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Books > Medicine > Surgery > Plastic & reconstructive surgery > General
Minimally invasive aesthetic procedures continue to be popular with patients, so many medical practitioners who have not previously specialized in the field or practiced very widely are either turning to this area or expanding the range of treatments they currently offer. These practitioners require a basic primer to get them up to speed on the details of treatments, as well as expert tips on the idiosyncratic demands involved in running an aesthetic practice. The Cosmetic Bootcamp meetings began as a way for colleagues in dermatology, plastic surgery, ophthalmology, and otorhinolaryngology to teach each other in a collegial environment. The meetings are designed to provide physicians in these specialties a forum to exchange ideas, explore new technologies and techniques, and discuss ways to improve patient care. The focus is on advancing the science and outcomes using a multidisciplinary approach. Drawn from these meetings, Cosmetic Bootcamp Primer: Comprehensive Aesthetic Management presents a succinct but comprehensive textbook from a team with extensive experience in training newcomers to the field of aesthetic practice. The first part of the text details how a practice needs to be run for optimum impact and efficiency. Both new and seasoned practitioners will find much advice in this section for improving their daily office operation to help them compete effectively. The second section reviews the essentials of the clinical treatments. Each of the core aesthetic specialties are included, and chapters contain what the editors consider essential information as well as a few "pearls." The book is supplemented with downloadable resources to enable users to experience the flavor of the actual Cosmetic Bootcamp meetings. Future versions of this text will include internet-based interactions to foster further discussions. For those interested in a more direct interaction, please visit Cosmetic Boot Camp to see dates for upcoming meetings.
Over the decades, research has demonstrated that in categories of life deemed to be important, beautiful people achieve more desirable outcomes, are judged more favorably, and receive preferential treatment. An understanding of the historical aspects, science, and implications of what the human mind finds aesthetically pleasing is quintessential for dermatologists, plastic surgeons, and others who practice aesthetic medicine as the importance of beauty in today's society is what brings patients into clinics. While an element of dissatisfaction with one's appearance is commonplace, clinicians should remain vigilant for individuals who seek cosmetic procedures to quell excessive body image concerns that are out of proportion to objective physical findings. Body dysmorphic disorder (BDD) is a disorder of self-perception; it is the impairing preoccupation with a nonexistent or minimal flaw in appearance. According to recent statistics, BDD occurs in 0.7-2.4% of the general population; however, multiple studies have suggested an incidence of 6-16% in patients seeking aesthetic medical treatments. Moreover, a vast majority will at some point seek dermatologic treatment and cosmetic surgery. Such patients are unlikely to be satisfied with corrective procedures, and only 15% of dermatologists surveyed thought that they could successfully treat BDD. Therefore, Beauty and Body Dysmor phic Disorder aims to assist dermatologists, plastic surgeons, and other aesthetic providers in recognizing key characteristics as well as providing treatment strategies to help in caring for those with BDD.
Many medical professionals are now seeking to train in Cosmetic Practice, and there are many courses offering practical training and many texts offering detailed guides to the procedures; this text offers instead a helpful overview of the fundamentals involved and how they impact on practical skills, patient management, and potential complications. It constitutes the perfect guide to professional certification and beyond that to Cosmetic Practice. *Presents the starter in aesthetic practice with the fundamentals of minimally invasive treatments. *Offers a reliable resource for any medical professional wishing to certify in this specialty. *Combines material on both main treatment and on aesthetic patient management.
New technologies and social networks have dramatically changed the way we communicate. But with this sweeping change, some things remain the same. First and foremost, treat your customers right. In BEAUTY and the BUSINESS, authors Gregory Buford, MD and Steven House present a framework for the highly successful profitable business. They incorporate long standing essentials to customer satisfaction and connect them through the technologies and culture of today's buyers who use the internet and social networking to make their purchasing decisions. Their solid recommendations provide insights on how to guide a potential customer through this process while developing trust along the way. And they do so at a pace that makes sense for the critical decisions being made by this aesthetic client. You may only have a nanosecond to prevent someone from clicking through your website or hanging up the phone and so you must have something that interests them. Finding and keeping customers has become a critical element to survival but authors Buford and House present the good news that the beauty industry is actually positioned for strong growth based on predictable generational spending habits of the baby boomers. They make a strong case for the need to be competitive and aware of technology's ability to shift markets away if you are not executing on client retention strategies, high quality referrals, and state of the art marketing. BEAUTY and The BUSINESS teaches you to analyze the market, engage it, draw feedback from it, and adapt at a rate of change at least as fast as the market itself is evolving. As a clinician, practitioner, or owner this book should become part of your strategic plan. The business of beauty is by its' very nature a business of choice. The choice to make changes and evolve your look for a variety of reasons drives customers toward those whom they can trust. BEAUTY and the BUSINESS will show you how to keep business growing in a continuously sustainable profitable manner, how to beat your competition, and how to actually have fun along the way.
