and detect patterns, trends, and relationships in data sets. Complete roadmap to Data Science approach with dedicatedsections which includes Fundamentals, Methodology and Tools. Focussed approach for learning and practice various Data Science Toolswith Sample code and examples for practice. Information is presented in an accessible way for students, researchers and academicians and professionals.
The construction industry is vital to any national economy; it is also one of the industries most susceptible to workplace incidents. The unacceptably high rates of incidents in construction have huge socio-economic consequences for the victims, their families and friends, co-workers, employers and society at large. Construction safety researchers have introduced numerous strategies, models and tools through scientific inquiries involving primary data collection and analyses. While these efforts are commendable, there is a huge potential to create new knowledge and predictive models to improve construction safety by utilising already existing data about workplace incidents. In this new book, Imriyas Kamardeen argues that more sophisticated approaches need to be deployed to enable improved analyses of incident data sets and the extraction of more valuable insights, patterns and knowledge to prevent work injuries and illnesses. The book aims to apply data mining and analytic techniques to past workplace incident data to discover patterns that facilitate the development of innovative models and strategies, thereby improving work health, safety and well-being in construction, and curtailing the high rate of incidents. It is essential reading for researchers and professionals in construction, health and safety and anyone interested in data analytics.
Presents technologies and algorithms associated with the application of big data for smart cities. Discussion on big data theory modeling and simulation for smart cities Covers applications of smart cities as they relate to smart transportation and intelligent transportation systems (ITS). Discussion on concepts including smart education, smart culture, and smart transformation management for social and societal changes.
Public Policy Analytics: Code & Context for Data Science in Government teaches readers how to address complex public policy problems with data and analytics using reproducible methods in R. Each of the eight chapters provides a detailed case study, showing readers: how to develop exploratory indicators; understand 'spatial process' and develop spatial analytics; how to develop 'useful' predictive analytics; how to convey these outputs to non-technical decision-makers through the medium of data visualization; and why, ultimately, data science and 'Planning' are one and the same. A graduate-level introduction to data science, this book will appeal to researchers and data scientists at the intersection of data analytics and public policy, as well as readers who wish to understand how algorithms will affect the future of government.
For increasingly data-savvy clients, lawyers can no longer give "it depends" answers rooted in anecdata. Clients insist that their lawyers justify their reasoning, and with more than a limited set of war stories. The considered judgment of an experienced lawyer is unquestionably valuable. However, on balance, clients would rather have the considered judgment of an experienced lawyer informed by the most relevant information required to answer their questions. Data-Driven Law: Data Analytics and the New Legal Services helps legal professionals meet the challenges posed by a data-driven approach to delivering legal services. Its chapters are written by leading experts who cover such topics as: Mining legal data Computational law Uncovering bias through the use of Big Data Quantifying the quality of legal services Data mining and decision-making Contract analytics and contract standards In addition to providing clients with data-based insight, legal firms can track a matter with data from beginning to end, from the marketing spend through to the type of matter, hours spent, billed, and collected, including metrics on profitability and success. Firms can organize and collect documents after a matter and even automate them for reuse. Data on marketing related to a matter can be an amazing source of insight about which practice areas are most profitable. Data-driven decision-making requires firms to think differently about their workflow. Most firms warehouse their files, never to be seen again after the matter closes. Running a data-driven firm requires lawyers and their teams to treat information about the work as part of the service, and to collect, standardize, and analyze matter data from cradle to grave. More than anything, using data in a law practice requires a different mindset about the value of this information. This book helps legal professionals to develop this data-driven mindset.
Introduces new and advanced methods of model discovery for time-series data using artificial intelligence. Implements topological approaches to distill "machine-intuitive" models from complex dynamics data. Introduces a new paradigm for a parsimonious model of a dynamical system without resorting to differential equations. Heralds a new era in data-driven science and engineering based on the operational concept of "computational intuition".
Organize, plan, and build an exceptional data analytics team within your organization In Minding the Machines: Building and Leading Data Science and Analytics Teams, AI and analytics strategy expert Jeremy Adamson delivers an accessible and insightful roadmap to structuring and leading a successful analytics team. The book explores the tasks, strategies, methods, and frameworks necessary for an organization beginning their first foray into the analytics space or one that is rebooting its team for the umpteenth time in search of success. In this book, you'll discover: A focus on the three pillars of strategy, process, and people and their role in the iterative and ongoing effort of building an analytics team Repeated emphasis on three guiding principles followed by successful analytics teams: start early, go slow, and fully commit The importance of creating clear goals and objectives when creating a new analytics unit in an organization Perfect for executives, managers, team leads, and other business leaders tasked with structuring and leading a successful analytics team, Minding the Machines is also an indispensable resource for data scientists and analysts who seek to better understand how their individual efforts fit into their team's overall results.
Public Policy Analytics: Code & Context for Data Science in Government teaches readers how to address complex public policy problems with data and analytics using reproducible methods in R. Each of the eight chapters provides a detailed case study, showing readers: how to develop exploratory indicators; understand 'spatial process' and develop spatial analytics; how to develop 'useful' predictive analytics; how to convey these outputs to non-technical decision-makers through the medium of data visualization; and why, ultimately, data science and 'Planning' are one and the same. A graduate-level introduction to data science, this book will appeal to researchers and data scientists at the intersection of data analytics and public policy, as well as readers who wish to understand how algorithms will affect the future of government.
