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Books > Reference & Interdisciplinary > Communication studies > Data analysis
Learn how to make the right decisions for your business with the
help of Python recipes and the expertise of data leaders Key
Features Learn and practice various clustering techniques to gather
market insights Explore real-life use cases from the business world
to contextualize your learning Work your way through practical
recipes that will reinforce what you have learned Book
DescriptionOne of the most valuable contributions of data science
is toward helping businesses make the right decisions.
Understanding this complicated confluence of two disparate worlds,
as well as a fiercely competitive market, calls for all the
guidance you can get. The Art of Data-Driven Business is your
invaluable guide to gaining a business-driven perspective, as well
as leveraging the power of machine learning (ML) to guide
decision-making in your business. This book provides a common
ground of discussion for several profiles within a company. You'll
begin by looking at how to use Python and its many libraries for
machine learning. Experienced data scientists may want to skip this
short introduction, but you'll soon get to the meat of the book and
explore the many and varied ways ML with Python can be applied to
the domain of business decisions through real-world business
problems that you can tackle by yourself. As you advance, you'll
gain practical insights into the value that ML can provide to your
business, as well as the technical ability to apply a wide variety
of tried-and-tested ML methods. By the end of this Python book,
you'll have learned the value of basing your business decisions on
data-driven methodologies and have developed the Python skills
needed to apply what you've learned in the real world. What you
will learn Create effective dashboards with the seaborn library
Predict whether a customer will cancel their subscription to a
service Analyze key pricing metrics with pandas Recommend the right
products to your customers Determine the costs and benefits of
promotions Segment your customers using clustering algorithms Who
this book is forThis book is for data scientists, machine learning
engineers and developers, data engineers, and business decision
makers who want to apply data science for business process
optimization and develop the skills needed to implement data
science projects in marketing, sales, pricing, customer success, ad
tech, and more from a business perspective. Other professionals
looking to explore how data science can be used to improve business
operations, as well as individuals with technical skills who want
to back their technical proposal with a strong business case will
also find this book useful.
Whilst a great deal of progress has been made in recent decades,
concerns persist about the course of the social sciences. Progress
in these disciplines is hard to assess and core scientific goals
such as discovery, transparency, reproducibility, and cumulation
remain frustratingly out of reach. Despite having technical acumen
and an array tools at their disposal, today's social scientists may
be only slightly better equipped to vanquish error and construct an
edifice of truth than their forbears - who conducted analyses with
slide rules and wrote up results with typewriters. This volume
considers the challenges facing the social sciences, as well as
possible solutions. In doing so, we adopt a systemic view of the
subject matter. What are the rules and norms governing behavior in
the social sciences? What kinds of research, and which sorts of
researcher, succeed and fail under the current system? In what ways
does this incentive structure serve, or subvert, the goal of
scientific progress?
Even though many data analytics tools have been developed in the
past years, their usage in the field of cyber twin warrants new
approaches that consider various aspects including unified data
representation, zero-day attack detection, data sharing across
threat detection systems, real-time analysis, sampling,
dimensionality reduction, resource-constrained data processing, and
time series analysis for anomaly detection. Further study is
required to fully understand the opportunities, benefits, and
difficulties of data analytics and the internet of things in
today's modern world. New Approaches to Data Analytics and Internet
of Things Through Digital Twin considers how data analytics and the
internet of things can be used successfully within the field of
digital twin as well as the potential future directions of these
technologies. Covering key topics such as edge networks, deep
learning, intelligent data analytics, and knowledge discovery, this
reference work is ideal for computer scientists, industry
professionals, researchers, scholars, practitioners, academicians,
instructors, and students.
This book showcases the different ways in which contemporary forms
of data analysis are being used in urban planning and management.
It highlights the emerging possibilities that city-regional
governance, technology and data have for better planning and urban
management - and discusses how you can apply them to your research.
Including perspectives from across the globe, it's packed with
examples of good practice and helps to demystify the process of
using big and open data. Learn about different kinds of emergent
data sources and how they are processed, visualised and presented.
Understand how spatial analysis and GIS are used in city planning.