This issue of Clinics in Plastic Surgery, guest edited by Dr. James E. Zins, is devoted to Facelift. Topics in this issue include: Applied Anatomy of the Face; SMAS Plication and Fat Compartment; Smasectomy; Extended SMAS; Minimal Access Cranial Suspension (MACS) lift; High SMAS; Facelift in Patients with Massive Weight Loss; Necklift; Neck Platysma Flaps; Facial Filler Anatomy; Threadlift; Combination Facelift /Lasers; Deep Plane Facelift; and Patient Reported Outcomes on Facelift surgery (FACE Q).
This book introduces readers to the latest developments regarding pressure injury wounds, diabetic wounds, and negative pressure wound therapy. The first part exclusively deals with wounds from pressure ulcers, describing in detail their prevention, classification, and treatment. In turn, chapters addressing diabetic wounds form the middle part of the book. Here, the authors provide guidance on the medication and treatment (e.g. stem cells, laser) of patients suffering from this disease. The book's last part, which focuses on negative pressure wound therapy, addresses all major aspects of this approach, reflecting the latest research. Illustrated with a wealth of high-quality pictures throughout, the book offers a unique resource for both beginners and experienced plastic surgeons.
Thoroughly updated to reflect the latest research, discoveries, and practices in this fast-changing field, Principles and Practice of Lymphedema Surgery, 2nd Edition, provides thorough, step-by-step guidance to incorporate or expand the treatment of lymphedema in your practice. Written and edited by world-renowned experts in the field of lymphedema and microsurgery, this highly visual reference helps deepen your understanding of each procedure and how to perform them. From preoperative assessment to postoperative care, you'll find authoritative instruction that equips you to implement the most innovative and latest surgical and nonsurgical approaches and achieve optimal outcomes for your patients. Provides an outstanding visual introduction to lymphedema and microsurgery techniques for treatment, as well as newer surgeries and more information on all available treatment options. Offers a step-by-step approach to each procedure, complete with tips and tricks of the trade from leading experts in plastic surgery and lymphedema microsurgery. Features eight all-new chapters covering primary lymphedema treatment, diagnostic tools of lymphoscintigraphy and indocyanine green lymphography, and immediate lymphatic reconstruction. Includes procedural videos of leading international experts performing advanced techniques such as end-end lymphovenous bypass, end-side lymphovenous bypass, submental vascularized lymph node flap, supraclavicular vascularized lymph node flap, and lymphatic vessel mapping with ICG. Enables quick navigation and comprehension with an intuitive, highly templated format and abundant photographs, illustrations, tables, diagrams, and case studies throughout. Enhanced eBook version included with purchase. Your enhanced eBook allows you to access all of the text, figures, and references from the book on a variety of devices.
With detailed, expert guidance on each essential topic, Plastic Surgery: Principles and Practice offers single-volume convenience without sacrificing complete coverage of this multi-faceted field. Written by global leading authorities, it provides concise, easy-to-follow instruction with the clinical details and supportive data needed to achieve optimal patient outcomes. Offers thorough coverage of facelift procedures, rhinoplasty, otoplasty and more, along with clinical pearls from masters in the field. Features hundreds of high-quality images including anatomical line art, case photos, and procedural operative photos. I Includes a superb selection of procedural videos of global experts performing key techniques within operating room and close-up clinical pearls. An ideal resource for residents, fellows, and practitioners in plastic surgery, as well as those in otolaryngology, vascular surgery, and cosmetic dermatology. Enhanced eBook version included with purchase. Your enhanced eBook allows you to access all of the text, figures, and references from the book on a variety of devices.
*takes a patient centred approach * reflects contemporary multi-disciplinary team approach * assesses breast cancer in specialist circumstances eg very young, pregnant, very old * clearly illustrated to highlight key issues
In the innovative field of cosmetic dermatology, the range of products and methods available to patients is expanding all the time. Prominent among these are facial fillers, which, when injected into and beneath the skin, help alleviate wrinkles and improve smoothness. However, the many fillers on offer have varying characteristics and effects, and practitioners must be properly trained in order to administer them safely and successfully. Injectable Fillers offers those performing these popular procedures an in-depth and far-reaching survey of current best practices, with a strong emphasis on safety. Covering everything from the science behind facial fillers to their appropriate means of application, the book places each product in context, demonstrating the pros and cons of the expanding range of hyaluronic acids and calcium hydroxylapatite microspheres, and exploring injectable submental fat reduction with sodium deoxycholate. This second edition broadens the scope of discussion to also include chin, mandible, temple, nose, brow, and forehead injections, as well as the use of cannulas as an alternative to needles.