Critical Theory and Qualitative Data Analysis in Education offers a path-breaking explanation of how critical theories can be used within the analysis of qualitative data to inform research processes, such as data collection, analysis, and interpretation. This contributed volume offers examples of qualitative data analysis techniques and exemplars of empirical studies that employ critical theory concepts in data analysis. By creating a clear and accessible bridge between data analysis and critical social theories, this book helps scholars and researchers effectively translate their research designs and findings to multiple audiences for more equitable outcomes and disruption of historical and contemporary inequality.
We think we know bullshit when we hear it, but do we? Two science professors give us the tools to dismantle misinformation and think clearly in a world of fake news and bad data Politicians are unconstrained by facts. Science is conducted by press release. Start-up culture elevates hype to high art. The world is awash in bullshit, and we're drowning in it. Based on a popular course at the University of Washington, this book gives us the tools to see through the obfuscations, deliberate and careless, that dominate every realm of our lives. In this lively, provocative guide, biologist Carl Bergstrom and data scientist Jevin West show that calling out nonsense is crucial to a properly functioning social group, whether it be a circle of friends, a community of researchers, or the citizens of a nation. Through six rules of thumb, they help us to recognize when numbers are being manipulated, to cut through the crap wherever we encounter it - even within ourselves - and learn how to give the real facts to a crystal-loving friend or climate change denier uncle. Calling Bullshit is an indispensable handbook to the art of scepticism.
In recent years, popular media have inundated audiences with sensationalised headlines recounting data breaches, new forms of surveillance and other dangers of our digital age. Despite their regularity, such accounts treat each case as unprecedented and unique. This book proposes a radical rethinking of the history, present and future of our relations with the digital, spatial technologies that increasingly mediate our everyday lives. From smartphones to surveillance cameras, to navigational satellites, these new technologies offer visions of integrated, smooth and efficient societies, even as they directly conflict with the ways users experience them. Recognising the potential for both control and liberation, the authors argue against both acquiescence to and rejection of these technologies. Through intentional use of the very systems that monitor them, activists from Charlottesville to Hong Kong are subverting, resisting and repurposing geographic technologies. Using examples as varied as writings on the first telephones to the experiences of a feminist collective for migrant women in Spain, the authors present a revolution of everyday technologies. In the face of the seemingly inevitable dominance of corporate interests, these technologies allow us to create new spaces of affinity, and a new politics of change.
Provides a thorough coverage and comparison of a wide array of time series models and methods: Exponential Smoothing, Holt Winters, ARMA and ARIMA, deep learning models including RNNs, LSTMs, GRUs, and ensemble models composed of combinations of these models. Introduces the factor table representation of ARMA and ARIMA models. This representation is not available in any other book at this level and is extremely useful in both practice and pedagogy. Uses real world examples that can be readily found via web links from sources such as the US Bureau of Statistics, Department of Transportation and the World Bank. There is an accompanying R package that is easy to use and requires little or no previous R experience. The package implements the wide variety of models and methods presented in the book and has tremendous pedagogical use.
Making sense of sports performance data can be a challenging task but is nevertheless an essential part of performance analysis investigations. Focusing on techniques used in the analysis of sport performance, this book introduces the fundamental principles of data analysis, explores the most important tools used in data analysis, and offers guidance on the presentation of results. The book covers key topics such as:
The book includes worked examples from real sport, offering clear guidance to the reader and bringing the subject to life. This book is invaluable reading for any student, researcher or analyst working in sport performance or undertaking a sport-related research project or methods course"
Achieve successful digital transformation with this authoritative guide designed specifically for established organizations. At a time where even the most recognized business models are under threat, organizations risk devastation if they do not transition successfully to the new digital reality. Yet what works for digital natives does not always work for established organizations. Recognized as one of the world's top global executives leading innovative transformation, Neetan Chopra's deep experience of steering organizations through digital disruption drives the practical approach of Accelerated Digital Transformation. Having designed transformation journeys, overcome setbacks and driven outcomes within multiple leading companies, Neetan Chopra tackles key factors for established organizations including inertia, impetus, outcomes, digital capabilities and culture. The book is underpinned by a tried and tested framework that will guide readers step by step through the entire digital transformation journey. This will be an essential resource for leaders, managers and practitioners leading and executing digital transformation.
Despite businesses often being based on creating desirable experiences, products and services for consumers, many fail to consider the end user in their planning and development processes. This book is here to change that. User experience research, also known as UX research, focuses on understanding user behaviours, needs and motivations through a range of observational techniques, task analysis and other methodologies. User Research is a practical guide that shows readers how to use the vast array of user research methods available. Written by one of the UK's leading UX research professionals, readers can benefit from in-depth knowledge that explores the fundamentals of user research. Covering all the key research methods including face-to-face user testing, card sorting, surveys, A/B testing and many more, the book gives expert insight into the nuances, advantages and disadvantages of each, while also providing guidance on how to interpret, analyze and share the data once it has been obtained. Now in its second edition, User Research provides a new chapter on research operations and infrastructure as well as new material on combining user research methodologies. |
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