See examples of how contemporary data analytics methods are being
applied in a variety of contexts, such as 'smart' city management
and megacities. Aimed at upper undergraduate and postgraduate
students studying spatial analysis and planning, this timely text
is the perfect companion to enable you to apply data analytics
approaches in your research.
This publication presents a case study in East Java, Indonesia,
about ADB's collaboration with local governments and other
stakeholders in monitoring, implementing, raising awareness, and
advocating for the Sustainable Development Goals (SDGs). The SDGs
set global, big-picture targets that nations have committed to
attaining. However, unless action is taken at the local level,
these targets can never be reached. The case study on Lumajang and
Pacitan district demonstrate how ADB has been helping to make data
available and accessible in a visually attractive and
easy-to-understand way for different local stakeholders, thereby
contributing to localizing SDGs.
Explore common and not-so-common data transformation scenarios and
solutions to become well-versed with Tableau Prep and create
efficient and powerful data pipelines Key Features Combine, clean,
and shape data for analysis using self-service data preparation
techniques Become proficient with Tableau Prep for building and
managing data flows across your organization Learn how to combine
multiple data transformations in order to build a robust dataset
Book DescriptionTableau Prep is a tool in the Tableau software
suite, created specifically to develop data pipelines. This book
will describe, in detail, a variety of scenarios that you can apply
in your environment for developing, publishing, and maintaining
complex Extract, Transform and Load (ETL) data pipelines. The book
starts by showing you how to set up Tableau Prep Builder. You'll
learn how to obtain data from various data sources, including
files, databases, and Tableau Extracts. Next, the book demonstrates
how to perform data cleaning and data aggregation in Tableau Prep
Builder. You'll also gain an understanding of Tableau Prep Builder
and how you can leverage it to create data pipelines that prepare
your data for downstream analytics processes, including reporting
and dashboard creation in Tableau. As part of a Tableau Prep flow,
you'll also explore how to use R and Python to implement data
science components inside a data pipeline. In the final chapter,
you'll apply the knowledge you've gained to build two use cases
from scratch, including a data flow for a retail store to prepare a
robust dataset using multiple disparate sources and a data flow for
a call center to perform ad hoc data analysis. By the end of this
book, you'll be able to create, run, and publish Tableau Prep flows
and implement solutions to common problems in data pipelines. What
you will learn Perform data cleaning and preparation techniques for
advanced data analysis Understand how to combine multiple disparate
datasets Prepare data for different Business Intelligence (BI)
tools Apply Tableau Prep's calculation language to create powerful
calculations Use Tableau Prep for ad hoc data analysis and data
science flows Deploy Tableau Prep flows to Tableau Server and
Tableau Online Who this book is forThis book is for business
intelligence professionals, data analysts, and Tableau users
looking to learn Tableau Prep essentials and create data pipelines
or ETL processes using it. Beginner-level knowledge of data
management will be beneficial to understand the concepts covered in
this Tableau cookbook more effectively.
Every country, every subnational government, and every district has
a designated population, and this has a bearing on politics in ways
most citizens and policymakers are barely aware of. Population and
Politics provides a comprehensive evaluation of the political
implications stemming from the size of a political unit - on social
cohesion, the number of representatives, overall
representativeness, particularism ('pork'), citizen engagement and
participation, political trust, electoral contestation, leadership
succession, professionalism in government, power concentration in
the central apparatus of the state, government intervention, civil
conflict, and overall political power. A multimethod approach
combines field research in small states and islands with
cross-country and within-country data analysis. Population and
Politics will be of interest to academics, policymakers, and anyone
concerned with decentralization and multilevel governance.
A new and important contribution to the re-emergent field of
comparative anthropology, this book argues that comparative
ethnographic methods are essential for more contextually
sophisticated accounts of a number of pressing human concerns
today. The book includes expert accounts from an international team
of scholars, showing how these methods can be used to illuminate
important theoretical and practical projects. Illustrated with
examples of successful inter-disciplinary projects, it highlights
the challenges, benefits, and innovative strategies involved in
working collaboratively across disciplines. Through its focus on
practical methodological and logistical accounts, it will be of
value to both seasoned researchers who seek practical models for
conducting their own cutting-edge comparative research, and to
teachers and students who are looking for first-person accounts of
comparative ethnographic research.