Reviews all aspects of facial plastic surgery, including reconstructive surgery for congenital, traumatic, and post-surgical facial and neck defects. Key chapters discuss wound healing, flap survival and tissue augmentation, and the reconstruction of the mandible, tongue, pharynx, and maxilla.
Hip Replacement offers useful strategies to
This book has been written to assist not only postgraduate students, but also int- ested dermatologists, general practitioners, and surgeons. During the last two decades, various surgical therapies have been used in the tre- ment of stable refractory vitiligo, but none of them became very popular because of their intrinsic drawbacks, and thus could not be adopted as a standard procedure. There has always been a need for a technique that gives best results without complications. The commonly used surgical procedures for the treatment of vitiligo have been narrated in short and their characteristic drawbacks have been pointed out. The c- lular graft technique is costly, requires a good laboratory and infrastructure, and except for being able to cover a wider vitiliginous area, the ultimate results are no better than tissue grafting technique. I used the small skin particles prepared from ultra thin or thin split thickness skin graft, the so called "microskin graft," in the tre- ment of vitiligo effectively with good expansion ratio, i.e., small donor skin to treat big vitiliginous area. This procedure covers the bene? t of cellular and tissue graft, but without their inherent drawbacks. The microskin graft technique has been illustrated with minimum necessary text to explain the steps. This technique is very simple to learn and execute. It is extremely 2 cost effective and can treat very large area up to 1,500 cm in an operative session.
Frustrated by your frown lines? You deserve a natural, non-toxic option to help you regain your youth and your confidence. Don't wait to pursue: Improved texture and better skin tone Firmer skin on your face, neck, chest, and hands Drastically minimized fine lines and wrinkles Softer, less visible scars Dr. Bridghid McMonagle and Dr. Kaley Bourgeois designed their protocol to help you look your best without botox, synthetic fillers, or surgery. With Activated Platelets and Ozone, you can look better, and Secrets to a Younger You tells you how. Prioritize the health of your skin today!
An overview of the wide variety of medical devices that are an integral part of clinical practice, this practical book includes descriptions of medical devices by both clinical specialty and purpose, thus ensuring that a wide variety of devices are included. Covering important elements such as body contact, duration of contact, the mechanism of each device, its intended use, single and/or multiple use, benefits and any side/adverse/toxicological effects to the patient, and how to avoid user error, and authored by clinicians, researchers and educators who are experienced in medical device use, regulation and research, the content will be of benefit to postgraduate clinicians and employees of medical device companies.
Capturing the latest thinking for the evaluation and treatment of dentofacial deformities, Principles and Practice of Orthognathic Surgery, covers the basic principles and concepts required to diagnose and correct dentofacial deformities along with planning, surgical techniques, surgical complications, classic patterns, and clinical presentations. Clinical photos, case studies, and detailed art make this a valuable reference for orthodontists, craniofacial surgeons, oral and maxillofacial surgeons, and residents in training. More than 8,000 photos and illustrations boost your understanding of key points and surgical techniques. Logically organized material aids your thinking prior to developing treatment plans and executing surgery. Current surgical protocols for Oral and Maxillofacial Surgeons and Orthodontics put you at the forefront of the orthognathic surgery field. NEW! In-depth content revision and clear artwork are added to this edition. NEW! Virtual Surgical Planning chapter examines how VSP provides a useful tool for planning surgeries prior to entering the operating room. NEW! 45 videos depict step-by-step approaches to essential orthognathic procedures and techniques. NEW! Enhanced eBook version included with every new print purchase provides access to a complete, fully searchable version of the text, along with videos of procedures and much more! NEW! More case studies are included, each demonstrating long-term results. NEW! Up-to-date review and analysis of research literature is added.
The syllabus for the FRCS (ORL-HNS) is vast, and sound preparation for the exams has traditionally involved assimilating knowledge from a wide range of sources. This book provides a focused guide for exam candidates. More than a question and answer book, this book is a coaching manual. Each section features a combination of model answers, pearls of wisdom, checklists and pointers for further reading. Detailed advice is provided for both Part 1 and Part 2 of the examination. Viva topics that have featured in the exam in recent years have been included. and are supplemented by invaluable editorial contributions from leaders in each of the subspecialties. Trainees frequently comment that exam preparation is an enlightening process and the knowledge gained would have served them well during their time as an ENT registrar or Otorhinolaryngology resident.This book will also serve as a valuable learning tool for trainees as early as ST3 and will facilitate the development of effective and safe clinical practice.