Reinforce your understanding of data science and data analysis from
a statistical perspective to extract meaningful insights from your
data using Python programming Key Features Work your way through
the entire data analysis pipeline with statistics concerns in mind
to make reasonable decisions Understand how various data science
algorithms function Build a solid foundation in statistics for data
science and machine learning using Python-based examples Book
DescriptionStatistics remain the backbone of modern analysis tasks,
helping you to interpret the results produced by data science
pipelines. This book is a detailed guide covering the math and
various statistical methods required for undertaking data science
tasks. The book starts by showing you how to preprocess data and
inspect distributions and correlations from a statistical
perspective. You'll then get to grips with the fundamentals of
statistical analysis and apply its concepts to real-world datasets.
As you advance, you'll find out how statistical concepts emerge
from different stages of data science pipelines, understand the
summary of datasets in the language of statistics, and use it to
build a solid foundation for robust data products such as
explanatory models and predictive models. Once you've uncovered the
working mechanism of data science algorithms, you'll cover
essential concepts for efficient data collection, cleaning, mining,
visualization, and analysis. Finally, you'll implement statistical
methods in key machine learning tasks such as classification,
regression, tree-based methods, and ensemble learning. By the end
of this Essential Statistics for Non-STEM Data Analysts book,
you'll have learned how to build and present a self-contained,
statistics-backed data product to meet your business goals. What
you will learn Find out how to grab and load data into an analysis
environment Perform descriptive analysis to extract meaningful
summaries from data Discover probability, parameter estimation,
hypothesis tests, and experiment design best practices Get to grips
with resampling and bootstrapping in Python Delve into statistical
tests with variance analysis, time series analysis, and A/B test
examples Understand the statistics behind popular machine learning
algorithms Answer questions on statistics for data scientist
interviews Who this book is forThis book is an entry-level guide
for data science enthusiasts, data analysts, and anyone starting
out in the field of data science and looking to learn the essential
statistical concepts with the help of simple explanations and
examples. If you're a developer or student with a non-mathematical
background, you'll find this book useful. Working knowledge of the
Python programming language is required.
We think we know bullshit when we hear it, but do we?
Two science professors give us the tools to dismantle misinformation and think clearly in a world of fake news and bad data
Politicians are unconstrained by facts. Science is conducted by press release. Start-up culture elevates hype to high art. The world is awash in bullshit, and we're drowning in it.
Based on a popular course at the University of Washington, this book gives us the tools to see through the obfuscations, deliberate and careless, that dominate every realm of our lives. In this lively, provocative guide, biologist Carl Bergstrom and data scientist Jevin West show that calling out nonsense is crucial to a properly functioning social group, whether it be a circle of friends, a community of researchers, or the citizens of a nation.
Through six rules of thumb, they help us to recognize when numbers are being manipulated, to cut through the crap wherever we encounter it - even within ourselves - and learn how to give the real facts to a crystal-loving friend or climate change denier uncle.
Calling Bullshit is an indispensable handbook to the art of scepticism.
Data Analysis in Criminal Justice and Criminology: History,
Concept, and Application breaks down various data analysis
techniques to help students build their conceptual understanding of
key methods and processes. The information in the text encourages
discussion and consideration of how and why data analysis plays an
important role in the fields of criminal justice and criminology.
The book is divided into three units. Unit 1 discusses how data
analysis is used in criminal justice and criminology, various
methods of data collection, the importance of identifying the
purpose of analysis and key data elements prior to analyzing
information, and graphical representation of data. Unit 2
introduces students to samples, distributions, and the central
limit theorem as it relates to data analysis. This section provides
students with the essential knowledge and skills needed to
understand statistical concepts and calculations. The final unit
explains how to move beyond statistical description to statistical
inference and how sample statistics can be used to estimate
population parameters. Highly accessible in nature, Data Analysis
in Criminal Justice and Criminology is ideal for undergraduate and
graduate courses in criminal justice, criminology, and sociology
especially those with emphasis on data analysis.
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M. L. Humphrey
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Discovery Miles 2 050
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