This book presents the principles of hand trauma and plastic reconstructive surgery in a clear and concise manner. Its aim is to instruct the reader on how to identify the priorities of treatment and, using the principles of therapy, select the appropriate treatment modalities. Part one presents the principles of burns and plastic surgery, followed by an explanation of the roles of the multidisciplinary team. Part two explores the role of the physiotherapist and includes the principles of hand therapy, assessment and treatment modalities. Treatment rationales are referenced with the available evidence and aspects that lack evidence are highlighted, with the intention of stimulating further investigation. In order to clarify and reaffirm essential parts of the text, key point boxes are provided regularly throughout the book.
This book will enable the reader, regardless of their experience, to master the best rhinoplasty practice. It includes all contemporary techniques such as preservation, structural, and atraumatic rhinoplasty concepts, and makes them very practical to apply. Rhinoplasty in Practice not only explains the anatomy, historical evaluations, philosophy, descriptions, indications, limitations, and complications of rhinoplasty but also reports many innovative and unpublished data, tips, and tricks for success. The text is enhanced by: Algorithms and tables for a clear understanding of the deformity and treatment techniques Almost 100 full HD surgical and 3D animation videos (available via a Companion Website) to make the techniques clear, practical, and applicable Over 500 superb illustrations to make the anatomy and surgical techniques more easily comprehensible, allowing the reader to follow each step and including cadaver, histological, ultrasonography, computed tomography, and clinical studies
Susan Zimmermann talked with forty women about perhaps one of the most sensitive issues of body image and health - their breasts, the chief attribute of femininity. In the aftermath of the early 1990s controversy over the use of silicone breast implants, how do women decide to undergo surgery o enhance or reconstruct their bodies? How does surgery alter a woman's self-image? How did they face the possibility of debilitating autoimmune disease from rupturing or leaking implants? Some opted for breast implants after mastectomies, others for cosmetic reasons. Some felt empowered by the surgery: \u0022Being a woman, I just like breasts and felt like I got ripped off...I did it for myself.\u0022 Others were pressured by their husbands: \u0022He used to make fun of parts of my body...And, he made me believe that if I was ever to leave him, no one would have anything to do with me because I was this deformed type of person.\u0022 After surgery, some women were ecstatic, while others had a sense of inner conflict about what they had done to themselves: were they \u0022faking it\u0022? And a few were angry: \u0022I was really angry inside that I had had to put plastic bags filled with chemicals in my body in order for me to feel like I could do the Hoochie Koo on Saturday nights...I didn't wear tight clothes; I didn't want my children to find out.\u0022 Now, having faced years of medical and personal uncertainty, many have coped by reassessing their lives and their relationships, by sharing information and support with other women with implants, outreach that became a means for self-empowerment.
The Art of Skin Health Restoration and Rejuvenation, Second Edition presents a comprehensive review of Dr. Zein Obagi's renowned skin care regimens and his techniques for revitalizing skin. Fully demonstrated and explained are Dr. Obagi's skin peels and his approach to correcting sun damage, control of the pigmentary system, the stimulation of skin collagen, and how to restore skin elasticity. With more than 200 illustrations, a presentation of Dr. Obagi's skin classification system, and a special section on combining laser skin resurfacing with other techniques, this volume is a valuable resource for the plastic surgeon, dermatologist, and cosmetic facial surgeon.
*Offers a comprehensive clinical guide to combination techniques for skin surgery, including information on alternatives, anatomical danger zones, complications, and follow-up results *Shows how dermatologic surgeons can improve their results for patients *Documents what can be achievd by often neglected procedures
Most women who elect to have cosmetic surgery want a "natural" outcome-a discrete alteration of the body that appears unaltered. Under the Knife examines this theme in light of a cultural paradox. Whereas women are encouraged to improve their appearance, there is also a stigma associated with those who do so via surgery. Samantha Kwan and Jennifer Graves reveal how women negotiate their "unnatural"-but hopefully (in their view) natural-looking-surgically-altered bodies. Based on in-depth interviews with 46 women who underwent cosmetic surgery to enhance their appearance, the authors investigate motivations for surgery as well as women's thoughts about looking natural after the procedures. Under the Knife dissects the psychological and physical strategies these women use to manage the expectations, challenges, and disappointments of cosmetic surgery while also addressing issues of agency and empowerment. It shows how different cultural intersections can produce varied goals and values around body improvement. Under the Knife highlights the role of deep-seated yet contradictory gendered meanings about women's bodies, passing, and boundary work. The authors also consider traditional notions of femininity and normalcy that trouble women's struggle to preserve an authentic moral self. |
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